Willow Wealth vs Augment Private Markets
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Willow Wealth
Diversify your portfolio with private markets like real estate, private equity, and credit. Build your own investments or let an automated solution manage them for you. All opportunities are vetted by experienced professionals.
- Diversify with private markets
- Real estate, private equity, credit investments
- Build custom portfolios
- Automated portfolio management
- Vetted investment opportunities
- Dedicated professional support
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Join more than 500,000+ members diversifying their portfolios with private markets.* Willow Wealth, formerly Yieldstreet, seeks to make it simple to diversify your portfolio with real estate, private equity, private credit, and more — all in one place. INVEST YOUR WAY + Build your own portfolio: Select from a wide range of individual investments and diversified funds across private markets asset classes. + Let us manage it for you: Willow 360, our automated investing solution, builds and manages a diversified private markets portfolio on your behalf. EXPERIENCED MANAGERS Gain exposure to investments managed by some of the world’s largest institutions and specialized sponsors. CURATED AND VETTED FOR YOU Invest with confidence knowing that all opportunities pass our comprehensive multi-step vetting process. DEDICATED SUPPORT Our team of private markets professionals are here to offer support and guidance throughout your journey. GET STARTED Create your free account at willowwealth.com, then invest and track your portfolio with the app. — *As of September 30, 2025. Diversification does not ensure a profit or protect against a loss in a declining market. Alternative investments involve specific risks that may be greater than those associated with traditional investments; are not suitable for all clients; and intended for experienced and sophisticated investors who meet specific suitability requirements and are willing to bear the high economic risks of the investment. Investments of this type may engage in speculative investment practices; carry additional risk of loss, including possibility of partial or total loss of invested capital, due to the nature and volatility of the underlying investments; and are generally considered to be illiquid due to restrictive repurchase procedures. These investments may also involve different regulatory and reporting requirements, complex tax structures, and delays in distributing important tax information. No U.S. or foreign securities commission or regulatory authority has recommended or approved any investment or the accuracy or completeness of any of the information or materials provided by or through us. Please see important disclosures at https://www.willowwealth.com Willow Asset Management LLC is an investment adviser registered with the U.S. Securities and Exchange Commission. Willow Wealth Markets LLC is an indirect subsidiary of Willow Wealth Inc., is a broker-dealer registered with the Securities and Exchange Commission (“SEC”), a member of the Financial Industry Regulatory Authority (“FINRA”) and the Securities Investor Protection Corporation (“SIPC”). Information on all FINRA registered broker-dealers can be found on FINRA’s BrokerCheck (https://brokercheck.finra.org/firm/summary/172295). Despite its affiliation with Willow Asset Management LLC, Willow Wealth Markets LLC has no role in the investment advisory services received by Willow Wealth clients. Any historical returns, expected or target returns, or probability projections may not reflect actual future performance and is no guarantee of future results. All securities involve risk and may result in significant loss. This should be construed as a solicitation or offer, or recommendation, to buy or sell any security. Financial advisory services are only provided to clients of Willow Asset Management LLC pursuant to a written advisory agreement. For more information please visit willowwealth.com to see our Full Disclosure. Regulatory disclosures: Terms of Use (https://www.willowwealth.com/terms), Privacy Policy (https://www.willowwealth.com/privacy), Form CRS (https://www.willowwealth.com/form-crs-client-relationship-summary), and Reg BI Disclosures (https://www.willowwealth.com/regulation-best-interest-disclosure). SECURITIES INVESTMENTS: NOT FDIC INSURED; NO BANK GUARANTEE; MAY LOSE VALUE. Copyright © 2026 Willow Wealth Inc. All rights reserved.
Augment Private Markets
Access and trade shares of private companies before their IPO. Track your portfolio's value and stay informed with market intelligence. Designed for accredited investors seeking transparency in private markets.
- Discover pre-IPO investment opportunities
- Track secondary market pricing
- Monitor portfolio value and transaction history
- Access private markets intelligence
- Secure account protection with bank-level encryption
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Augment is a marketplace for buying and selling shares of private companies before they go public. Browse pre-IPO companies like SpaceX, Anthropic, Stripe, and Databricks. Track secondary market pricing and the value of your portfolio—all from your phone. Built for accredited investors who want access to private markets without the complexity. DISCOVER PRE-IPO OPPORTUNITIES Explore company profiles with pricing data, funding history, and market activity for some of the top private companies. See what's available and at what price, updated as new opportunities come to market. TRACK SECONDARY MARKET DATA Follow the companies that matter to you. Monitor estimated valuations, recent funding rounds, and secondary market activity from a single dashboard. INSTITUTIONAL INSIGHTS Stay informed with The Pulse, our private markets intelligence briefing. Get analysis on IPO filings, funding rounds, tender offers, and the trends shaping private markets—delivered directly in the app. MONITOR YOUR PORTFOLIO View your holdings, track estimated valuations, and review transaction history in one place. See how your private market positions are performing alongside key company developments. BUILT FOR SECURITY Augment employs bank-level encryption, secure authentication, and institutional-grade infrastructure to help protect your account and personal information. WHY AUGMENT? The secondary market for private company stock has historically been reserved for institutions and ultra-high-net-worth individuals. Augment is building the platform in an effort to change that—striving to make private market investing more transparent and accessible for accredited investors. Augment Markets, Inc. is a technology company offering software and data services. Investment advisory services are offered through Augment Advisors, LLC, an SEC-registered investment adviser. Brokerage services are offered through Augment Capital, LLC, an affiliated broker-dealer and member FINRA/SIPC.
Screenshots
Verdict
The clearest difference is review sentiment: Augment Private Markets at 100% against Willow Wealth's 29%. Augment Private Markets also leads on monetization model (free vs free with in-app purchases) and rating (4.9 vs 4.6). Willow Wealth's advantage is ratings volume (1.6K vs 46) and iOS requirement (15.1 vs 26.0). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Augment Private Markets holds the better App Store score, 4.9 against 4.6. That said, the two scores are not equally well evidenced: Willow Wealth has 1.6K ratings behind it against 46, so its average is the more settled of the two. Written reviews point the same way: 29% of Willow Wealth's written reviews are positive against 100% of Augment Private Markets's.
Willow Wealth ships an update every 11 days, Augment Private Markets every 6 days. The most recent releases landed on October 27, 2026 and October 28, 2026 respectively.
| Parameter | Willow Wealth | Augment Private Markets |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (1.6K ratings) | 4.9 (46 ratings) — better |
| Positive reviews | 29.1% of reviews | 100.0% of reviews — better |
| Number of ratings | 1.6K — better | 46 |
| Update frequency | Every 11 days | Every 6 days — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPod — better | iPhone |
| Requires iOS | 15.1 — better | 26.0 |
| Further details — not scored | ||
| Size | 78 MB | 146 MB |
| Age rating | 4+ | 4+ |
| Developer | Willow Wealth Inc. | Augment Markets |
Customer experience
Willow Wealth
Augment Private Markets
Bugs and requests
Willow Wealth
Reported bugs
3 issues- Constant log-outs
- Investment details not accessible
- App crashes on launch
Requested features
3 requests- Improve app stability and user experience
- Provide better transparency on investments
- Enhance customer service and support channels
Augment Private Markets
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Willow Wealth
No in-app purchases
Augment Private Markets
No in-app purchases
Questions
Is Willow Wealth free?
Is Augment Private Markets free?
Which has better reviews, Willow Wealth or Augment Private Markets?
Do Willow Wealth or Augment Private Markets have ads?
Which is updated more often, Willow Wealth or Augment Private Markets?
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