VIA App vs Loft
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
VIA App
This app enables seamless wireless collaboration by connecting all devices in a meeting space to a primary presentation screen. It supports BYOD, HD video streaming, and multi-display presentations, transforming any screen into a dynamic meeting point for ideas.
- BYOD Wireless Collaboration
- HD Video Streaming
- Multi-Display Presentation
- Interactive Touch Collaboration
- Interactive Whiteboard
- VIA Cloud
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VIA turns any screen into a potential meeting point for ideas to stream freely without conventional restrictions that consume or constrict a meeting’s resources. Independent of wires and cables for total connectivity, VIA is an audio- visual integrator. The box connects to and works off an existing wireless network and links every device in a meeting space with the primary presentation screen. KEY FEATURES 1. BYOD Wireless Collaboration 2. HD Video Streaming 3. Multi-Display Presentation 4. HDMI Input 5. Dynamic Display Layout 6. Collaboration Notes 7. Team Collaboration 8. Interactive Touch Collaboration 9. Interactive Whiteboard 10. VIA Cloud 11. Reverse Control
Loft
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Put everything down. Protect your own time. Loft plays lofi the moment you open it, with a living window scene that follows the season, the hour and the weather. Make a place to study, work or wind down. Living scenes A loft, a cafe, a Korean hanok, Gyeongju's Wolji pond, a Busan coastal village, a cartoon train, a forest camp. The same spot looks different in spring and winter, by day and by night, in rain and in snow. Layered sound Rain, cafe murmur, campfire, train, birds, keyboard, a purring cat. Turn on several at once, set each volume, and drown out the world. 8 moods, 90 lofi tracks Calm, cozy, dreamy, sleepy, rainy, piano, uplifting, melancholy. Pick a mood and Loft keeps the music going. Time that stays yours Countdown, pomodoro or count-up. Notifications go quiet while you focus, and a finished session can go straight to your calendar. The timer stays on the lock screen, with pause and resume. Loft Plus Every scene, every track, every sound without limits, plus Google Calendar records and an ad-free screen. Loft Plus renews automatically every month or year unless cancelled at least 24 hours before the end of the current period in your App Store account settings. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://loft.myfavbit.com/privacy.html
Screenshots
Verdict
The clearest difference is in-app purchases: VIA App at none against Loft's 2. VIA App also leads on ads (none vs shown) and iOS requirement (9.0 vs 15.0). Loft's advantage is update cadence (every 3 days vs every 3 months). On price and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Loft sells 2 in-app purchases, starting at $2.99 per month. VIA App asks for nothing beyond the download.
VIA App ships an update every 3 months, Loft every 3 days. The most recent releases landed on November 1, 2026 and October 31, 2026 respectively.
| Parameter | VIA App | Loft |
|---|---|---|
| Price | Free | Free |
| Rating | 1.3 (46 ratings) — better | — |
| Positive reviews | 8.6% of reviews | — |
| Number of ratings | 46 — better | — |
| Update frequency | Every 3 months | Every 3 days — better |
| Ads | No — better | Yes |
| In-app purchases | No — better | Yes |
| Monetization | Free | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 9.0 — better | 15.0 |
| Further details — not scored | ||
| Size | 37 MB | 65 MB |
| Age rating | 17+ | 4+ |
| Developer | Kramer Electronics Ltd. | JOUNGMI JU |
In-app purchases
VIA App
No in-app purchases
Loft
- Loft Plus (Monthly)14 Days trial$2.991 Month
- Loft Plus (Yearly)14 Days trial$19.991 Year









