RED CRM vs RE Planner
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
RED CRM
Streamline lead management and client follow-up for real estate professionals. Automate workflows, receive important notifications, and manage contacts efficiently from your mobile device.
- Automated lead workflows
- Mobile-first productivity
- Push notifications for lead activity
- Contact and customer management
- Enterprise-level features
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• Respond faster, capture essential information, and turn more leads into customers! • The best real estate CRM tool is the one you don't even have to think about. From the time you receive a prospective lead RED CRM automatically takes you through an easy-to-use Workflow that allows you accept your lead, update your lead, set it up for a Marketing campaign - and set it up for follow-up - all within a few taps on your mobile device. • RED CRM empowers you to run your business from your mobile device, allowing you to do everything you would ordinarily do - from receiving push notifications on important Lead activity and To Dos in order to work your leads, to updating your contacts, to servicing your customers - right from your mobile device! • Whether you're in the office, at the airport, or checking in from a coffee shop, RED CRM is your key to productivity. • Our platform is used by real estate agents, brokers, administrators and is a featured tool utilized at the Enterprise-Level by some of the very top franchises in the industry! • With the power of RED CRM, you can now connect to your customers and follow-up with your customers in a whole new way, all from your mobile device. • Now with iPhone X display support! • NOTE: a Real Estate Digital (RED) account is required to use this application.
RE Planner
Plan your real estate business for the upcoming year by reviewing past performance and setting future goals. Track closed deals and monitor progress towards your objectives. Easily share and update your plan annually.
- Yearly business planning
- Goal setting
- Deal tracking
- Progress monitoring
- Plan sharing
- Annual plan updates
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This real estate business planning app provides an easy way to review your prior year and set forth goals for the upcoming year. The plan will be available to review throughout the year. Enter your deals as they close. The app provides a table for reviewing the details of your closed transactions, and most importantly, to help you see your progress towards your future goals. Share your plan via email/text/file and easily update your plan for the new year.
Screenshots
Verdict
The clearest difference is update cadence: RED CRM at every 2 months against RE Planner's every 12 months. RED CRM also leads on iOS requirement (9.0 vs 15.0). RE Planner's advantage is ratings volume (23 vs 5). On price, rating, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 5.0 for RED CRM against 5.0 for RE Planner. Both are backed by a comparable volume of ratings — 5 and 23 respectively.
RED CRM ships an update every 2 months, RE Planner every 12 months. The most recent releases landed on October 2, 2026 and October 10, 2026 respectively.
| Parameter | RED CRM | RE Planner |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (5 ratings) | 5.0 (23 ratings) |
| Positive reviews | — | 100.0% of reviews |
| Number of ratings | 5 | 23 — better |
| Update frequency | Every 2 months — better | Every 12 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 9.0 — better | 15.0 |
| Further details — not scored | ||
| Size | 4 MB | 20 MB |
| Age rating | 4+ | 17+ |
| Developer | Real Estate Digital | Aimee Arost |
Customer experience
RED CRM
RE Planner
In-app purchases
RED CRM
No in-app purchases
RE Planner
No in-app purchases
Questions
Is RED CRM free?
Is RE Planner free?
Which has better reviews, RED CRM or RE Planner?
Do RED CRM or RE Planner have ads?
Which is updated more often, RED CRM or RE Planner?
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