Hidden Florence vs In Florence
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Hidden Florence
Explore Renaissance Florence with this pocket guide. Discover hidden stories and lesser-known attractions through audio-guided tours from historical characters. Dive deeper into the city's past with insights from history experts and interactive maps.
- Audio-guided tours from historic characters
- Discover hidden parts of the city
- Trigger stories with GPS
- Interactive historical maps
- Insights from history experts
- Visit points in any order
Read full descriptionHide full description
This is your pocket guide to the history and people of Renaissance Florence. Hear the lesser known stories about the major historic attractions of the city, as well as finding adventures off the beaten path. - Audio-guided tours from historic characters Take a stroll alongside your guides from the past - wool workers, policemen, bankers and matriarchs are waiting to take you by the hand through this historic city. - Discover more of Florence You can use this app as you move through the streets of Florence and trigger stories with GPS - or - sit back and let your fingers do the walking by tapping on story points. - Insights from history experts Based on authentic historical documents, this app will take you places that other guides don’t reach. Stories have been created by researchers and leading experts on Florentine history, Including extra insights at every point. - Features - Audio-guide tours to hidden parts of the city; - Switch between interactive historical maps and modern day; - Visit points in any order or follow recommended routes; - Get deeper information from the scholars behind the app at every point; - Two stories available in Italian ----- Hidden Florence is the result of a collaborative research project led by Fabrizio Nevola (University of Exeter), with Donal Cooper (University of Cambridge) and Nicholas Terpstra (University of Toronto), and project team members Daniel Jamison and David Rosenthal. The project has been funded by Arts and Humanities Research Council, UK (award: AH/R008086/1), the University of Exeter and the Social Sciences and Humanities Research Council (SSHRC), Canada (grant: 435-2015-097). This app contains content produced for Hidden Florence, a project originally created in 2013-4 by Fabrizio Nevola with David Rosenthal and funded by the Arts and Humanities Research Council, UK (award: AH/K005138/1), the University of Exeter and the HEFCE Higher Education Innovation Fund (HEIF) for Open Innovation.
In Florence
Explore Florence's most important landmarks with this pocket audioguide. Discover points of interest through interactive maps, detailed information, and engaging narrations. Designed for both sighted and visually impaired users, it offers an accessible way to experience the city's art and beauty.
- Location-based audio guides
- Interactive city maps
- Points of interest exploration
- Textual search functionality
- Favorite collection for POIs
- Image and detailed information
- Accessible for visually impaired
Read full descriptionHide full description
Locate, listen, explore and enjoy the most important monuments and points of interest in Florence. Forget traditional audio guides. All you need is in your pocket. Essential and immediate, the app that will guide you during your visit without diverting your attention from the beauty of the city. More than 30 of the most beautiful and important points of interest in the center of Florence are available in Italian language, but other localizations will coming soon. Easy and smart access to info Discover pois through the exploration page and find them grouped by type or common features. Use textual research to find them typing the name. Add pois to your favorite collection to find them quickly and to share them with your friends. Image, Audio, Details Wear headphones or bring your phone to your ear and let yourself be guided by narrations. Look at the images or discover the details of the pois to better appreciate them. Interactive maps Check the position of all monuments to better move around and locate yourself. Choose one of the suggested route and leave be guided around the city to discover all the beauties. Accessible Art belongs to everyone. Accessibility is one of the issues we most cherish. This app can be used the same way by sighted people and people with visual impairments: nobody shall be left behind! ...and now...download it and simply enjoy your tour... PS: if you have dubts or suggestions contact us at support@itcares.it
Screenshots
Verdict
The clearest difference is review sentiment: Hidden Florence at 100% against In Florence's 33%. Hidden Florence also leads on update cadence (every 3 months vs every 13 months). In Florence's advantage is rating (5.0 vs 4.8). On price, ratings volume, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
In Florence holds the better App Store score, 5.0 against 4.8. Both are backed by a comparable volume of ratings — 5 and 2 respectively. Written reviews complicate that: 100% of Hidden Florence's written reviews are positive against 33% of In Florence's, so the app with the better star average is not the one people write more warmly about.
Hidden Florence ships an update every 3 months, In Florence every 13 months. The most recent releases landed on September 15, 2026 and October 13, 2026 respectively.
| Parameter | Hidden Florence | In Florence |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (5 ratings) | 5.0 (2 ratings) — better |
| Positive reviews | 100.0% of reviews — better | 33.3% of reviews |
| Number of ratings | 5 — better | 2 |
| Update frequency | Every 3 months — better | Every 13 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPod | iPhone, iPad, iPod — better |
| Requires iOS | 15.5 | 14.0 — better |
| Further details — not scored | ||
| Size | 46 MB | 32 MB |
| Age rating | 4+ | 4+ |
| Developer | University of Exeter | ITCares s.r.l. |
Customer experience
Hidden Florence
In Florence
In-app purchases
Hidden Florence
No in-app purchases
In Florence
No in-app purchases
Questions
Is Hidden Florence free?
Is In Florence free?
Which has better reviews, Hidden Florence or In Florence?
Do Hidden Florence or In Florence have ads?
Which is updated more often, Hidden Florence or In Florence?
Other comparisons















