Comparison

DealersLink® vs Oplogic

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

DealersLink®

Manage auto dealer inventory, appraise vehicles, and trade with other dealers on a wholesale marketplace. Access real-time market data and analytics to optimize your lot.

Highlights
  • Inventory management
  • Vehicle appraisal
  • Wholesale trading marketplace
  • Market analytics
  • Direct dealer trading
  • FastBook integration
Features
Read full description

Dealerslink is the most advanced auto dealer inventory management suite. The Dealerslink App allows dealers to manage their inventory, appraise vehicles with FastBook, trade with other dealers on a wholesale marketplace and monitor key analytics. The app books vehicles with J.D. Power, KBB, MMR, Black Book, Galves, CARFAX, AutoCheck, DMS data and uses live retail pricing from competitors with Competition View. **** THIS IS AN AUTO DEALER ONLY APP. YOU MUST BE A LICENSED AUTO DEALER TO USE THIS APP **** Deal direct with thousands of progressive DealersLink® members and access an extra billion dollars of inventory to offer your customers. The App allows you to search for vehicles, place requests, and respond to requests through your Trading desk. It allows you to access FastBook and ExportPro without the vin scanner too. DealersLink® was started by a group of innovative dealers in the late 90’s and is the largest and most efficient dealer direct market in the U.S with over 9 years of active trading. Members use DealersLink® daily to stock their lots with clean reconditioned units, vehicles for their customers, sell inventory without incurring wholesale losses, and manage their inventory with industry leading analytic tools. DealersLink® unlocks a new class of clean upstream inventory that will never end up at auction. These are primarily customer trade units other dealers want to sell.

About

Oplogic

This app allows auto dealership sales staff to manage customer interactions and track sales on the go. It features driver's license scanning and direct entry into the Wilson CRM via the device's camera, with no local storage of photos.

Highlights
  • View and interact with customers remotely
  • Track sales progress
  • Scan driver licenses with device camera
  • Enter data directly into Wilson CRM
  • Secure photo handling
Features
Read full description

Oplogic enables auto dealerships, that utilize the Wilson Technologies CRM, to view and interact with customers while not at their desk. Salespeople can view new leads and track sales. The core functionality includes customer driver license scanning and entry into the Wilson CRM using the device's camera. These photos are never stored locally on the device outside of momentary caching. They are not accessible from the camera roll.

Screenshots

DealersLink®4 screens
Oplogic3 screens

Verdict

The call

The clearest difference is review sentiment: DealersLink® at 75% against Oplogic's 25%. DealersLink® also leads on rating (4.1 vs 2.5). Oplogic's advantage is iOS requirement (10.0 vs 16.4). On price, ratings volume, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

DealersLink® holds the better App Store score, 4.1 against 2.5. Both are backed by a comparable volume of ratings — 24 and 11 respectively. Written reviews point the same way: 75% of DealersLink®'s written reviews are positive against 25% of Oplogic's.

UpkeepUpdate frequency

DealersLink® ships an update every 5 weeks, Oplogic monthly. Both last shipped on October 24, 2026.

Scorecard3 real differences · 7 level
DealersLink® versus Oplogic: the parameters behind the verdict, then further details
ParameterDealersLink®Oplogic
PriceFreeFree
Rating4.1 (24 ratings) — better2.5 (11 ratings)
Positive reviews75.0% of reviews — better25.0% of reviews
Number of ratings24 — better11
Update frequencyEvery 5 weeksMonthly — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS16.410.0 — better
Further details — not scored
Size73 MB72 MB
Age rating4+4+
DeveloperDealersLinkWilson Technologies, Inc.

Customer experience

DealersLink®

All ratings24 ratings
Positive75.0%
Neutral0.0%
Negative25.0%
Written reviews12 reviews
Positive75.0%
Neutral0.0%
Negative25.0%

Oplogic

All ratings9 ratings
Positive33.3%
Neutral0.0%
Negative66.7%
Written reviews4 reviews
Positive25.0%
Neutral0.0%
Negative75.0%

In-app purchases

None

DealersLink®

No in-app purchases

None

Oplogic

No in-app purchases

Questions

Is DealersLink® free?
DealersLink® is free to download, with no in-app purchases.
Is Oplogic free?
Oplogic is free to download, with no in-app purchases.
Which has better reviews, DealersLink® or Oplogic?
DealersLink® is rated higher. DealersLink® averages 4.1 out of 5 from 24 ratings, while Oplogic averages 2.5 from 11 ratings.
Do DealersLink® or Oplogic have ads?
Neither DealersLink® nor Oplogic shows ads.
Which is updated more often, DealersLink® or Oplogic?
DealersLink® ships an update every 5 weeks, and Oplogic monthly. Most recently, DealersLink® was updated on October 24, 2026 and Oplogic on October 24, 2026.

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