ETBrandEquity vs DeKoder

ETBrandEquity app is the avatar of Brand Equity, India's premier source of information, news and opinion on the marketing and advertising industries. For over two decades as a weekly print magazine and for six years as an incendiary TV show, Brand Equity has set the agenda for the Indian marketing and marketing communications industry, chronicling the latest trends, the larger than life personalities and the hottest campaigns and agencies. ETBrandEquity will be the single largest, most reliable source for information on the latest in the Indian marketing industry: from market share battles, account movements and pitches, quarterly performances of leading consumer goods companies, and the latest movements of key industry personnel. It hosts some of Brand Equity's landmark surveys including Most Trusted Brands, the youth-oriented Most Exciting Brands and the Ad Agency Reckoner. The site includes a showcase of the latest Indian and the best global advertising campaigns across print, television, digital and mobile, as they happen. It will be a source of exclusive interviews with and blogs from some of the leading thinkers in the local and international marketing communications community. The writers on ETBrandEquity have a combined experience of over half a decade covering every aspect of the marketing and advertising industry. Daily E-newsletter ETBrandEquity also reaches its readers via a daily newsletter that delivers the latest, most reliable information on developments in the marketing and advertising industries delivered right to their inbox. Apart from exclusive content, the newsletter includes a carefully curated assortment of the most relevant stories on trends and happenings in the industry from leading publications across the globe, besides tracking sources of information like blog posts and tweets.

Get the latest election news, analysis, comparisons, opinion polls, and insightful forecasting tools from India and around the globe exclusively on deKoder. As an AI-driven platform and research lab, the official deKoder mobile app features one of the most comprehensive databases on Indian and global elections. Using AI technology, deKoder provides content in English and 14 Indian languages, making it accessible to all. Users can explore its rich content for personal research and analysis, empowering them with valuable insights. Key features of the deKoder app: - Election Analysis: Access comprehensive election analysis through text, video, and audio articles, including Updates, deKoder specials, GenZ insights, Countdown reports, and 'The World This Friday.' - Forecasting Tool: Use the "Make Your Own Forecast" feature, enabling users to create their election predictions by using sliders for “Popularity of the Current Government” and the "Unity of Opposition". - AI Opinion Slider: Customize your opinions using slider values with the AI Opinion Slider tool. - Election Insights: Stay informed with stats on opinions, exit polls, and who's leading in the elections. - Election Calendar: Stay informed with the election calendar, providing users with updates on all future events related to elections. - deKoder Podcasts: Explore deKoder's podcast series, offering in-depth discussions and analysis on elections. - deKoder Snippets: Simplify election-related terms and concepts with our unique, easy-to-understand explanations. - Environment Matters: With biodiversity loss, climate change, and pollution posing a triple threat, it's crucial to focus sharply on these issues. Species are disappearing 1000 times faster than normal, and every year since 2020 has been the hottest on record, leading to wildfires, storms, and droughts. Plastic pollution has reached alarming levels, with microplastics even found in breast milk. Toxins pervade our air, food, and water. Despite these challenges, we have significant scientific knowledge and access to information, knowing the solutions needed for a clean, healthy future. Now, prompt action is key. Read: - Breaking news from elections, top stories, India, world, sports, and exclusives - Comprehensive coverage of Indian and international elections, including the UK and US - Updates on rallies, parties, candidates, election phases, and key constituencies - Trending election news in short videos - Real-time alerts to keep you up-to-date on the latest election news Watch & View: - Daily video updates on elections, the environment, and sports from India and around the world - Top videos from all categories, including the most popular and the best of deKoder - Live election coverage - Track live updates on world election events Follow the latest election news and results, and stay informed on upcoming elections and more!