Matching Pairs vs What's Missing
Price, ratings, monetisation and update history for both games, side by side — with what reviewers say about each.
Matching Pairs
Enhance your memory and concentration with this engaging game. It offers 25 difficulty levels and over 10 themed card packs, suitable for all ages. Track your progress and compete with others globally.
- Memory and concentration training
- 25 difficulty levels
- 10+ themed card packs
- Global score comparison
- Soothing graphics and animations
- User-friendly interface
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Improve and train your memory while having fun! Test your memory and concentration across 25 difficulty levels and compare your scores with friends and players around the world thanks to integration with Game Center. — 4.0.0 — • Time Attack The clock starts at 30 seconds and every pair adds a few more. Clear the board to earn 5 extra seconds before a bigger board is dealt, while your score keeps adding up. The run ends when time runs out. • 2 Players Take turns on the same device. Find a pair and you play again; miss and the turn passes. Points count as usual — the highest total wins. • 2 Players Online The same rules as 2 Players, live against another player through Game Center. • Educational Choose an activity to practice letters, words, numbers, memory or another language. A pair can join cards that look or sound different but mean the same thing — a picture and its word, lower- and uppercase letters, or two languages. Ready-made activities set up the cards for you; Custom lets you choose the image, text, voice and language on each side. • Choose your look — Original Wood • Mochi Friends • Sea Glass Lagoon • Deco Midnight You can change it any time in Settings. • Card backs — Colors • Decorations • Layouts • Enhanced animations With 10 different card packs, each of excellent quality, appealing to all types of visual memory: - Animals - Musical instruments - Sports - Food - Faces - Emojis - Numbers - Capital letters - Lowercase letters - Common words With its soothing graphics, smooth animations and user-friendly interface, the game offers an immersive and enjoyable gaming experience.
What's Missing
This game challenges players to memorize a set of items on a table within 10 seconds. After the time is up, one item is removed, and the player must identify which one is missing. It offers adjustable difficulty levels for a fun family experience.
- Memorize items within a time limit
- Identify the missing item
- Adjustable difficulty levels (easy, medium, hard)
- Suitable for kids and adults
- Family-friendly gameplay
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Play What's Missing, a fun educational game to strengthen your memory! You get 10 seconds to memorize all the items on the table. Then, you have to guess which item was taken. Sounds easy but it is an addicting challenge for kids and adults. Great game for the whole family with easy, medium and hard levels! Give it a shot! How to play ----------- - Choose at which difficulty you want to play. The easy level contains only 5 objects, medium contains 10 objects and hard contains 15 objects. This is the number of different items you need to remember during the round. - The timer starts and you have 10 seconds to remember every single item that was shown to you on the screen. - Time's up! One of the items were stolen and it's up to you to say which one was taken. Good luck! Credits below... Credits ------- Backgrounds: - White old forest wood texture background by freepik (freepik) - Old vintage white wood background by freepik (freepik) Icons: - Fresh Fruit Icons by Alex T. (iconarchive) - Insects and flowers collection by terdpongvector (freepik) - Set of cute animal character by brgfx (freepik) - Cute cartoon animal collection concept by freepik (freepik) - Set of wild animals by brgfx (freepik) - Set of animal character by brgfx (freepik) - Large set of wildlife with many types of animals by brgfx (freepik) - Animals set in flat style by grmarc (freepik) - Isolated travel icon set by gstudioimagen (freepik) - Transportation icons set by stockking (freepik) - Set of interior objects of children room with furniture toys sports equipment and pet isolated by macrovector (freepik) - Colorful stationery icons set by macrovector (freepik) - Colorful collection of fantastic summer items by freepik (freepik) - Set of school supplies, back to school illustration by gstudioimagen (freepik) - Bundle of planets and space icons by gstudioimagen (freepik) - Balls set vector illustration by pch.vector (freepik) - Musical instruments icons set by macrovector (freepik) - Chef hat and other cook items by freepik (freepik) - Apron and other chef items in flat design by freepik (freepik) - Fast food menu colorful icons set by macrovector (freepik) - Fast food isometric set by macrovector (freepik) - Bright realistic cupcakes with various fillings by macrovector (freepik) - Vegetables icons flat by macrovector (freepik) - Breakfast food 4 to view items by macrovector (freepik) - Set of different tree by brgfx (freepik) - Banana by freepik (freepik) - Set of comfortable couches and chair by studiogstock (freepik) - Bright colorful umbrellas 4 realistic images by macrovector (freepik) - Music instruments collection by rosapuchalt (freepik) - Fast food elements collection by brgfx (freepik) - Flat tools collection by anindyanfitri (freepik) - Colorful set of modern plastic suitcases by macrovector (freepik) - Colorful trendy sport training running tennis shoes by macrovector (freepik) - Spring cleaning icon set by katemangostar (freepik) - Pack of hand drawn cactus by freepik (freepik) - Set of different cap by brgfx (freepik) - Set of lamp decor by brgfx (freepik) - Selection of flat ice cream cones by freepik (freepik) - Hand drawn tropical animal collection by freepik (freepik)
Screenshots
Verdict
The clearest difference is review sentiment: Matching Pairs at 93% against What's Missing's 0%. Matching Pairs also leads on rating (4.7 vs 3.0) and ratings volume (926 vs 2). What's Missing's advantage is in-app purchases (none vs 11) and ads (none vs shown). On price, update cadence and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Matching Pairs sells 11 one-off in-app purchases. What's Missing asks for nothing beyond the download.
Matching Pairs holds the better App Store score, 4.7 against 3.0. That said, the two scores are not equally well evidenced: Matching Pairs has 926 ratings behind it against 2, so its average is the more settled of the two. Written reviews point the same way: 93% of Matching Pairs's written reviews are positive against 0% of What's Missing's.
Matching Pairs ships an update every 10 days, What's Missing fortnightly. The most recent releases landed on October 24, 2026 and October 11, 2026 respectively.
| Parameter | Matching Pairs | What's Missing |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (926 ratings) — better | 3.0 (2 ratings) |
| Positive reviews | 93.2% of reviews — better | 0.0% of reviews |
| Number of ratings | 926 — better | 2 |
| Update frequency | Every 10 days — better | Fortnightly |
| Ads | Yes | No — better |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 17.0 | 11.0 — better |
| Further details — not scored | ||
| Size | 213 MB | 23 MB |
| Age rating | 4+ | 4+ |
| Developer | Clement Marty | Gilad Oved |
Customer experience
Matching Pairs
What's Missing
Bugs and requests
Matching Pairs
Reported bugs
4 issues- App stops opening after giving 5-star rating
- Game fails to launch or becomes unplayable
- Progress not transferable between devices
- Compatibility issues with device changes
Requested features
6 requests- More diverse and varied card images
- Ranking system for multiple attempts
- Speed/time-based challenges
- More free category options
- Progress transfer between devices
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- Clear in-game tutorial or instructions
What's Missing
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Matching Pairs
- Food Card Pack$0.99
- Memory Card Pack Lower Case Letters$1.99
- Memory Card Pack Music Instruments$1.99
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- Memory Card Pack Numbers$1.99
- Memory Card Pack Sports Images$1.99
- Memory Card Pack Upper Case Letters$1.99
- Memory Card Pack Words$1.99
- Card Pack "Faces"$1.99
- Card Pack Emoji$1.99
- Card Pack Animals$1.99
- Memory$8.99
What's Missing
No in-app purchases
Questions
Is Matching Pairs free?
Is What's Missing free?
Which has better reviews, Matching Pairs or What's Missing?
Do Matching Pairs or What's Missing have ads?
Which is updated more often, Matching Pairs or What's Missing?
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