TraderTraxx vs SmartCraft Manager

TraderTraxx is an all-in-one platform designed to make managing your inventory, analyzing your performance, and connecting with in-market buyers from any of Trader Interactive’s digital classifieds marketplaces effortless. With the TraderTraxx app, you’ll have access to all of the powerful tools and features you rely on from the desktop experience, with the added convenience of portability. Your job requires you to stay on the move. Greeting buyers as they walk through the door, showing vehicles on your lot, answering incoming calls, etc. When you can’t be tied to the desk at all times, the TraderTraxx app will allow you to stay connected as much, and as often, as you need. While on-the-go, you can: Manage Your Inventory: - Upload inventory directly from your device - Capture photos of your units from within the app for direct upload - Edit unit details include price, description, and tagline - Create and save custom unit searches to get to the inventory you need in the moment - Make bulk changes to units such as turning multiple listings online - Add photos and videos in offline mode when you have no connection and apply all changes when your connection is restored Analyze Your Performance: - View detailed reporting that outlines search impressions, Vehicle Detail Page views, connections, and more - Get granular with reporting breakouts based on unit condition and inventory health score - View the performance of specific product enhancements such as Retargeting and Geofencing Connect With Buyers: - Receive real-time notifications of email, phone, chat, and text leads with Lead Manager - Access pre-lead consumer shopping insights with Lead Enrichment - Record notes regarding your interactions with buyers - Assign leads to sales representatives in your dealership - Change the status of leads as they move closer to close We’d love to hear your feedback! Look for the floating feedback button located on the side of your screen while using the app, and let us know how we can improve your experience.

The Mercury Marine SmartCraft Manager is a one-stop solution available exclusively for authorized Mercury dealers and boat builders to configure SmartCraft-powered vessels using a mobile device. The app unlocks many industry-first features, including … - An intuitive dashboard that helps set up vessels remotely without the need for interacting with multi-function displays on the vessels, saving setup time and resources for boat builders, dealers and consumers - Industry-leading cloud-integrated IoT-type features along with easy over-the-air firmware and software updates - Easily repeatable configurations that save time and resources while configuring vessels - Ability to turn off CAN H functionality through the app on vessels equipped with SmartCraft Connect SmartCraft Manager serves as a central connection point to devices that link into the growing Mercury SmartCraft ecosystem.