Comparison

PanelSmart vs SurveyToGo

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

PanelSmart

This app allows consumer panel members to log purchases and complete surveys on their mobile devices. It's a tool for gathering consumer insights and rewarding participation.

Highlights
  • Record purchases
  • Take surveys
  • Mobile device access
  • Consumer panel participation
  • Purchase logging
Features
Read full description

The PanelSmart app enables members of Worldpanel by Numerator consumer panels to record their purchases and take part in surveys using their mobile device.

About

SurveyToGo

This app facilitates field data collection for market research, mystery shopping, and audits. It allows for the creation of complex surveys with various question types and logic, and enables offline data collection that syncs automatically when a connection is available.

Highlights
  • Create mobile and iPad surveys
  • Support for branching, skipping, and looping logic
  • Offline data collection
  • Automatic data upload
  • Centralized project management
  • Monitor data quality and surveyor performance
Features
Read full description

SurveyToGo Mobile app is part of the SurveyToGo platform. It allows Dooblo’s customers to execute field data collection programs such as personal interviews in locations that suit the respondents (CAPI), mystery shopper and audits projects. Easily Create Mobile & iPads Surveys Create CAPI market research mobile surveys quickly and easily with SurveyToGo designer desktop module. Easily use a variety of question types, add images, sound & videos. Enable complex survey logic with support for branching, skipping, filtering, looping and piping. Fully control all the aspects of questions based on any logic and at any point during the survey through start scripts and end scripts rules. Execute & Manage the Field Work With SurveyToGo mobile app you can automatically deploy complex surveys and data collection projects to hundreds of mobile devices in the field. The data collection can be conducted offline or online; Effectively continue to run surveys even when offline. Everything continues to function as usual, including images and videos display. The collected data will automatically be uploaded once you have network again. Centralized project management tools lets you stay on top of your projects to ensure your customers get accurate and timely responses. Effectively monitor data quality using the operations module, manage & track survey quotas as well as surveyors performance & workload.

Screenshots

PanelSmart4 screens
SurveyToGo3 screens

Verdict

The call

The clearest difference is review sentiment: SurveyToGo at 100% against PanelSmart's 43%. SurveyToGo also leads on rating (4.7 vs 2.8) and iOS requirement (8.0 vs 15.0). On price, ratings volume, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

SurveyToGo holds the better App Store score, 4.7 against 2.8. Both are backed by a comparable volume of ratings — 6 and 11 respectively. Written reviews point the same way: 43% of PanelSmart's written reviews are positive against 100% of SurveyToGo's.

UpkeepUpdate frequency

Both ship on a similar rhythm, roughly every 2 months. The most recent releases landed on November 11, 2026 and November 3, 2026 respectively.

Scorecard3 real differences · 7 level
PanelSmart versus SurveyToGo: the parameters behind the verdict, then further details
ParameterPanelSmartSurveyToGo
PriceFreeFree
Rating2.8 (6 ratings)4.7 (11 ratings) — better
Positive reviews42.9% of reviews100.0% of reviews — better
Number of ratings611 — better
Update frequencyEvery 2 monthsEvery 2 months
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPodiPhone, iPad, iPod — better
Requires iOS15.08.0 — better
Further details — not scored
Size35 MB169 MB
Age rating4+4+
DeveloperKantar UK LtdDooblo LTD

Customer experience

PanelSmart

All ratings6 ratings
Positive50.0%
Neutral0.0%
Negative50.0%
Written reviews35 reviews
Positive42.9%
Neutral20.0%
Negative37.1%

SurveyToGo

All ratings10 ratings
Positive90.0%
Neutral10.0%
Negative0.0%
Written reviews1 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

None

PanelSmart

No in-app purchases

None

SurveyToGo

No in-app purchases

Questions

Is PanelSmart free?
PanelSmart is free to download, with no in-app purchases.
Is SurveyToGo free?
SurveyToGo is free to download, with no in-app purchases.
Which has better reviews, PanelSmart or SurveyToGo?
SurveyToGo is rated higher. PanelSmart averages 2.8 out of 5 from 6 ratings, while SurveyToGo averages 4.7 from 11 ratings.
Do PanelSmart or SurveyToGo have ads?
Neither PanelSmart nor SurveyToGo shows ads.
Which is updated more often, PanelSmart or SurveyToGo?
PanelSmart ships an update every 2 months, and SurveyToGo every 2 months. Most recently, PanelSmart was updated on November 11, 2026 and SurveyToGo on November 3, 2026.

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