Comparison

REX (Retail Excellence) vs simplifi MOBILE

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

REX (Retail Excellence)

This app helps field representatives for a retail merchandising service manage their work. It allows them to view assigned tasks, complete in-store reports, capture photos, and submit their findings directly from their mobile device.

Highlights
  • View assigned work by location
  • Complete store report questionnaires
  • Take photos within the app
  • Submit reports easily
  • Manage scheduled services
Features
Read full description

REX (Retail Excellence) is a mobile application for Retail Merchandising Services, Inc. field representatives that allows them to view their assigned work and complete reports in store. This allows reps to easily view their scheduled services by location, complete their store report questionnaires, take photos, and submit reports.

About

simplifi MOBILE

This app streamlines retail operations by combining route driver and service technician tasks. It allows for efficient machine management, inventory tracking, and service call resolution for unattended retail points of sale.

Highlights
  • Machine fill, collection, and inventory
  • Visual planograms and picklists
  • Bluetooth DEX data collection
  • Order creation and payment acceptance
  • Service call management
  • Push notifications for new calls
  • Mapping and turn-by-turn directions
Features
Read full description

simplifi MOBILE provides full customer service activities for unattended retail Points of Sale. The app combines route driver and service technican roles into a single powerful app, enabling simplifi and Streamware VendMAX users the ability to get their job done efficiently and effectively with a single app. Key features & functions include: -fill, collect & inventory machines -visual planograms & picklists with product images -Bluetooth DEX data collection -search and scan to quickly find machines and products -create orders and accept payments for office deliveries -create, dispatch & resolve service calls -push notifications on new calls to drive immediate action -mapping with turn-by-turn directions -cash payment device diagnostics, troubleshooting and configuration via Synq simplifi MOBILE is developed by Crane Connectivity Solutions (CCS), Crane Merchandising Systems (CMS) and Crane Payment Innovations (CPI) to serve the unattended Retail industry, including Vending, Micro Markets, and Office Coffee, Tea & Water.

Screenshots

REX (Retail Excellence)3 screens
simplifi MOBILE4 screens

Verdict

The call

The clearest difference is rating: simplifi MOBILE at 2.5 against REX (Retail Excellence)'s 2.0. simplifi MOBILE also leads on update cadence (every 3 weeks vs every 2 months) and iOS requirement (13.0 vs 15.0). On price, review sentiment, ratings volume and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

simplifi MOBILE holds the better App Store score, 2.5 against 2.0. Both are backed by a comparable volume of ratings — 29 and 24 respectively. Written reviews split almost evenly too, at 14% and 14% positive.

UpkeepUpdate frequency

REX (Retail Excellence) ships an update every 2 months, simplifi MOBILE every 3 weeks. The most recent releases landed on October 24, 2026 and October 25, 2026 respectively.

Scorecard3 real differences · 7 level
REX (Retail Excellence) versus simplifi MOBILE: the parameters behind the verdict, then further details
ParameterREX (Retail Excellence)simplifi MOBILE
PriceFreeFree
Rating2.0 (29 ratings)2.5 (24 ratings) — better
Positive reviews14.3% of reviews14.3% of reviews
Number of ratings29 — better24
Update frequencyEvery 2 monthsEvery 3 weeks — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.013.0 — better
Further details — not scored
Size62 MB51 MB
Age rating4+4+
DeveloperRetail Merchandising ServicesCrane Merchandising Systems

Customer experience

REX (Retail Excellence)

All ratings29 ratings
Positive17.2%
Neutral10.3%
Negative72.4%
Written reviews7 reviews
Positive14.3%
Neutral28.6%
Negative57.1%

simplifi MOBILE

All ratings23 ratings
Positive34.8%
Neutral8.7%
Negative56.5%
Written reviews7 reviews
Positive14.3%
Neutral0.0%
Negative85.7%

In-app purchases

None

REX (Retail Excellence)

No in-app purchases

None

simplifi MOBILE

No in-app purchases

Questions

Is REX (Retail Excellence) free?
REX (Retail Excellence) is free to download, with no in-app purchases.
Is simplifi MOBILE free?
simplifi MOBILE is free to download, with no in-app purchases.
Which has better reviews, REX (Retail Excellence) or simplifi MOBILE?
simplifi MOBILE is rated higher. REX (Retail Excellence) averages 2.0 out of 5 from 29 ratings, while simplifi MOBILE averages 2.5 from 24 ratings.
Do REX (Retail Excellence) or simplifi MOBILE have ads?
Neither REX (Retail Excellence) nor simplifi MOBILE shows ads.
Which is updated more often, REX (Retail Excellence) or simplifi MOBILE?
REX (Retail Excellence) ships an update every 2 months, and simplifi MOBILE every 3 weeks. Most recently, REX (Retail Excellence) was updated on October 24, 2026 and simplifi MOBILE on October 25, 2026.

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