Fresha for customers vs Square Go
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Fresha for customers
Easily discover and book appointments for hair, beauty, spa, and wellness services. View real-time availability, secure instant confirmations, and manage your bookings with flexibility. Find exclusive discounts and navigate to your appointments with ease.
- Discover local beauty and wellness businesses
- View real-time appointment availability
- Instant booking confirmation
- Schedule directly in venue calendars
- Pay after appointment completion
- Cancel, reschedule, and rebook easily
- Find exclusive online discounts
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With 700 million+ appointments booked to date, 100,000 businesses registered and over 450,000 stylists and professionals to choose from, Fresha is the simplest, most reliable way to book salon, beauty, hair, health and wellness appointments near you. FIND & BOOK APPOINTMENTS Book a haircut, massage or wax, discover beauty and spa treatments or even book an appointment for a new tattoo. WHY FRESHA? Discover the best hairdressers, salons, spas and more near you View appointment availability in real-time Book and receive confirmation in an instant Schedule appointments directly in the venue's live calendar via the app Pay after your appointment has completed via the app Cancel, reschedule and rebook with ease Find the best price with exclusive online discounts for off-peak bookings or last-minute reservations Find your way to appointments via built-in map directions So whether you’re looking for a stylish new haircut, a salon for last-minute nails or to treat yourself to a relaxing massage, you can find the right appointment anywhere, anytime. Available across the USA in New York, Chicago, Los Angeles, Las Vegas, Houston, Miami, Jacksonville, San Antonio, Dallas and Denver and elsewhere across Canada, United Kingdom, Australia, New Zealand and South Africa.
Square Go
Discover and manage your favorite local businesses. Reorder services, rebook appointments, and track your history with ease. Find new spots with personalized recommendations and communicate directly with businesses.
- Search businesses by name and map
- Explore 250K+ local businesses
- Rebook and reschedule appointments
- Track order and appointment history
- Personalized recommendations
- Direct business messaging
- Leave verified reviews and ratings
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Become a regular. Reorder, rebook, and track your favorite businesses. - Search by business and map: Easily find businesses near you and search across 2 million services - Explore 250K+ local businesses on Square - Convenient appointment and order management: Easily rebook, reorder, reschedule, without the phone tag - Track your appointment and order history, easily look up your favorite staff members, and get reminders - Get personalized recommendations based on your history - Communicate directly: message your favorite business in one tap - Share your Go-to spots: leave verified reviews and ratings for your favorite people and places
Screenshots
Verdict
The clearest difference is update cadence: Fresha for customers at weekly against Square Go's fortnightly. Square Go's advantage is review sentiment (84% vs 75%) and chart position (#26 vs #116). On price, rating, ratings volume and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.9 for Fresha for customers against 4.9 for Square Go. Both are backed by a comparable volume of ratings — 60K and 128K respectively. Written reviews are what separate them: 75% of Fresha for customers's written reviews are positive against 84% of Square Go's.
Fresha for customers ships an update weekly, Square Go fortnightly. Both last shipped on September 25, 2026.
| Parameter | Fresha for customers | Square Go |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (60K ratings) | 4.9 (128K ratings) — better |
| Positive reviews | 75.1% of reviews | 84.0% of reviews — better |
| Number of ratings | 60K | 128K — better |
| Update frequency | Weekly — better | Fortnightly |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Best chart rank | #116 | #26 — better |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 17.0 | 16.0 — better |
| Further details — not scored | ||
| Size | 199 MB | 26 MB |
| Age rating | 4+ | 12+ |
| Developer | Fresha.com Holding Inc. | Block, Inc. |
Customer experience
Fresha for customers
Square Go
User reviews
Fresha for customers
From 60K App Store ratingsWhat we love
- 👍 Convenient and easy to use
- 🚀 Smooth and easy process
- 💯 Professional and friendly service
- 🚀 Easy access and navigation
- 👍 Seamless appointment bookings
Room to improve
- 🐛 App not working after updates
- 🐛 Unable to reschedule or cancel appointments
- 🐛 Unexpected errors and login issues
- 🐛 Payment and credit card issues
- 🐛 Poor visibility of business on the app
Square Go
From 128K App Store ratingsWhat we love
- 👍 Easy to use
- 🚀 Convenient appointment booking
- 💡 Integrated with past appointments
- 🤩 Excellent service and results
- 🥰 Friendly and professional staff
Room to improve
- 🐛 Unreliable appointment reminders
- 🤔 Confusing search and filtering options
- 🤨 Promotes competitors to customers
- 🤯 Requires full calendar access
- 😒 Interrupts audio playback
Bugs and requests
Fresha for customers
Reported bugs
4 issues- Appointments not showing up
- Inability to log in or access account
- Payment issues and unexpected charges
- App crashing or not functioning properly
Requested features
5 requests- Ability to search by specific service
- Calendar view for appointments
- Integration with Apple Wallet/Calendar
- Separate app or features for businesses
- Ability to edit client details and block clients
Square Go
Reported bugs
4 issues- Constant loading screen, app never loads
- Inability to confirm appointments
- Calendar view issues (scrolling, month navigation)
- Sign-up flow problems
Requested features
5 requests- Favorite/bookmark frequently used businesses
- Ability to restrict search to specific locations
- In-app tipping functionality
- Seamless calendar integration (write-only access)
- Improved notification and reminder system
In-app purchases
Fresha for customers
No in-app purchases
Square Go
No in-app purchases
Questions
Is Fresha for customers free?
Is Square Go free?
Which has better reviews, Fresha for customers or Square Go?
Do Fresha for customers or Square Go have ads?
Which is updated more often, Fresha for customers or Square Go?
Which is more popular, Fresha for customers or Square Go?
Other comparisons
