Every gift, safely gathered.
Pica is the wishlist app that keeps gifting simple — and keeps the surprise. Build lists for any occasion, share them with the people you love, let friends quietly reserve gifts so nothing ever gets doubled up, and run your whole Secret Santa in one place.
NEW: SECRET SANTA
Start a group, set a budget and exchange date, and invite friends or share a link. Everyone picks the wishlists they want to share — or asks to be surprised. When you're ready, Pica draws names privately: each person sees only who they're buying for, along with that person's wishlist. Reserve gifts from it in secret while the organiser nudges anyone who isn't ready yet — and nobody learns who had who. Free for groups of up to 6.
ADD GIFTS IN SECONDS
Paste a product link and Pica pulls in the title and photo automatically — or add items by hand with a price, photo, and note ("size medium, the blue one"). You can even add items straight from Safari or your favourite shopping apps with the Pica share extension.
MAKE IT YOURS
Create lists for birthdays, weddings, holidays, new homes, new babies, or just because. Add an event date and watch the countdown appear on your list. Rank items with priority stars so friends know what matters most.
SHARE YOUR WAY
Keep lists private, share them with friends, or send anyone a link — no account needed to view. Find friends by username, browse their lists, and see new gifts the moment they're added.
NO SPOILED SURPRISES
When a friend taps "I'll get this," the item is marked as taken for everyone else — but hidden from you. Nobody else sees who reserved it either; only the person buying knows. You'll know your list is working without ever knowing what's coming. Guests can even chat about gift ideas in comments the list owner never sees.
TRACK THE GIFTS YOU'RE GIVING
Everything you've reserved on friends' lists lives in one place. Mark gifts as purchased, or release them if plans change — the list owner is none the wiser.
PICA PREMIUM
Upgrade to unlock:
• Unlimited wishlists — a list for every occasion, no caps
• Bigger Secret Santa groups — organise for more than 6 people
• See which gifts on your lists are reserved (who reserved them stays a surprise)
• Top Picks — pin your most-wanted items with a star badge
• Custom photo covers for any list
Free members can create up to 3 wishlists with unlimited items, sharing, and reservations included, and run Secret Santa groups of up to 6.
Premium is available as a monthly or yearly subscription, or a one-time lifetime purchase. Subscriptions renew automatically unless cancelled at least 24 hours before the end of the period. Manage or cancel anytime in your App Store account settings.
Terms: https://getpica.app/terms
Privacy: https://getpica.app/privacy
Give more, guess less — download Pica and make your next occasion effortless.
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