Comparison

Арника vs Masters

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Арника

Features
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Арника – приложение для автоматизации бизнеса в сфере услуг. Работайте с базой клиентов, сотрудников, финансы и склад прямо со смартфона – где бы вы ни находились. Онлайн-запись и журнал записей – Онлайн-запись 24/7 автоматически добавляет клиентов в расписание – Настраивайте онлайн-запись под свой бизнес – Контролируйте загрузку каждого мастера – Назначайте отдельный доступ для сотрудников – Получайте уведомления о новых записях – Редактируйте записи прямо в приложении Финансы, товары и услуги – Списывайте товары прямо со смартфона – Работайте со складом и перемещением товаров – Контролируйте расходные материалы Расчёт зарплаты – Рассчитывайте зарплату сотрудникам за несколько касаний – Сотрудники могут видеть свою зарплату в приложении Аналитика продаж – Отслеживайте ключевые показатели бизнеса – Получайте отчёты и уведомления прямо в приложении Арника помогает автоматизировать рутинные процессы и держать бизнес под контролем в одном сервисе. Нам доверяют более 2500+ клиентов по всему миру.

About

Masters

This app helps small beauty salons and studios manage appointments, client profiles, and sales reports. It offers online booking, smart reminders via multiple channels, and a waitlist feature. Professionals can track client history and export financial data.

Highlights
  • Online appointment scheduling
  • Automated client reminders (SMS, WhatsApp, email)
  • Personalized web page with booking
  • Sales and expense reporting
  • Client profile and history management
  • Waitlist functionality
Features
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MASTERS Salon is explicitly designed for small Beauty Salons & Studios. SCHEDULE APPOINTMENTS Booking with multiple stylists, booths & stations, breaks, FREE integration with Masters Pro (app for a solo stylist), etc. SMART REMINDERS Client Reminders & Notifications will be automatically created and offered via SMS/iMessage, WhatsApp, Telegram, or email. ONLINE BOOKING & WEB PAGE Personal Web Page with Online Booking for clients, Portfolio, Reviews, and Contact Info. SALES REPORTS & STATS Sales & Expense Reports, Client and Services Stats, etc. Export reports to Excel spreadsheets. CLIENT PROFILE & APPOINTMENT HISTORY All information about your clients: Appointment History, Contacts, Personal Notes, and Photos. WAITLIST You can add your clients to Waitlist if there are no available time slots. We’ll notify you when particular time slots are available. MASTERS - simple, but smart and powerful tool for Beauty Professionals.

Screenshots

Арника4 screens
Masters4 screens

Verdict

The call

Арника and Masters both sit at 4.9 stars, but that hides the real split: 89% of Masters's written reviews are positive against 17% of Арника's. Masters also leads on ratings volume (97 vs 22). Арника's advantage is update cadence (weekly vs every 3 weeks). On price, rating, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Арника holds the better App Store score, 4.9 against 4.7. Both are backed by a comparable volume of ratings — 22 and 97 respectively. Written reviews complicate that: 17% of Арника's written reviews are positive against 89% of Masters's, so the app with the better star average is not the one people write more warmly about.

UpkeepUpdate frequency

Арника ships an update weekly, Masters every 3 weeks. Both last shipped on November 6, 2026.

Scorecard3 real differences · 7 level
Арника versus Masters: the parameters behind the verdict, then further details
ParameterАрникаMasters
PriceFreeFree
Rating4.9 (22 ratings) — better4.7 (97 ratings)
Positive reviews17.0% of reviews89.0% of reviews — better
Number of ratings2297 — better
Update frequencyWeekly — betterEvery 3 weeks
AdsNoNo
In-app purchasesNoNo
Monetization—Ad-supported
DevicesiPhone, iPad, iPod — betteriPhone, iPod
Requires iOS15.115.0 — better
Further details — not scored
Size56 MB211 MB
Age rating4+4+
DeveloperALYANS AITI TEKHNOLODZHI, OOOJam Soft LLC

Customer experience

Арника

All ratings22 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews53 reviews
Positive17.0%
Neutral5.7%
Negative77.4%

Masters

All ratings82 ratings
Positive96.3%
Neutral1.2%
Negative2.4%
Written reviews100 reviews
Positive89.0%
Neutral1.0%
Negative10.0%

In-app purchases

None

Арника

No in-app purchases

None

Masters

No in-app purchases

Questions

Is Арника free?
Арника is free to download, with no in-app purchases.
Is Masters free?
Masters is free to download, with no in-app purchases.
Which has better reviews, Арника or Masters?
Арника is rated higher. Арника averages 4.9 out of 5 from 22 ratings, while Masters averages 4.7 from 97 ratings.
Do Арника or Masters have ads?
Neither Арника nor Masters shows ads.
Which is updated more often, Арника or Masters?
Арника ships an update weekly, and Masters every 3 weeks. Most recently, Арника was updated on November 6, 2026 and Masters on November 6, 2026.

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