Comparison

&STORE vs PLEDGE STORE

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

&STORE

This is the official online store for SM Entertainment. Browse and purchase official merchandise directly from the source.

Highlights
  • Official SM Entertainment merchandise
  • Online store
  • Direct purchasing
Features
Read full description

SM ENTERTAINMENT 공식 온라인스토어 입니다.

About

PLEDGE STORE

Features
Read full description

Official goods from PLEDGE artists, all in one place. Shop albums, photocards and seasonal merchandise from PLEDGE artists including EUNKWANG (BTOB), BOYFRIEND and HYUNJAE on the official store. Members-only items link through to each artist's space. • One PLEDGE account — sign in with the same account you use for the artist spaces • Pay by card or PayPal, shipped from Korea to the world • Track orders and shipping status right in the app • Turn on notifications for releases, restocks and shipping updates Customers in Japan can use PLEDGE STORE JAPAN with yen pricing and domestic delivery.

Screenshots

&STORE4 screens
PLEDGE STORE3 screens

Verdict

The call

The clearest difference is iOS requirement: &STORE at 14.0 against PLEDGE STORE's 16.4. On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

&STORE ships an update monthly, PLEDGE STORE every 2 weeks. The most recent releases landed on November 2, 2026 and October 31, 2026 respectively.

Scorecard1 real difference · 9 level
&STORE versus PLEDGE STORE: the parameters behind the verdict, then further details
Parameter&STOREPLEDGE STORE
PriceFreeFree
Rating4.4 (17 ratings) — better—
Positive reviews43.6% of reviews—
Number of ratings17 — better—
Update frequencyMonthlyEvery 2 weeks — better
AdsNoNo
In-app purchasesNoNo
MonetizationFree—
DevicesiPhone, iPod — betteriPhone
Requires iOS14.0 — better16.4
Further details — not scored
Size72 MB38 MB
Age rating17+4+
DeveloperSM Brand Marketing Co., LTD.Pledge Inc.

In-app purchases

None

&STORE

No in-app purchases

None

PLEDGE STORE

No in-app purchases

Questions

Is &STORE free?
&STORE is free to download, with no in-app purchases.
Is PLEDGE STORE free?
PLEDGE STORE is free to download, with no in-app purchases.
Do &STORE or PLEDGE STORE have ads?
Neither &STORE nor PLEDGE STORE shows ads.
Which is updated more often, &STORE or PLEDGE STORE?
&STORE ships an update monthly, and PLEDGE STORE every 2 weeks. Most recently, &STORE was updated on November 2, 2026 and PLEDGE STORE on October 31, 2026.

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