DNA vs DnaNudge
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
DNA
Discover personalized health insights and lifestyle advice based on your unique DNA profile. Order a kit, submit a sample, and receive a comprehensive genetic passport with practical tips delivered directly through the app.
- Order DNA test kit
- Submit DNA sample
- Receive genetic passport
- Personalized lifestyle advice
- Regular health tips via app
- Scientific analysis model
- Multiple DNA test modules
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- It is very simple and fast - You order the iGene Kit and download the iGene app. You return a test tube with your DNA sample. Your iGene Passport DNA test will be ready within 8 weeks. -1- Order the DNA test -2- Download the app -3- Return the tube -4- Receive your iGene Passport Your own gene passport, including personalized lifestyle advice, based on your DNA profile. You will also receive personal practical tips regularly via the iGene messaging service in the app. - DNA test from iGene: Relevant and reliable - All information in your iGene Passport is based on your individual DNA profile through a saliva sample. This means you only receive information that is relevant to you. Moreover, we only provide information about conditions that you can help prevent yourself. Finally, all information that you receive via your iGene Passport has been thoroughly screened, researched and tested against a strict scientific analysis model. - DNA test modules - - Personal characteristics - iGene Basic - Drug Sensitivity - iGene Pharma - Health - iGene Health - Personal explanation - iGene Consult - iGene DNA test - - Understanding your genes - Practical advice - Reliable - Safe - 100% anonymous - Dutch company - User reviews on the iGene DNA test - “Surprised by myself! I was a bit skeptical at first, but still took the plunge to have my DNA analyzed. Not by definition for myself, but mainly for my children ”. "Revolutionary! What an insight into my predisposition to diseases and drug sensitivity. Everyone can take advantage of this ”. “DNA and lifestyle advice. I think it is smart to combine them. In this way I can make better decisions about my way of life ”. “There is so much health advice coming at you. What should you take seriously? At iGene everything is scientifically filtered and I only get advice that is important to me ”. - DNA test something for you? - Are you wondering if a DNA test is something for you? Do the quick check. Use 7 simple questions to find out whether a DNA test suits you. - About iGene - iGene is a Dutch company founded in 2012 through a collaboration between scientists and technicians from different disciplines, with the ambition to deliver the best genetic self-test in the world. The iGene DNA tests are now available in more and more countries. We believe that every individual has the right to be informed completely anonymously about the latest scientific state of affairs regarding their own health and the possibilities to improve their health on a personal initiative. Our mission is to let people live a happier life by applying DNA science. - Want to know more about the iGene DNA test? - Visit our website www.igene.eu for all information about the iGene DNA test. Here you will find: - Any information about the DNA test - Information about the different modules - Frequently Asked Questions - Explanation videos - Brochures - Quick check (is a DNA test right for you?) - Blog - Reviews - Questions about the iGene DNA test? - Do you want to know more? Please do not hesitate to contact us.
DnaNudge
Discover how your DNA can guide healthier lifestyle choices. Scan product barcodes to find out which nutritional and skincare items best suit your genetic makeup. This innovative technology helps you make informed, on-the-spot decisions for a healthier you.
- DNA-based health insights
- Product barcode scanning
- Personalized shopping recommendations
- Activity/inactivity monitoring
- Connect with family and friends
- Build personalized health communities
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Join the revolution that is DnaNudge - Find out how your DNA can help guide your lifestyle choices. DnaNudge is an innovative new technology that uses your own DNA through the wearable DnaBean to nudge you towards a healthier lifestyle. With DnaNudge, you can instantly discover which nutritional and skincare products are best for your unique genetic make-up by simply scanning the product’s barcode with the DnaBean, helping you make easy, on-the-spot informed choices for a healthier you. Get to know your DNA on a personal level. From DNA Reports to DNA-Personalised Shopping, there’s something for everyone. Your DNA is as good as it gets. How will you keep it healthy? What does it include? DNA Report: Learn your risk of obesity or collagen degradation, for example, and how sensitive your nutritional and skin health might be to the effects of calories, eyelid sagging, fat, hydration retention, carbohydrates, deep wrinkles, sugar, photoaging, and salt. Scan: Scan the barcodes of food, drink, or skincare products using your phone’s camera or the DnaBean. Every time you scan a barcode, our algorithms look at thousands of ‘parameters’ to deliver a precise recommendation based on your DNA. The DnaBean: The DnaBean is a wearable DNA-based product recommendation device. The Bean works in the same way as your DnaNudge App: you can scan product barcodes using the DnaBean’s built-in camera to instantly find out if the product is suited to your genetic profile. Green is good and red - not so good. Activity/Inactivity Monitor: Your DnaBean also relates sitting time to nutrition/skin health via your DNA, therefore introducing your lifestyle into product recommendations. It can help you set goals to sit less throughout the day and encourage you to move more. If you do not reach your goals, your product recommendations will change from green to amber. NudgeShare: Through NudgeShare, our technology can help you connect and shop for the healthiest choices for your family and friends. Fuss-free assurance that you’re shopping the right way for your family and friend’s DNA. NudgeMatch: NudgeMatch is a way to connect with other DnaNudge users through your DnaBean. See how similar or dissimilar you are to your friends and family by connecting in-person to see your percentage match. NudgeNetwork: Find your people and be confident on the new NudgeNetwork feature in the App. Build your own personalised health community to connect with your NudgeMatches. Make recommendations through instant messaging, see each other’s Green Activity Bar and find your Famous Favourites – Find the encouragement from your personalised NudgeNetwork to keep your DNA green! Nudges: DnaNudge is designed to work alongside your normal shopping patterns. This means, if you’ve decided you want crisps, instead of telling you not to have them, DnaNudge will suggest alternative crisps that would be better suited to your genetic make-up. These ‘nudges’ help you navigate everyday choices. Over time, these small changes will help you make a significant step towards better health—all without having to give up your favourite treats. For example, let’s imagine you LOVE cereal. Our tech will give you a DNA-based ‘nudge’ to buy a packet with fewer calories or less sugar. Within a year, this simple swap could result in a 7kg reduction in sugar consumption – that’s almost 1788 teaspoons of sugar! Over time, even a single product change can have a significant and positive impact on your health. With DnaNudge, you can use your own DNA to gradually ‘nudge’ you towards healthier shopping decisions without limiting your freedom of choice. Your DNA, Your Choice. Disclaimer: Our app is for information only and is not an alternative to medical advice. You should consult your doctor or a health professional before making any changes to your lifestyle. If you do have a medical condition, we recommend you seek advice from a health professional.
Screenshots
Verdict
The clearest difference is review sentiment: DnaNudge at 60% against DNA's 0%. DnaNudge also leads on rating (5.0 vs 1.0) and update cadence (monthly vs every 3 months). On price, ratings volume, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
DnaNudge holds the better App Store score, 5.0 against 1.0. Both are backed by a comparable volume of ratings — 1 and 1 respectively. Written reviews point the same way: 0% of DNA's written reviews are positive against 60% of DnaNudge's.
DNA ships an update every 3 months, DnaNudge monthly. The most recent releases landed on October 7, 2026 and October 24, 2026 respectively.
| Parameter | DNA | DnaNudge |
|---|---|---|
| Price | Free | Free |
| Rating | 1.0 (1 ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 0.0% of reviews | 60.0% of reviews — better |
| Number of ratings | 1 | 1 |
| Update frequency | Every 3 months | Monthly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPod | iPhone, iPod |
| Requires iOS | 15.0 — better | 15.6 |
| Further details — not scored | ||
| Size | 140 MB | 94 MB |
| Age rating | 17+ | 4+ |
| Developer | iGene B.V. | DnaNudge Limited |
Customer experience
DNA
DnaNudge
In-app purchases
DNA
No in-app purchases
DnaNudge
No in-app purchases









