Comparison

RICOH360 Tours vs Ogulo

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

RICOH360 Tours

Create professional 360° virtual tours for real estate and commercial properties. This cloud-based platform offers AI-powered virtual staging, marketing video creation, and lead generation tools. Easily embed tours, add annotations, and track viewer engagement.

Highlights
  • Create interactive 360° virtual tours
  • AI Virtual Staging for properties
  • Automatic marketing video creation
  • Lead generation tools
  • Viewer engagement analytics
  • Embed tours on websites
  • Branding customization
Features
Read full description

Create high-quality, easy-to-use Virtual Tours! RICOH360 Tours is a cloud-based platform to create interactive 360° Virtual Tours for homes and commercial properties. Real estate agents and photographers can not only create professional-looking 360° Virtual Tours in minutes but can automatically Virtual Stage the properties and create Marketing Videos. KEY FEATURES: • SIMPLE, FAST & EASY: Setup, capture and have your listing online instantly. Once complete, tours can be linked to MLS or website or shared on social media or email • AI VIRTUAL STAGING*: The AI Virtual Staging is a new feature that automatically arranges virtual furniture on 360° images of vacant rooms through Artificial Intelligence. • LEAD GENERATOR*: Get your buyer or viewer leads directly into your RICOH360 Tours admin dashboard with the Lead Generator feature • MARKETING VIDEO*: With the AI Video Maker, you can automatically create a marketing video for Youtube or Facebook • ANALYTICS: You can see the Virtual Tour viewer engagement and customer metrics that other platforms don’t make available to you • ANNOTATIONS*: You can showcase aspects of your tour with Annotations. You can add text or images to highlight features such as high-end appliances, or a recent remodel • EMBED TOURS*: Embed tours on your website using the embedded tags that are automatically generated • BRANDING FEATURES: We enable you to create branding for yourself using Brand Banner*, Tripod Cover, Business Card, Profile Picture • 2D IMAGE CROPPING*: 2D images can be cropped from 360° images • TEAM FUNCTION*: Create and manage multiple team members with our teams feature • CAMERAS: Supports RICOH THETA Z1, X, V, SC2, and S Invest in the tool that matters. Engage buyers, impress sellers and learn more about your customers. Get started with your free trial today. * These features are managed on the web app but can be viewed on mobile or mobile app

About

Ogulo

Features
Read full description

Ogulo is one of the leading platforms for digital real estate marketing. With more than 10 years on the market and over 5,000 customers worldwide, Ogulo helps real estate agents present properties quickly, professionally, and without any technical knowledge. With the Ogulo app, you can easily create high-quality 360° tours and give interested buyers a realistic view of a property – anytime and anywhere. How the capture process works: Connect your smartphone to a supported 360° camera. You can leave the room before taking the picture or use the special dual-shot feature, which captures each camera lens separately. This allows you to move behind the camera without appearing in the image. Automatic AI processing: Your 360° panoramas are analyzed automatically. Based on the detected room geometry, the AI creates a detailed dollhouse model and a complete floor plan. All results are reviewed by trained staff to ensure the highest quality. Additional benefits: • Create listing photos directly from the 360° tour • Share tours via email, SMS, WhatsApp, and social media • Add info spots with text, images, PDFs, or videos • Measure rooms digitally inside the tour • Use password protection and visitor statistics • Integrate tours with common CRM systems With Ogulo, you save time, reduce unnecessary on-site visits, and impress both property owners and buyers with a modern and transparent presentation

Screenshots

RICOH360 Tours4 screens
Ogulo4 screens

Verdict

The call

RICOH360 Tours and Ogulo are too close to call on the numbers: across 6 compared parameters — price, update cadence, ads and in-app purchases among them — neither pulls far enough ahead to decide it. What separates them is feature set and interface, not measurable difference.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

Both ship on a similar rhythm, roughly every 3 weeks. The most recent releases landed on October 22, 2026 and October 26, 2026 respectively.

ScorecardNo meaningful differences
RICOH360 Tours versus Ogulo: the parameters behind the verdict, then further details
ParameterRICOH360 ToursOgulo
PriceFreeFree
Rating3.6 (76 ratings) — better—
Positive reviews57.4% of reviews—
Number of ratings76 — better—
Update frequencyEvery 3 weeksEvery 3 weeks
AdsNoNo
In-app purchasesNoNo
MonetizationFree with in-app purchases—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS14.0 — better15.0
Further details — not scored
Size52 MB29 MB
Age rating4+4+
DeveloperRicoh Co., Ltd.Ogulo GmbH

Bugs and requests

RICOH360 Tours

Reported bugs

13 issues
  • No instructions
  • Non fonctionnel with iPhone
  • Settings button not clickable
  • Connection issues
  • Photos don't save
Show 8 more
  • App crashes
  • Uploads are horrible
  • Photos fail to upload
  • Saved tours not viewable
  • Constant crashes
  • App cannot connect to camera on iOS
  • App keeps crashing
  • Unable to zoom in

Requested features

10 requests
  • Add more branding options
  • Integrate videos and PDFs
  • Build in a dollhouse feature
  • Improve floorplan creation
  • Add live chat support
Show 5 more
  • Allow zooming when pinning photos
  • Fix app crashes
  • Improve photo quality in low lighting
  • Allow easier unsubscription
  • Provide more frequent updates

Ogulo

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

RICOH360 Tours

No in-app purchases

None

Ogulo

No in-app purchases

Questions

Is RICOH360 Tours free?
RICOH360 Tours is free to download, with no in-app purchases.
Is Ogulo free?
Ogulo is free to download, with no in-app purchases.
Do RICOH360 Tours or Ogulo have ads?
Neither RICOH360 Tours nor Ogulo shows ads.
Which is updated more often, RICOH360 Tours or Ogulo?
RICOH360 Tours ships an update every 3 weeks, and Ogulo every 3 weeks. Most recently, RICOH360 Tours was updated on October 22, 2026 and Ogulo on October 26, 2026.

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