A/B Testing Calculator

A/B Testing Calculator

Sample size & significance

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Free

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Details

  • Released
  • Updated
  • June 23, 2026
  • July 14, 2026

Features

A/B Testing Calculator screenshot #1 for iPhone
A/B Testing Calculator screenshot #2 for iPhone
A/B Testing Calculator screenshot #3 for iPhone
A/B Testing Calculator screenshot #4 for iPhone
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About

A/B Testing Calculator helps you plan and evaluate A/B tests: work out how many users you need for a reliable result, and find the test winner with statistical significance in mind. BEFORE THE TEST — SAMPLE SIZE Set your baseline rate, expected uplift, reliability and power — and the app calculates how many people should see each variant. Works for open rate, click rate and order conversion. AFTER THE TEST — RESULTS Enter the number of conversions and the sample size for each variant (up to 5) — the app shows conversion rates, confidence intervals and a clear verdict: which variant is better and whether you can trust the result. FEATURES • Two calculators: sample size and results evaluation • Compare up to 5 variants at once • Confidence intervals and statistical-significance testing • Clear explanations without statistical jargon • Copy any result with one tap Great for marketers, product managers and analysts.
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What's New in A/B Testing Calculator

1.5

July 14, 2026

Enter conversions as percentages. On the Test results screen, each variant's conversions can now be entered the way your report shows them — as a raw count or as a percentage. Your input stays exactly as typed: change the sample size and the app recalculates the other value, never the one you entered. Clearer error messages when entering percentages, and small polish throughout.

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