Selma – investing & retirement

Selma – investing & retirement

Automated wealth management

1 ratings
2 reviews
Free

Details

  • Released
  • Updated
  • July 1, 2021
  • July 16, 2026

Features

Selma – investing & retirement screenshot #1 for iPhone
Selma – investing & retirement screenshot #2 for iPhone
Selma – investing & retirement screenshot #3 for iPhone
Selma – investing & retirement screenshot #4 for iPhone
Selma – investing & retirement screenshot #5 for iPhone
Selma – investing & retirement screenshot #6 for iPhone
Selma – investing & retirement screenshot #7 for iPhone
Selma – investing & retirement screenshot #8 for iPhone
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About

Automate your wealth management and plan for the future with AI-powered investment strategies. Track your portfolio, explore projections, and make informed long-term financial decisions. Start investing with low minimums and transparent fees.

Automated wealth management
Personalized investment strategies
AI-powered financial advice
Portfolio performance tracking
Retirement planning tools
Low starting investment amounts
Transparent fee structure
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What's New in Selma

3.49.0

July 16, 2026

We never sit still - always building, always improving. Your app’s getting smarter while you sleep

User reviews

Amazing APP

I am an Angel investor plus and equity investor with equity portfolio ranging across different geographical regions. Selma, by far, is the best investment platform using AI for financial analysis and investment planning. I will highly recommend using this APP - well done to the Selma team! Keep it up!!
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Very basic

Too basic, needs more development for more options in the app

Response from developer

Thank you so much for your feedback! We hear you and we're continuously working to improve the app. Selma receives regular updates with bug fixes and new features to make your experience better and more complete. Recent updates include features like Selma AI to guide you through your financial journey, deeper insights into your portfolio, and full in-app onboarding. If there are specific features you feel are missing, feel free to reach out to our Customer Support. Your feedback goes straight to our product team and helps us shape the future of Selma 💙

FAQ

What is Selma?

Selma is a Swiss digital wealth manager that helps you invest, grow, and manage your money automatically. It offers personalized investment strategies, retirement planning tools, and AI-powered advice for long-term financial growth.

How does Selma personalize investments?

Selma creates a globally diversified ETF portfolio based on your financial situation, risk level, and investment horizon. Your strategy automatically adapts to market changes and your life events.

What planning tools does Selma offer?

Selma includes a pension longevity calculator, scenario simulations, deposit guides, and 24/7 AI-powered advice to help you plan your financial future and make better long-term decisions.

Can I invest in retirement with Selma?

Yes, Selma helps you manage wealth before and after retirement. You can invest pension capital, plan withdrawals for retirement income, and track how long your savings could last.

What are the minimum investment amounts for Selma?

You can start investing with 2,000 CHF for investment portfolios and 500 CHF for pillar 3a accounts.

How is Selma priced?

Selma charges a transparent management fee based on your invested assets, with rates decreasing as your investment amount increases. For example, the fee is 0.68% per year for assets up to 50,000 CHF.

Is Selma safe to use?

Selma Finance AG is an independent Swiss asset manager authorized by FINMA, indicating it operates under regulatory oversight. The app focuses on automated wealth management and long-term financial planning.

Does Selma have ads?

Selma is free to use and does not contain advertisements, allowing for an uninterrupted user experience focused on financial management.