Comparison

Hearth for Contractors vs SignpostAI Marketing

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Hearth for Contractors

Streamline your home improvement business with digital tools for financing, invoicing, and contracts. Offer customer financing, send professional invoices, and manage contracts on the go to close more deals and get paid faster.

Highlights
  • Offer customer financing
  • Send digital contracts
  • Customize and schedule invoices
  • Collect digital payments
  • Track client activity
  • Syncs with QuickBooks
Read full description

Hearth helps tens of thousands of U.S. home improvement pros close more deals and save time & money with customer financing options and digital workflow tools. No more dealer fees cutting into your profits or messy paperwork slowing you down. Offer financing, send contracts, customize and schedule invoices, and collect digital payments with Hearth—all on the go from your iPhone or iPad. --------------------------------- WHY OFFER FINANCING? • 75% of homeowners want monthly payment options • 18% better average close rate when you offer financing to leads • 30% higher average ticket size on deals closed with financing HEARTH FINANCING: • ZERO dealer fees - Keep 100% of your profits • ZERO underwriting requirements • 12+ lenders, one application • Loans from $1,000 to $100,000 • Terms from 2 to 12 years • FICO scores as low as 550 • Rates as low as 4.9% APR • Fits easily into your existing sales process • Send the financing application on the go from the app • Getting pre-approved has ZERO impact on your client’s credit score • Clients can secure project funds in as soon as 24 hours HEARTH PAY: • Customizable, professional-looking digital invoices • Keep a digital record of every invoice you send • Request digital payments in seconds • Your client can pay securely with debit card, credit card, or ACH transfer • Hearth sends automatic payment reminders to clients to help you get paid faster • Track the status of outstanding payments from the app • Syncs with QuickBooks DIGITAL CONTRACTS: • Easy-to-edit contract template for any business • Customize with your own contract language and logo • Send contracts on the go from the app • Automatically send Hearth Pay invoices upon client signature • Track when clients have viewed your contracts • Collect digital signatures from clients on the job site REPORTING & TRACKING: • Track client activity across financing, contracts, invoices, and payments • Keep tabs on when a client has viewed a contract or invoice • Monitor outstanding invoices • Keep a permanent digital record of client documents FREE MARKETING TOOLS: • Digital banners & financing calculators to embed on your website, with Pro and Elite subscriptions • Personalized Hearth flyer to attach to emails or print and hand to clients • Informational flyers for trade shows and events • Social media post templates TRAINING & LEARNING: • FREE Hearth sales training for your entire team • Exclusive webinars with partners and trainers • Option to purchase sales training add-ons with industry experts • Dedicated Hearth onboarding specialist as you get started • Access to our Learn Center packed with sales tips and walkthroughs AS FEATURED IN: The Washington Post CNBC NBC’s TODAY Martha Stewart Construction Executive --------------------------------- *All loan information is presented without warranty, and estimated APR and other terms are not binding. Hearth’s lending partners generally present a range of APRs (for instance, from 5% to 35.99%) with a range of terms and monthly payments. As an example, a $10,000 loan with an APR of 14.50% and a term of 36 months would have a monthly payment of $344.21. Actual APRs will depend on factors like credit score, loan amount, loan term, and credit history. Only borrowers with excellent credit will qualify for the lowest APRs. All loans are subject to credit review and approval.

About

SignpostAI Marketing

This platform offers a comprehensive suite of tools to manage and optimize your local digital marketing efforts. Gain insights into customer behavior, track ROI, and outmaneuver competitors to drive business growth and profitability.

Highlights
  • All-in-one marketing management
  • Customer acquisition and retention
  • ROI tracking and analysis
  • Competitor monitoring
  • Customer sentiment analysis
  • Marketing spend optimization
Features
Read full description

SignpostAI Marketing helps home service businesses get found, earn trust and win more local jobs, right from the job site. Track leads, run Google Local Services Ads, collect reviews, post job check-ins and keep your listings accurate, all from your phone. Google Local Services Ads Show up at the top of Google search with the Google Verified badge Pay for leads, not clicks Our team sets up and manages your ads for you Leads and Calendar See every new lead in one place, with its source and status Call, text or email a lead in one tap Add leads yourself and keep notes on each one Check upcoming appointments on your calendar Reputation Send review requests by text or email, or show a QR code for Google Reviews on the spot See your reviews from Google, Facebook, Yelp and more in one place GeoJuice Check-Ins Check in at a job with a photo or video Each check-in adds a pin and fresh local content to your website Show customers you're active in their neighborhood and build your local search presence where you want more work Customer addresses stay private Directories Update your hours, photos and featured message in one place Changes can sync to directories, including Google, Facebook and Yelp SignpostAI Marketing is part of the SignpostAI platform, which helps contractors capture more leads, book more jobs and get paid faster. Some features depend on your SignpostAI plan. To sign in, you need an active SignpostAI account. Use the same login you use on the web.

Screenshots

Hearth for Contractors4 screens
SignpostAI Marketing4 screens

Verdict

The call

The clearest difference is ads: Hearth for Contractors at none against SignpostAI Marketing's shown. Hearth for Contractors also leads on monetization model (free vs free with in-app purchases) and ratings volume (298 vs 36). On price, rating, review sentiment and update cadence there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 3.4 for Hearth for Contractors against 3.4 for SignpostAI Marketing. That said, the two scores are not equally well evidenced: Hearth for Contractors has 298 ratings behind it against 36, so its average is the more settled of the two. Written reviews are what separate them: 43% of Hearth for Contractors's written reviews are positive against 39% of SignpostAI Marketing's.

UpkeepUpdate frequency

Hearth for Contractors ships an update every 5 weeks, SignpostAI Marketing every 3 weeks. The most recent releases landed on October 17, 2026 and October 15, 2026 respectively.

Scorecard4 real differences · 6 level
Hearth for Contractors versus SignpostAI Marketing: the parameters behind the verdict, then further details
ParameterHearth for ContractorsSignpostAI Marketing
PriceFreeFree
Rating3.4 (298 ratings)3.4 (36 ratings)
Positive reviews42.5% of reviews — better39.1% of reviews
Number of ratings298 — better36
Update frequencyEvery 5 weeksEvery 3 weeks — better
AdsNo — betterYes
In-app purchasesNoNo
MonetizationFree — betterFree with in-app purchases
DevicesiPhone, iPad — betteriPhone
Requires iOS16.4 — better18
Further details — not scored
Size114 MB108 MB
Age rating4+4+
DeveloperHearthPromio

Customer experience

Hearth for Contractors

All ratings298 ratings
Positive59.1%
Neutral2.3%
Negative38.6%
Written reviews127 reviews
Positive42.5%
Neutral0.8%
Negative56.7%

SignpostAI Marketing

All ratings36 ratings
Positive58.3%
Neutral2.8%
Negative38.9%
Written reviews23 reviews
Positive39.1%
Neutral4.3%
Negative56.5%

Bugs and requests

Hearth for Contractors

Reported bugs

3 issues
  • Quotes and contracts disappearing
  • Issues with converting quotes to contracts
  • Freezing and crashing on mobile devices

Requested features

4 requests
  • Integration with QuickBooks
  • Ability to customize contracts
  • Improved invoicing and payment features
  • Better reporting and analytics

SignpostAI Marketing

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Hearth for Contractors

No in-app purchases

None

SignpostAI Marketing

No in-app purchases

Questions

Is Hearth for Contractors free?
Hearth for Contractors is free to download, with no in-app purchases.
Is SignpostAI Marketing free?
SignpostAI Marketing is free to download, with no in-app purchases.
Which has better reviews, Hearth for Contractors or SignpostAI Marketing?
Hearth for Contractors and SignpostAI Marketing are both rated 3.4 out of 5 on the App Store, from 298 and 36 ratings respectively.
Do Hearth for Contractors or SignpostAI Marketing have ads?
SignpostAI Marketing shows ads; Hearth for Contractors does not.
Which is updated more often, Hearth for Contractors or SignpostAI Marketing?
Hearth for Contractors ships an update every 5 weeks, and SignpostAI Marketing every 3 weeks. Most recently, Hearth for Contractors was updated on October 17, 2026 and SignpostAI Marketing on October 15, 2026.

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