Comparison

Pic vs FLOW by Shoot The Veil

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Pic

Manage your photography workflow on the go. Create and share client galleries, upload media, and post directly to social media from your mobile device. Download high-resolution photos and videos to your device.

Highlights
  • Create and share client galleries
  • Upload any media
  • Manage work on mobile
  • Post directly to social media
  • Download high-res photos and videos
Read full description

Your galleries go where you go. The Pic-Time mobile app brings your workflow to your fingertips. Create and share galleries with clients, upload any media, and manage your work right from your phone or tablet. Post your work directly to social, or download high-res photos and videos to your device. Everything you need, always within reach.

About

FLOW by Shoot The Veil

This app provides wedding photographers with a comprehensive suite of tools and resources to enhance their skills and business. It features a community-generated posing catalog, inspiration boards, expert courses, and exclusive content to help photographers grow.

Highlights
  • Member-generated posing catalog
  • Inspiration boards for wedding planning
  • Curated courses from top photographers
  • Follow-along real wedding episodes
  • Exclusive interviews with industry leaders
  • Goal setting and tracking tools
  • Exclusive presets from top photographers
Features
Read full description

FLOW is the professional visual timeline built for wedding photographers. It supports you as you plan the day and as you move through it. Your gear is professional. Why is your timeline still a static document? Wedding days are alive and constantly changing. A static timeline can tell you what was planned. FLOW helps you navigate what is actually happening, so your creative energy goes into the people in front of you instead of remembering what comes next. WHAT FLOW DOES Builds a smart foundation for the day. Enter the couple, the date, and the locations. FLOW lays out the standard blocks of a wedding day, from getting ready through the reception, with travel and light already in mind. Reminds you what is next. On the wedding day, FLOW shows what is happening now and what comes next, and counts you into each moment. Adjusts in seconds as the day changes. Running late? One tap compresses or shifts the rest of the day while ceremony, golden hour, and other fixed moments stay locked in place. Keeps inspiration connected to the moment. Save poses and ideas to boards, then attach them to the exact block where you will need them. Keeps the whole team in sync. Share a read-only copy of the timeline with second shooters, video teams, and planners, or export a clean PDF for the couple. ALSO INSIDE Golden hour and blue hour calculated for the venue. Wedding day notifications for the moments that matter. A pose gallery from working wedding photographers, with your own uploads alongside. Member bonuses from partners who work with photographers. A wedding day in motion needs more than a static timeline. Stay present. Create. FLOW offers an auto-renewing monthly subscription. Payment is charged to your Apple Account at confirmation of purchase and renews automatically unless cancelled at least 24 hours before the end of the current period. Manage or cancel in your Apple Account settings. Terms of Use: https://www.shoottheveil.com/terms Privacy Policy: https://www.shoottheveil.com/privacy-policy

Screenshots

Pic4 screens
FLOW by Shoot The Veil4 screens

Verdict

The call

Pic and FLOW by Shoot The Veil both sit at 4.7 stars, but that hides the real split: 92% of FLOW by Shoot The Veil's written reviews are positive against 31% of Pic's. Pic's advantage is in-app purchases (none vs 10) and ratings volume (1.7K vs 26). On price, rating, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. FLOW by Shoot The Veil sells 10 in-app purchases, starting at $6.99 per month. Pic asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.7 for Pic against 4.8 for FLOW by Shoot The Veil. That said, the two scores are not equally well evidenced: Pic has 1.7K ratings behind it against 26, so its average is the more settled of the two. Written reviews are what separate them: 31% of Pic's written reviews are positive against 92% of FLOW by Shoot The Veil's.

UpkeepUpdate frequency

Pic ships an update every 2 weeks, FLOW by Shoot The Veil fortnightly. The most recent releases landed on October 19, 2026 and October 9, 2026 respectively.

Scorecard4 real differences · 6 level
Pic versus FLOW by Shoot The Veil: the parameters behind the verdict, then further details
ParameterPicFLOW by Shoot The Veil
PriceFreeFree
Rating4.7 (1.7K ratings)4.8 (26 ratings) — better
Positive reviews31.1% of reviews91.7% of reviews — better
Number of ratings1.7K — better26
Update frequencyEvery 2 weeksFortnightly — better
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree — betterFree with in-app purchases
DevicesiPhone, iPad, iPod — betteriPhone, iPod
Requires iOS15.115.1
Further details — not scored
Size63 MB44 MB
Age rating4+4+
DeveloperPic-Time, Inc.Shoot The Veil LLC

Customer experience

Pic

All ratings1,017 ratings
Positive92.8%
Neutral2.6%
Negative4.6%
Written reviews151 reviews
Positive31.1%
Neutral10.6%
Negative58.3%

FLOW by Shoot The Veil

All ratings26 ratings
Positive92.3%
Neutral7.7%
Negative0.0%
Written reviews12 reviews
Positive91.7%
Neutral0.0%
Negative8.3%

In-app purchases

None

Pic

No in-app purchases

10 purchases

FLOW by Shoot The Veil

Subscriptions10
  • Half Off Monthly$6.991 Month
  • STV Monthly Subscription7 Days trial$12.991 Month
  • Monthly Subscription$29.001 Month
Show 7 more
  • Monthly Subscription3 Months trial$29.991 Month
  • Monthly Subscription1 Month trial$29.991 Month
  • Monthly Subscription7 Days trial$29.991 Month
  • STV Yearly Subscription7 Days trial$119.991 Year
  • Yearly Subscription$299.001 Year
  • Yearly Subscription3 Months trial$299.991 Year
  • Yearly Subscription$299.991 Year

Questions

Is Pic free?
Pic is free to download, with no in-app purchases.
Is FLOW by Shoot The Veil free?
FLOW by Shoot The Veil is free to download, with in-app purchases available.
Which has better reviews, Pic or FLOW by Shoot The Veil?
FLOW by Shoot The Veil is rated higher. Pic averages 4.7 out of 5 from 1.7K ratings, while FLOW by Shoot The Veil averages 4.8 from 26 ratings.
Do Pic or FLOW by Shoot The Veil have ads?
Neither Pic nor FLOW by Shoot The Veil shows ads.
Which is updated more often, Pic or FLOW by Shoot The Veil?
Pic ships an update every 2 weeks, and FLOW by Shoot The Veil fortnightly. Most recently, Pic was updated on October 19, 2026 and FLOW by Shoot The Veil on October 9, 2026.

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