Comparison

Nellie Mae vs Alexander Jane

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Nellie Mae

Shop the latest fashion trends from a women's clothing boutique. Browse new arrivals, promotions, and easily order items. Get notified when waitlisted products are back in stock.

Highlights
  • Browse new arrivals and promotions
  • Easy ordering and checkout
  • Waitlist items
  • Back-in-stock notifications
  • Order fulfillment and shipping notifications
Features
Read full description

Nellie Mae Boutique is a women’s online clothing boutique offering trendy and affordable fashion for women of all ages. Shop new arrivals weekly including dresses, tops, denim, bottoms, shoes, jewelry, accessories, and boutique brands you love. Whether you’re searching for casual everyday outfits, vacation-ready styles, game day looks, or special occasion pieces, you’ll find fashion designed to help you feel confident and comfortable. Founded in Alabama in 2011, Nellie Mae Boutique is a women-owned business dedicated to bringing customers the latest fashion trends with exceptional customer service. Our collections are carefully curated to provide stylish, wearable pieces that fit real life. Join thousands of women who shop with Nellie Mae through our website, mobile app, Facebook community, and live shopping events. Enjoy fast shipping, exclusive app offers, live sales, giveaways, and first access to new arrivals. From boutique clothing and trendy tops to dresses, shoes, accessories, and seasonal collections, Nellie Mae Boutique is your destination for affordable women’s fashion online.

About

Alexander Jane

Shop the latest arrivals and promotions from a family-run boutique. Easily order items, get notified when waitlisted products are back in stock, and track your order fulfillment and shipping.

Highlights
  • Browse new arrivals and promotions
  • Easy ordering and checkout
  • Waitlist items
  • Back-in-stock notifications
  • Order fulfillment and shipping notifications
Features
Read full description

Welcome to Alexander Jane Boutique! We are a family run small business, and so much more than just clothing! We believe that when you look good, you feel good, and when you feel good, there is nothing that can stop you from doing whatever lights your soul on fire! We are honored to have you here, and we hope you find something you love. If you need anything, please feel free to reach out to us at hello@alexanderjane.com

Screenshots

Nellie Mae4 screens
Alexander Jane4 screens

Verdict

The call

The clearest difference is ratings volume: Nellie Mae at 6.9K against Alexander Jane's 215. On price, rating, review sentiment and update cadence there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 5.0 for Nellie Mae against 5.0 for Alexander Jane. That said, the two scores are not equally well evidenced: Nellie Mae has 6.9K ratings behind it against 215, so its average is the more settled of the two. Written reviews are what separate them: 93% of Nellie Mae's written reviews are positive against 96% of Alexander Jane's.

UpkeepUpdate frequency

Both ship on a similar rhythm, roughly every 3 weeks. The most recent releases landed on November 2, 2026 and November 3, 2026 respectively.

Scorecard1 real difference · 9 level
Nellie Mae versus Alexander Jane: the parameters behind the verdict, then further details
ParameterNellie MaeAlexander Jane
PriceFreeFree
Rating5.0 (6.9K ratings)5.0 (215 ratings) — better
Positive reviews92.8% of reviews96.0% of reviews — better
Number of ratings6.9K — better215
Update frequencyEvery 3 weeksEvery 3 weeks
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.115.1
Further details — not scored
Size68 MB66 MB
Age rating9+9+
DeveloperNellie MaeShop with Sarah LLC

Customer experience

Nellie Mae

All ratings6,908 ratings
Positive99.3%
Neutral0.5%
Negative0.3%
Written reviews97 reviews
Positive92.8%
Neutral1.0%
Negative6.2%

Alexander Jane

All ratings215 ratings
Positive99.1%
Neutral0.5%
Negative0.5%
Written reviews25 reviews
Positive96.0%
Neutral0.0%
Negative4.0%

User reviews

Nellie Mae

From 6.9K App Store ratings

What we love

  • 👍 Excellent customer service
  • 🚀 Fast shipping
  • 💕 Cute and affordable clothes
  • 📽️ Helpful fit videos
  • 🛒 Easy to use app

Room to improve

  • 🔁 Strict return policy
  • 🛒 Issues with cart/checkout
  • 🐛 App bugs and maintenance issues

Alexander Jane

From 215 App Store ratings

What we love

  • 👍 Easy to use app
  • ✨ Great quality products
  • 💖 Excellent customer service
  • 🚀 Fast shipping
  • 🤩 Cute and stylish clothes

Room to improve

  • 😠 Owner can be high strung and bossy
  • 😠 Owner appears to care more about bottom line than relationships
  • 😠 Owner gives guilt trips for dropping items from cart
  • ⚪ Plain white backgrounds on item pictures
  • ⚪ Wish for natural pictures instead of photoshopped look

Bugs and requests

Nellie Mae

Reported bugs

2 issues
  • App crashes and freezes
  • Compatibility issues with older devices

Requested features

3 requests
  • Add ability to remove items from cart
  • Improve search and filtering options
  • Implement 'favorite' or 'like' feature

Alexander Jane

No bugs or feature requests surfaced in reviews.

In-app purchases

None

Nellie Mae

No in-app purchases

None

Alexander Jane

No in-app purchases

Questions

Is Nellie Mae free?
Nellie Mae is free to download, with no in-app purchases.
Is Alexander Jane free?
Alexander Jane is free to download, with no in-app purchases.
Which has better reviews, Nellie Mae or Alexander Jane?
Alexander Jane is rated higher. Nellie Mae averages 5.0 out of 5 from 6.9K ratings, while Alexander Jane averages 5.0 from 215 ratings.
Do Nellie Mae or Alexander Jane have ads?
Neither Nellie Mae nor Alexander Jane shows ads.
Which is updated more often, Nellie Mae or Alexander Jane?
Nellie Mae ships an update every 3 weeks, and Alexander Jane every 3 weeks. Most recently, Nellie Mae was updated on November 2, 2026 and Alexander Jane on November 3, 2026.

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