Comparison

Willow Wealth vs FM Alerts

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Willow Wealth

Diversify your portfolio with private markets like real estate, private equity, and credit. Build your own investments or let an automated solution manage them for you. All opportunities are vetted by experienced professionals.

Highlights
  • Diversify with private markets
  • Real estate, private equity, credit investments
  • Build custom portfolios
  • Automated portfolio management
  • Vetted investment opportunities
  • Dedicated professional support
Features
Read full description

Join more than 500,000+ members diversifying their portfolios with private markets.* Willow Wealth, formerly Yieldstreet, seeks to make it simple to diversify your portfolio with real estate, private equity, private credit, and more — all in one place. INVEST YOUR WAY + Build your own portfolio: Select from a wide range of individual investments and diversified funds across private markets asset classes. + Let us manage it for you: Willow 360, our automated investing solution, builds and manages a diversified private markets portfolio on your behalf. EXPERIENCED MANAGERS Gain exposure to investments managed by some of the world’s largest institutions and specialized sponsors. CURATED AND VETTED FOR YOU Invest with confidence knowing that all opportunities pass our comprehensive multi-step vetting process. DEDICATED SUPPORT Our team of private markets professionals are here to offer support and guidance throughout your journey. GET STARTED Create your free account at willowwealth.com, then invest and track your portfolio with the app. — *As of September 30, 2025. Diversification does not ensure a profit or protect against a loss in a declining market. Alternative investments involve specific risks that may be greater than those associated with traditional investments; are not suitable for all clients; and intended for experienced and sophisticated investors who meet specific suitability requirements and are willing to bear the high economic risks of the investment. Investments of this type may engage in speculative investment practices; carry additional risk of loss, including possibility of partial or total loss of invested capital, due to the nature and volatility of the underlying investments; and are generally considered to be illiquid due to restrictive repurchase procedures. These investments may also involve different regulatory and reporting requirements, complex tax structures, and delays in distributing important tax information. No U.S. or foreign securities commission or regulatory authority has recommended or approved any investment or the accuracy or completeness of any of the information or materials provided by or through us. Please see important disclosures at https://www.willowwealth.com Willow Asset Management LLC is an investment adviser registered with the U.S. Securities and Exchange Commission. Willow Wealth Markets LLC is an indirect subsidiary of Willow Wealth Inc., is a broker-dealer registered with the Securities and Exchange Commission (“SEC”), a member of the Financial Industry Regulatory Authority (“FINRA”) and the Securities Investor Protection Corporation (“SIPC”). Information on all FINRA registered broker-dealers can be found on FINRA’s BrokerCheck (https://brokercheck.finra.org/firm/summary/172295). Despite its affiliation with Willow Asset Management LLC, Willow Wealth Markets LLC has no role in the investment advisory services received by Willow Wealth clients. Any historical returns, expected or target returns, or probability projections may not reflect actual future performance and is no guarantee of future results. All securities involve risk and may result in significant loss. This should be construed as a solicitation or offer, or recommendation, to buy or sell any security. Financial advisory services are only provided to clients of Willow Asset Management LLC pursuant to a written advisory agreement. For more information please visit willowwealth.com to see our Full Disclosure. Regulatory disclosures: Terms of Use (https://www.willowwealth.com/terms), Privacy Policy (https://www.willowwealth.com/privacy), Form CRS (https://www.willowwealth.com/form-crs-client-relationship-summary), and Reg BI Disclosures (https://www.willowwealth.com/regulation-best-interest-disclosure). SECURITIES INVESTMENTS: NOT FDIC INSURED; NO BANK GUARANTEE; MAY LOSE VALUE. Copyright © 2026 Willow Wealth Inc. All rights reserved.

About

FM Alerts

Monitor a focused watchlist of financial tickers and receive customizable alerts for significant market movements. The app offers a clean, fast, and minimal interface for quick checking of market health and status.

Highlights
  • Focused watchlist for tracked tickers
  • Movers-focused market view
  • Simple health/status visibility
  • Customizable alert sounds
  • Fast, minimal interface
Features
Read full description

FM Alerts helps you monitor a focused watchlist and stay aware of meaningful market moves. Features: • Clean watchlist view for tracked tickers • Movers-focused market view • Simple health/status visibility • Customizable bullish and bearish alert sounds • Fast, minimal interface built for quick checking FM Alerts is designed for simple, low-friction monitoring without unnecessary clutter.

Screenshots

Willow Wealth4 screens
FM Alerts4 screens

Verdict

The call

The clearest difference is rating: FM Alerts at 5.0 against Willow Wealth's 4.6. FM Alerts also leads on monetization model (free vs free with in-app purchases). Willow Wealth's advantage is ratings volume (1.6K vs 1) and update cadence (every 11 days vs every 6 weeks). On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

FM Alerts holds the better App Store score, 5.0 against 4.6. That said, the two scores are not equally well evidenced: Willow Wealth has 1.6K ratings behind it against 1, so its average is the more settled of the two.

UpkeepUpdate frequency

Willow Wealth ships an update every 11 days, FM Alerts every 6 weeks. The most recent releases landed on October 16, 2026 and October 5, 2026 respectively.

Scorecard4 real differences · 6 level
Willow Wealth versus FM Alerts: the parameters behind the verdict, then further details
ParameterWillow WealthFM Alerts
PriceFreeFree
Rating4.6 (1.6K ratings)5.0 (1 ratings) — better
Positive reviews29.6% of reviews—
Number of ratings1.6K — better1
Update frequencyEvery 11 days — betterEvery 6 weeks
AdsNoNo
In-app purchasesNoNo
MonetizationFree with in-app purchasesFree — better
DevicesiPhone, iPodiPhone, iPad, iPod — better
Requires iOS15.115.1
Further details — not scored
Size78 MB24 MB
Age rating4+4+
DeveloperWillow Wealth Inc.Francisco Mavungo

Customer experience

Willow Wealth

All ratings1,638 ratings
Positive90.7%
Neutral2.3%
Negative7.0%
Written reviews115 reviews
Positive29.6%
Neutral7.0%
Negative63.5%

FM Alerts

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

Willow Wealth

Reported bugs

3 issues
  • Constant log-outs
  • Investment details not accessible
  • App crashes on launch

Requested features

3 requests
  • Improve app stability and user experience
  • Provide better transparency on investments
  • Enhance customer service and support channels

FM Alerts

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Willow Wealth

No in-app purchases

None

FM Alerts

No in-app purchases

Questions

Is Willow Wealth free?
Willow Wealth is free to download, with no in-app purchases.
Is FM Alerts free?
FM Alerts is free to download, with no in-app purchases.
Which has better reviews, Willow Wealth or FM Alerts?
FM Alerts is rated higher. Willow Wealth averages 4.6 out of 5 from 1.6K ratings, while FM Alerts averages 5.0 from 1 ratings.
Do Willow Wealth or FM Alerts have ads?
Neither Willow Wealth nor FM Alerts shows ads.
Which is updated more often, Willow Wealth or FM Alerts?
Willow Wealth ships an update every 11 days, and FM Alerts every 6 weeks. Most recently, Willow Wealth was updated on October 16, 2026 and FM Alerts on October 5, 2026.

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