LeadReference vs Mash Media Group
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
LeadReference
Capture and manage leads efficiently at events. Scan delegate badges, qualify leads with custom options, and add notes directly from your mobile device. Access, filter, and export your data online after the event.
- Scan delegate badge barcodes
- Qualify leads
- Add additional notes
- Access data across multiple devices
- Filter data for analysis
- Export data to Excel
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Are you a LeadReference user? If you are, you can now have the lead management system with you wherever you are thanks to the LeadReference exhibitor app. How does it work? To get the most out of your leads, we will send you your username and password before the event. Once you’ve set-up your event online, login to the LeadReference app, which will sync with your online account, and you can get started capturing leads on your mobile. Simply scan the barcodes on delegate badges and select the relevant options to qualify leads. Your leads will be fully uploaded 24 hours after the end of the event, where you can access, filter and export your data. What does it do? With the LeadReference app you can: • Scan delegate badge barcodes • Qualify leads • Make additional notes • Access your data online across multiple devices • Filter your data for in-depth analysis • Export to Microsoft Excel Revolutionise the way you collect and manage leads at events with the LeadReference app.
Mash Media Group
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Discover, connect and plan your experience at International Confex, Event Production Show, and The PA Show, all in one place. The official Mash Media app is your smart companion for navigating the UK’s leading co-located events for the meetings, events, production and PA industries. Whether you're a corporate planner, production professional, or executive assistant, the app helps you make the most of your visit. The app brings together everything you need to enhance your onsite experience, from intuitive navigation to strategic planning tools, across the UK’s most anticipated B2B event showcases. Download now and take control of your event day.
Screenshots
Verdict
The clearest difference is device support: LeadReference at 3 against Mash Media Group's 1. LeadReference also leads on iOS requirement (15.6 vs 17.0). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
LeadReference ships an update every 5 weeks, Mash Media Group every 2 months. The most recent releases landed on October 13, 2026 and October 9, 2026 respectively.
| Parameter | LeadReference | Mash Media Group |
|---|---|---|
| Price | Free | Free |
| Positive reviews | 100.0% of reviews | — |
| Update frequency | Every 5 weeks — better | Every 2 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | — |
| Devices | iPhone, iPad, iPod — better | iPhone |
| Requires iOS | 15.6 — better | 17.0 |
| Further details — not scored | ||
| Size | 23 MB | 59 MB |
| Age rating | 4+ | 17+ |
| Developer | Reference Technology Ltd | Mash Media Group |
In-app purchases
LeadReference
No in-app purchases
Mash Media Group
No in-app purchases
Questions
Is LeadReference free?
Is Mash Media Group free?
Do LeadReference or Mash Media Group have ads?
Which is updated more often, LeadReference or Mash Media Group?
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