
Free
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About
The All-in-One Field Force Management App
Take full control of your field operations with a powerful, intuitive platform built for merchandisers, sales representatives, and field supervisors. From daily route visits to compliance reporting — everything your team needs is right here.
Smart Attendance & Check-In Eliminate manual timesheets. Field staff can clock in and out directly from the app with GPS-verified location. Attendance is tied to route plans and branch proximity, ensuring accuracy and preventing manipulation. Track present, absent, and late records with full transparency.
Daily Visits & Route Plans View your assigned branches for the day, get directions, and start visits with a single tap. Structured visit workflows guide staff through before/after photo capture, product data collection, and report submission — ensuring nothing gets missed.
Rich Reporting Suite Generate detailed, export-ready reports covering:
Inventory levels (shelf & warehouse quantities)
Competitor pricing & market offers
Share of Shelf analysis with visual breakdowns
Product freshness & near-expiry monitoring
Weekly promotional compliance
BDA contract execution
General survey & ad-hoc tasks
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What's New in The Blue Eye
1.0.19
October 27, 2026
What's new: • Refreshed home screen layout for faster access to daily tasks • Sales improvements, including van-selling invoices with area pricing, discounts and VAT • Fixes for today's task list at login • Faster in-app updates and general stability improvements
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