Augmentify It vs LEGO® Play
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Augmentify It
This app uses augmented reality to bring Science, Technology, Engineering, Arts, and Maths (STEAM) learning to life. It combines physical products with digital content and quiz games to make complex subjects engaging and accessible for young learners.
- Augmented reality STEAM learning
- Interactive digital content
- Educational quiz games
- Physical and digital play integration
- Develops 21st-century skills
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AugmentifyIt® Welcome to AugmentifyIt® the first Augmented Reality (AR) app to focus solely on Science, Technology, Engineering, Arts & Maths (STEAM), bringing learning to life by playing to learn. We have made complex technology simple to bring you AR STEAM learning experiences through amazing digital content and educational quiz games. Visit augmentifyit.com to learn more about our exciting range of Augmentified STEAM learning products. By combining physical & digital play we aim to fuel curiosity & empower young learners with 21st Century skills of critical thinking, reasoning & understanding. AR is a technology that takes digital content & overlays it onto the physical world. AugmentifyIt® empowers the user content experience of real-world objects by providing engaging & enriching STEAM learning experiences. It’s as simple as 1, 2, 3.. 1 Download the FREE AugmentifyIt app from the App Store. 2 Open the app and point your device at special AugmentifyIt-powered products. 3 Experience the wonders of STEM and STEAM and unlock learning through play! Wifi is required to enable the AR. Augmentified products can also be used as play to learn, without wifi. There are no in-app purchases. We would love to hear your feedback & let us know what You would like to see Augmentified. Or if you just wanna say “Hi!” and stay ahead with AR developments and AugmentifyIt news.. Reach out to us on: hello@augmentifyit.com We look forward to connecting with you!
LEGO® Play
This app offers a safe digital space for creative expression through building, art, and storytelling. Users can design avatars, build virtual homes, create stop-motion films, and share their work with a moderated community. It also includes fun mini-games and inspiring video content.
- Creative Canvas tool
- Stop-Motion Studio
- Brick Builder tool
- Pattern Designer tool
- Avatar customization
- Digital home design
- LEGO minigames
- LEGO video content
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LEGO® Play is the safe creative app for all brick lovers, builders, and creators! Step into a world of digital creativity tools where you can create, experiment, and explore your imagination. Play your way! Explore creative ideas Got a passion? Express your creativity with fun tools designed for kids. From drawing and storytelling, to making videos and building with LEGO® bricks, there's no limit to what you can imagine. • Whether you're into building, art, drawing, photography or comics, the Creative Canvas tool is where your ideas come to life. • Want to make a film? Use the Stop-Motion Studio and be your own director! • Master builder? The Brick Builder tool lets you make your own fun 3D LEGO® creations. • Love art and design? The Pattern Designer tool lets you create everything from colorful patterns to characters and creatures. Make it yours A creative app that you can make your own. Style your avatar, your space, your vibe. It’s your world to express yourself in. • Design your own LEGO® avatar and choose fun outfits and accessories. • Create a custom username. • Showcase all your creative builds on your profile. • Get ready for home design! Create and personalize your dream digital home with brick-built furniture and decorations. • Build multiple homes and create your very own LEGO® neighborhood! Search for inspiration with LEGO® Play Discover a safe and creative space to find inspiration for your next build. • Explore new ideas and skills for your own builds. • See unique digital art, stop-motion animations and LEGO® builds. • Search and discover creations related to your interests. Enjoy creative games for kids Explore a growing collection of safe games for kids. Race awesome vehicles, blast off into space, take on sports challenges, and meet amazing animals in fun games designed for creativity and play. Discover LEGO® stories and characters Explore adventures, challenges and creative content from your favorite LEGO® themes and characters. • Follow adventures featuring your favorite LEGO® characters and heroes. • Explore content inspired by LEGO® City, LEGO® Friends, LEGO® NINJAGO®, LEGO® Star Wars™ and other popular themes. • Complete fun challenges, watch videos and unlock new ideas for building and play. Play & explore safely LEGO® Play is a secure, moderated app for kids to explore creative ideas and LEGO® content safely. • Verified Parental Consent is required to unlock the full LEGO® Play creative building experience. • All content is moderated before appearing in the app. Unlock the full experience with LEGO® Insiders Club Get full access to all LEGO® Play content, with a LEGO® Insiders Club membership — it’s free and easy to sign up! Ask a parent or guardian to help you sign up. Important information: • The app is FREE and there are no in-app purchases or third-party advertising. • To help create a safe and creative space for kids, verification is required to access some functionality. Verification needs to be given by an adult. Verified Parental Consent is free, and we will not store your personal details. We use your personal information to manage your account and (with parental consent) to improve your experience. We review anonymized data to provide a safe, contextualized, and excellent LEGO® building and learning experience for kids. • You can learn more here: https://www.lego.com/privacy-policy and here: https://www.lego.com/legal/notices-and-policies/terms-of-use-for-lego-apps/. • For app support, please contact LEGO® Customer Service: www.lego.com/service. • Check if your device is compatible at: https://www.lego.com/service/device-guide. LEGO®, the LEGO® logo, the Brick and Knob configurations, and the Minifigure are trademarks of the LEGO® Group. ©2026 The LEGO® Group.
Screenshots
Verdict
The clearest difference is rating: LEGO® Play at 4.5 against Augmentify It's 3.0. LEGO® Play also leads on update cadence (every 8 days vs every 2 months) and ratings volume (11K vs 40). Augmentify It's advantage is iOS requirement (11.0 vs 15.6). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
LEGO® Play holds the better App Store score, 4.5 against 3.0. That said, the two scores are not equally well evidenced: LEGO® Play has 11K ratings behind it against 40, so its average is the more settled of the two. Written reviews point the same way: 32% of Augmentify It's written reviews are positive against 41% of LEGO® Play's.
Augmentify It ships an update every 2 months, LEGO® Play every 8 days. The most recent releases landed on June 9, 2026 and September 27, 2026 respectively.
| Parameter | Augmentify It | LEGO® Play |
|---|---|---|
| Price | Free | Free |
| Rating | 3.0 (40 ratings) | 4.5 (11K ratings) — better |
| Positive reviews | 31.9% of reviews | 41.2% of reviews — better |
| Number of ratings | 40 | 11K — better |
| Update frequency | Every 2 months | Every 8 days — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 11.0 — better | 15.6 |
| Further details — not scored | ||
| Size | 243 MB | 141 MB |
| Age rating | 4+ | 4+ |
| Developer | Peapodicity, Ltd. | LEGO |
Customer experience
Augmentify It
LEGO® Play
Bugs and requests
Augmentify It
Not enough reviews yet to summarise bugs or requests.
LEGO® Play
Reported bugs
4 issues- Difficulty logging in and creating accounts
- Inability to change avatar or username
- Posting issues and long moderation times
- Disappearing posts and comments
Requested features
5 requests- Bring back Lego Life
- Add more games and activities
- Allow posting of videos
- Implement a friends list and notifications
- Restore the trending page and community groups
In-app purchases
Augmentify It
No in-app purchases
LEGO® Play
No in-app purchases









