effie> vs Nova Post
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
effie>
This IT service helps manufacturers systematically manage sales in retail stores. It allows control over assortment, expiration dates, pricing, shelf space, and trade marketing activities to increase profits. The platform optimizes mobile employee schedules and routes, reducing operational costs.
- Manage sales in national retail chains
- Control assortment, expiration dates, pricing
- Monitor shelf space and promotions
- Optimize mobile employee schedules and routes
- GPS tracking for field staff
- Sales analytics and reporting
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effie> - IT-сервис, с помощью которого производители начали системно управлять продажами на полках магазинов, там, где происходит первый момент истины: покупатель делает выбор и товар становится покупкой. С effie> производитель может управлять продажами в национальных торговых сетях: контролировать соблюдение ассортимента, сроков годности, цен, долей полок, проведение трейд-маркетинговых активностей в сетях и выполнение других договоренностей, что приводит к увеличению прибыли. Конструктор бизнес-процессов позволяет гибко планировать и жестко контролировать рабочий день не только мерчандайзеров, но и супервайзеров, эффективно использовать их рабочее время (в дороге/торговой точке). Разработка ведется на базе передовых технологий. Сервис прост и удобен в использовании – мобильный сотрудник начинает работу на маршруте, нажав на кнопку effie>. Система аналитики, реализованная в сервисе, дает возможность управлять процессом продаж в национальные торговые сети, контролировать соблюдение ассортимента, сроков годности, цен, долей полок и проведение промо-активностей в сетях, другие договоренности. Сервис позволяет контролировать ситуацию в VIP-сетях в режиме online. Результаты работы мобильного сотрудника отображаются в отчете «Эффективность мобильного сотрудника», что позволяет в дальнейшем корректировать его работу. IT-сервис также позволяет оптимизировать количество мобильных сотрудников, пробег автомобилей и снизить затраты на топливо. С помощью сервиса вы можете планировать и контролировать рабочий день не только мобильных сотрудников (торговых представителей и мерчандайзеров), но и супервайзеров, других сотрудников отдела продаж. GPS-трекинг дает возможность контролировать следование мобильным сотрудником назначенным маршрутом, время пребывания на маршруте и в торговой точке. Все данные передаются в систему и защищены от постороннего вмешательства.
Nova Post
Manage all your parcel deliveries, both domestic and international, directly from your smartphone. Track shipments, order additional services, arrange courier deliveries, and even shop from global online stores.
- Parcel tracking and management
- Courier delivery scheduling
- Shipment creation (domestic & international)
- Payments and money transfers
- Branch and post office locator
- International online shopping delivery
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Nova Poshta is a logistics company that quickly and reliably delivers documents, parcels, and cargo anywhere within Ukraine and abroad. Download the Nova Poshta mobile app and manage your parcels delivery on your smartphone. ALL YOUR PACKAGES ARE AT YOUR FINGERTIPS Convenient parcel sorting on the home screen, statuses, and filters make it easy to find your parcels quickly. SIMPLE PACKAGES TRACKING AND MANAGEMENT All the details of your parcel movement are on your smartphone. Quickly and easily check the status of your parcels and order additional services: "Forwarding" and "Other recipient" if your plans have changed and it is inconvenient to receive them at the selected branch or post office, "Return", etc. COURIER DELIVERY TO AN ADDRESS IN UKRAINE Now you always know when to expect a courier. The mobile app displays the date and time of their arrival. You can also track their movement on the map, receive an alert 15 minutes before arrival, and chat and call the courier to clarify delivery information. A large and heavy parcels? Order "Door-to-Door" delivery or "Send From Door" delivery in the app. If your plans change, you can change the date and time of the courier's arrival in one click. EVEN EASIER TO CREATE A SHIPMENT Create and track parcels in Ukraine and abroad in the mobile app. Easily track and manage your parcels online when it's on the move. PAYMENTS AND MONEY TRANSFERS Create shipments with money transfers in the mobile app and get money in a convenient way - to a bank card or in cash - at any Nova Poshta branch. Pay for parcels in a few taps. MAP AND NAVIGATION Easily and conveniently find the right branch or post office on the map in the mobile app. NP SHOPPING Shopping with Nova Poshta: delivery to Ukraine from online stores from around the world. Choose your favourite online stores and products, make purchases, pay conveniently, and receive your order at the nearest post office. Buying and delivering your favourite products is now even more affordable.
Screenshots
Verdict
The clearest difference is rating: Nova Post at 4.8 against effie>'s 1.8. Nova Post also leads on ratings volume (1.4K vs 6) and review sentiment (29% vs 9%). effie>'s advantage is update cadence (every 9 days vs every 3 weeks). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Nova Post holds the better App Store score, 4.8 against 1.8. That said, the two scores are not equally well evidenced: Nova Post has 1.4K ratings behind it against 6, so its average is the more settled of the two. Written reviews point the same way: 9% of effie>'s written reviews are positive against 29% of Nova Post's.
effie> ships an update every 9 days, Nova Post every 3 weeks. The most recent releases landed on September 21, 2026 and September 23, 2026 respectively.
| Parameter | effie> | Nova Post |
|---|---|---|
| Price | Free | Free |
| Rating | 1.8 (6 ratings) | 4.8 (1.4K ratings) — better |
| Positive reviews | 8.9% of reviews | 29.2% of reviews — better |
| Number of ratings | 6 | 1.4K — better |
| Update frequency | Every 9 days — better | Every 3 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod — better | iPhone, iPod |
| Requires iOS | 15.5 | 15.0 — better |
| Further details — not scored | ||
| Size | 130 MB | 398 MB |
| Age rating | 4+ | 4+ |
| Developer | IPLAND LLC | НОВА ПОШТА |
Customer experience
effie>
Nova Post
Bugs and requests
effie>
Not enough reviews yet to summarise bugs or requests.
Nova Post
Reported bugs
4 issues- Registration process not working
- App crashes and freezes
- Incorrect currency display
- Unreliable parcel status updates
Requested features
4 requests- Ability to archive delivered parcels
- Pull-to-refresh functionality
- English language support
- Improved parcel tracking and updates
In-app purchases
effie>
No in-app purchases
Nova Post
No in-app purchases






