Nielsen GTC vs Touch

Nielsen’s Global Track Complete is a global performance management system that is designed for use by senior leaders in the Sales, Marketing, Consumer Insights, and Finance for multinational consumer packaged goods (CPG) companies. The usage of this app is limited to Nielsen internal users and Nielsen external GTC clients. Download this app and authenticate the credentials you have received from Nielsen. This mobile app allows you to: *Interact with your GTC data via pre-defined reports *Receive and respond to alerts, triggered by changes in market conditions Features of the App: * Pre-defined report templates * Push notifications/alerts About Nielsen Global Track Complete: This application was built by Nielsen for GTC users. It enables greater opportunity to interact with RMS data, through mobile centric dashboard designs and allows push notifications/alerts. About Nielsen: Nielsen Holdings plc (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen's Watch segment provides media and advertising clients with Total Audience measurement services for all devices on which content—video, audio and text—is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry's only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen also provides its clients with analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.

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