Flic App vs AlertRoster
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Flic App
This app allows you to personalize and control smart buttons to create shortcuts for various services and devices. Automate tasks like controlling smart lights, music, or sending messages with simple button presses and gestures.
- Connect Flic buttons to phone or hub
- Personalize button actions (push, double-push, hold)
- Control smart lights and music
- Remote camera control
- Send location messages
- Integrate with IFTTT and Zapier
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Flic is the original Smart Button. This app enables you to use and personalize Flic buttons. Create shortcuts in your life with a simple push of a button. OVERVIEW • Connect Flic buttons to your phone or Flic Hub • Select among all your favorite services and connected devices • Configure actions on push, double-push or push-and-hold, rotate or swipe gestures. • Create powerful combinations and build your routines • No effect on your phone’s battery life INSPIRATION - USE FLIC TO: • Control your Smart Lights (Matter, Philips Hue, LIFX, IKEA, ...) • Control your Music (Sonos, Spotify, Apple Music, ...) • Control your Camera and take pictures from afar • Send an message with your GPS position to friends and family • Connect Flic to IFTTT, Zapier or MS PowerAutomate for even more integrations • Integrate into custom setups with HTTP requests • And much, much more! Read more about Flic at https://flic.io If you use any of the GPS enabled functionality: Continued use of GPS running in the background can decrease battery life. We do not retain location data. Find the full terms and conditions, and our privacy policy, at https://flic.io/tos and https://flic.io/privacy-policy respectively.
AlertRoster
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AlertRoster was built for search-and-rescue teams. The roster in its name is the SAR team roster. When a call-out goes out, AlertRoster notifies the volunteers on duty tonight and continues down the list until someone answers. The first acknowledgment stands the rest of the team down, so you can mobilize without waking people who aren't needed. The same roster and escalation run critical infrastructure alerting for the on-call engineer, who has to be woken up when a site goes dark at 2am. WHO IT SERVES • Search and rescue — land, mountain, cave, swiftwater, and K9 teams • Volunteer fire and rescue • Coastal and water rescue • Ski patrol and avalanche • Community response and disaster relief • On-call clinical and veterinary rotas • Utility and restoration crews • IT and infrastructure on-call HOW A CALL-OUT RUNS 1. The roster knows who is on. Rotations, shifts, and handovers are scheduled in advance, and no one is alerted outside the period they signed up for. 2. The call-out goes out. Everyone on the active roster is alerted at once, or in waves — whichever your team runs. 3. It escalates if nobody answers. Silence is treated as a failure, not an outcome, and the alert moves to the next person on the policy. 4. The first yes stops the rest, so the team mobilizes without waking anyone who is not needed. 5. Every step is on the record — who was alerted, when, who answered, and how long it took. Useful for the debrief and for knowing whether your roster actually works. HEARTBEAT MONITORING A monitored system that stops checking in raises an incident by its own absence. That is how you find out about a site that has gone completely dark, where nothing is left running to tell you. GETTING THROUGH A SILENCED PHONE Call-outs are sent to the app at the highest available interruption level. Where Apple has granted the critical alert capability and you have allowed it, a call-out can sound through silent mode and Focus. Where it has not, AlertRoster falls back to a time-sensitive alert automatically — nothing to configure and nothing to forget. You stay in control. Critical alerts are requested explicitly, can be refused, and are used only for live call-outs—never for reminders, summaries, or anything that can wait until morning. You receive nothing outside your scheduled on-call periods. WHAT ALERTROSTER IS NOT AlertRoster is a call-out notification and escalation tool. It notifies people who have agreed in advance to be notified and records what happened. It is not an emergency service and does not contact one on your behalf. It is not a fire alarm, a security alarm, or a monitored alarm system, and it is not certified to any life-safety standard. It is not a replacement for your team's official paging arrangements, and it should not be the only way a call-out can reach your people. Alerts are delivered on a best-effort basis over networks and devices outside our control — mobile carriers, Apple Push Notification service, the internet, and the responder's own phone and its settings. AlertRoster requires an account. Visit alertroster.com to set up your team. Built by Cloud Bedrock.
Screenshots
Verdict
The clearest difference is in-app purchases: AlertRoster at none against Flic App's 1. AlertRoster also leads on ads (none vs shown) and update cadence (every 4 days vs monthly). Flic App's advantage is iOS requirement (14.0 vs 18.0). On price and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Flic App sells 1 one-off in-app purchase. AlertRoster asks for nothing beyond the download.
Flic App ships an update monthly, AlertRoster every 4 days. The most recent releases landed on October 9, 2026 and October 5, 2026 respectively.
| Parameter | Flic App | AlertRoster |
|---|---|---|
| Price | Free | Free |
| Rating | 2.8 (53 ratings) — better | — |
| Positive reviews | 28.8% of reviews | — |
| Number of ratings | 53 — better | — |
| Update frequency | Monthly | Every 4 days — better |
| Ads | Yes | No — better |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | — |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 14.0 — better | 18.0 |
| Further details — not scored | ||
| Size | 32 MB | 8 MB |
| Age rating | 4+ | 4+ |
| Developer | Shortcut Labs AB | Cloud Bedrock, LLC |
Bugs and requests
Flic App
Reported bugs
17 issues- Bluetooth disconnection and reconnection failures
- App crashes on Flic Twist advanced setup
- Hub firmware update failures
- HomeKit buttons not adding to HomeKit despite support claims
- App login crashes and freezes
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- Buttons not detected by phone app despite hub programming
- Connection loss with Sonos speakers
- Alexa integration breaking after updates
- WeMo integration broken for extended periods
- Trådfri gateway pairing failures
- App crashes when setting Advanced push and twist actions
- Forced portrait mode on iPad
- App loses hub connection during programming
- Music control commands not executing reliably
- App forgets provider authorization frequently
- Bluetooth server crashes affecting audio playback
- Playlist subfolder navigation broken beyond 2 levels deep
Requested features
18 requests- Native iOS Shortcuts support
- Background app execution without keeping app open
- Dark mode for app interface
- Landscape orientation support for iPad
- Integration with Home Assistant and Hubitat
Show 13 moreShow fewer
- Support for hidden WiFi networks
- SmartThings integration
- Siri voice control activation
- HTTP request headers support for enterprise IoT
- Virtual keyboard emulation (F13-F24 keys)
- Per-button sound control settings
- Counter reset functionality
- Battery level and connection status indicators
- Ability to open apps directly on iPhone
- Matter protocol full support
- IFTTT integration restoration
- GoPro and camera integration
- Chromecast audio control
AlertRoster
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Flic App
- pack of 20 credits$0.99
AlertRoster
No in-app purchases









