ETBrandEquity vs Headlyne

ETBrandEquity app is the avatar of Brand Equity, India's premier source of information, news and opinion on the marketing and advertising industries. For over two decades as a weekly print magazine and for six years as an incendiary TV show, Brand Equity has set the agenda for the Indian marketing and marketing communications industry, chronicling the latest trends, the larger than life personalities and the hottest campaigns and agencies. ETBrandEquity will be the single largest, most reliable source for information on the latest in the Indian marketing industry: from market share battles, account movements and pitches, quarterly performances of leading consumer goods companies, and the latest movements of key industry personnel. It hosts some of Brand Equity's landmark surveys including Most Trusted Brands, the youth-oriented Most Exciting Brands and the Ad Agency Reckoner. The site includes a showcase of the latest Indian and the best global advertising campaigns across print, television, digital and mobile, as they happen. It will be a source of exclusive interviews with and blogs from some of the leading thinkers in the local and international marketing communications community. The writers on ETBrandEquity have a combined experience of over half a decade covering every aspect of the marketing and advertising industry. Daily E-newsletter ETBrandEquity also reaches its readers via a daily newsletter that delivers the latest, most reliable information on developments in the marketing and advertising industries delivered right to their inbox. Apart from exclusive content, the newsletter includes a carefully curated assortment of the most relevant stories on trends and happenings in the industry from leading publications across the globe, besides tracking sources of information like blog posts and tweets.

What is Headlyne all about? • The Fastest News Updates • Global to Local • AI-Powered Technology • Efficient News Summaries • Flexible UI/UX • Verified Sources • Reader-friendly features • Junior mode for younger audience Matching up to the pace of the world currently, Headlyne uses AI-powered technology unlike other news apps to summarise daily news from verified sources and give users the quickest updates from around the world. It offers a one-stop destination for all news readers who can access the latest articles from a variety of sources, all in one place, and can filter news according to their choice. The AI generated summaries in the App state only facts and headlines without any opinions and the App aims at keeping the news readers informed and updated. It has a special kids section with news articles that are suitable for children and written in an age-appropriate style, ensuring that users of all ages can benefit from the app. FEATURES OF HEADLYNE - Lightning-Fast Updates – For those who need to catch up on everything, Headlyne makes sure that as soon as a headline is created, it reaches straight to your phone without wasting any time! - AI integration - AI powers this news app’s ability to find live news updates from verified sources and summarise them into short news summaries. - Diverse Categories - Daily news from all around the world, from global to local news, everything is divided into separate categories for a good news reading experience. - Font Size - Don’t put extra efforts into reading if the font size doesn’t suit your eyesight! Just adjust the font size according to your preference and read comfortably. - Bullets vs Paras - Are you into bulleted short news summaries or short news in the form of paragraphs? Choose to your liking and keep up with daily news updates. - Mood indicator - As an AI news app, Headlyne also offers a mood indicator in the form of green, grey and red dots that indicate the nature of your daily news content. - Swiping vs Scrolling - Do you prefer swiping over scrolling? Or vice versa? Choose to your comfort and have the latest daily news updates at your fingertips! - Major Sources - Headlyne’s AI news features include sourcing from verified and credible news sources to give you an accurate understanding of daily news. - Junior mode - Headlyne has a special corner for young audiences to read age-appropriate positive news that is easy to grasp and keeps them in the know. Download the Headlyne app & get lightning fast updates on news as it happens.