Pip - Safe Voice AI for Kids

Pip is a voice-first AI helper for curious kids aged 4–11, built for families who want every "why?" answered warmly, and built to be put down. Your child taps, asks anything out loud, and hears a warm answer tuned to their age. No typing, no reading, no feeds. Just curiosity, answered. TRY TO BREAK IT — THAT'S THE SETUP Setup ends by inviting you to ask Pip something you'd never want answered. Watch it refuse kindly, point to a trusted adult, and tell you — before your child ever says a word to it. HOW PIP KEEPS IT SAFE Every question and every answer is checked twice before your child hears it. There is no unchecked path. Pip knows a worry from a real problem. Everyday feelings get warmth and encouragement — "I'm sad" is met with kindness, not an alarm. Genuine-risk topics are gently redirected to a trusted grown-up, and you're told right away, with exactly what was said. No ads. No tracking. Nothing sold. Your child's name never leaves the phone and their voice becomes text on the device itself. Our privacy label reads "Data Not Collected" — you can check it on this page WHAT YOUR CHILD GETS Answers that fit their age — the same question, explained one way at 5 and another at 10. Warm, no-shame encouragement. A wrong answer is met with kindness, never criticism. Bedtime stories with your child as the hero, read aloud in Pip's own voice and saved to replay any night. Homework help that guides before it answers. WHAT YOU GET • Every conversation, reviewable and searchable. • A weekly note on what they wondered — topics, questions, and anything that needed your attention. • Limits that stick: daily time, bedtime hours, and a pause switch. A HELPER, NOT A "FRIEND" Pip is a tool your child uses, not a relationship designed to hook them. No streaks, no guilt, no "I missed you." Pip never pretends to be real — it tells your child it's a computer — and when something matters, it points them to the people who love them. FREE TO STAY, FAIR TO UPGRADE Free: 10 questions and a story every day (30 questions on your first day), with full safety and every parent control included. Safety is never a paid feature. Pip Premium: 50 questions and 5 stories a day — £7.99/month or £59.99/year, shared with the whole family through Family Sharing. No countdowns, no pressure; staying free is always fine. Subscriptions are charged to your Apple Account and renew automatically unless cancelled at least 24 hours before the period ends. Manage or cancel in your Apple Account settings. Privacy policy: http://mmglabs.co.uk/privacy · Terms of use: http://mmglabs.co.uk/terms EULA https://www.apple.com/legal/internet-services/itunes/dev/stdeula/