Lulus vs Beginning Boutique US
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Lulus
Discover a wide selection of women's clothing, including dresses for weddings and formal events, trendy separates, and shoes. Enjoy free US shipping, easy returns, and access to loyalty rewards and exclusive offers.
- Wedding guest dresses
- Formal gowns
- Trendy separates
- Shoes and accessories
- Free US standard shipping
- Easy returns
- Loyalty rewards program
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Shop wedding guest dresses, formal gowns, party-perfect looks, trendy separates, and more — Tap into the Lulus app for every moment worth celebrating. Enjoy free standard US shipping on every order, easy returns, and simple access to your Love Rewards & loyalty status, store credit, and exclusive offers. Easily write reviews for a chance to win $500 in Lulus credit every month and enable push notifications to be the first to know about sales, restock drops, and new arrivals.
Beginning Boutique US
Discover on-trend women's fashion with exclusive app offers, new styles weekly, and convenient shopping options. Enjoy fast shipping, easy returns, and buy now, pay later features.
- App-exclusive offers
- New styles weekly
- Fast shipping
- Easy 30-day returns
- Buy now, pay later options
- Rewards program
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The Beginning Boutique app is your go-to place for women’s clothing. If you love shopping and are looking for on-trend, fashionable styles, you’ve come to the right place! Our BB Exclusive range is designed in Aus for our besties worldwide (that’s you!). APP-EXCLUSIVE OFFERS Take advantage of some amazing app-only offers including FREE gifts with purchase, app-only competitions, and early access to sales and discounts. Plus, join our rewards program to get rewarded while you shop. NEW STYLES EVERY WEEK New women’s clothes drop every week! From formal to festival, party to prom, we’ll keep you looking cute. FAST SHIPPING, EASY RETURNS Same day dispatch on Monday-Friday means you get your packages sooner. Choose express shipping to get your goodies FAST. We also offer easy 30-day returns for store credit or exchange. BUY NOW, PAY LATER Get your new outfit now and pay it off in easy instalments. You can shop with confidence using our secure checkout. See you in the app!
Screenshots
Verdict
The clearest difference is ratings volume: Lulus at 59K against Beginning Boutique US's 436. Lulus also leads on monetization model (ad-supported vs free with in-app purchases). Beginning Boutique US's advantage is review sentiment (63% vs 47%) and update cadence (every 2 weeks vs monthly). On price, rating, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.9 for Lulus against 4.8 for Beginning Boutique US. That said, the two scores are not equally well evidenced: Lulus has 59K ratings behind it against 436, so its average is the more settled of the two. Written reviews are what separate them: 47% of Lulus's written reviews are positive against 63% of Beginning Boutique US's.
Lulus ships an update monthly, Beginning Boutique US every 2 weeks. The most recent releases landed on October 29, 2026 and October 24, 2026 respectively.
| Parameter | Lulus | Beginning Boutique US |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (59K ratings) — better | 4.8 (436 ratings) |
| Positive reviews | 47.0% of reviews | 62.5% of reviews — better |
| Number of ratings | 59K — better | 436 |
| Update frequency | Monthly | Every 2 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Ad-supported — better | Free with in-app purchases |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 16.4 | 16.4 |
| Further details — not scored | ||
| Size | 105 MB | 83 MB |
| Age rating | 12+ | 4+ |
| Developer | Lulus | Beginning Boutique |
Customer experience
Lulus
Beginning Boutique US
User reviews
Lulus
From 59K App Store ratingsWhat we love
- 👍 Great quality and variety of clothes
- 🚀 Convenient app for shopping
- 💕 Love the brand and styles
- 🤩 Excellent customer service
Room to improve
- 🐛 Glitchy and buggy app
- 🤯 Checkout and promo code issues
- 🤔 Inconsistencies between app and website
- 😤 Frustrating returns and refund process
Beginning Boutique US
From 436 App Store ratingsWhat we love
- 👍 App is easy to navigate
- 👍 User-friendly interface
- 💖 Clothes are cute and trendy
- ✨ Great style and quality
- 🚀 Ships really fast to the US
Room to improve
- 😞 Refused refund for tried-on dresses
- 😞 Lost package not refunded
- 😞 Delivery issues with USPS
- 😞 Never on time for orders
- 😞 Payment verification issues
Bugs and requests
Lulus
Reported bugs
4 issues- App crashes frequently
- Checkout process not working
- Promo codes not applying correctly
- Saved items disappearing from lists
Requested features
4 requests- Filter options to see in-stock items
- Consolidate Wish List and Love List
- Improve app stability and performance
- Offer more coupons and discounts
Beginning Boutique US
Reported bugs
2 issues- Payment verification fails repeatedly
- Order delivery delays
Requested features
3 requests- Improve handling of lost/undelivered packages
- Streamline payment verification process
- Offer alternative shipping solutions when USPS fails
In-app purchases
Lulus
No in-app purchases
Beginning Boutique US
No in-app purchases
Questions
Is Lulus free?
Is Beginning Boutique US free?
Which has better reviews, Lulus or Beginning Boutique US?
Do Lulus or Beginning Boutique US have ads?
Which is updated more often, Lulus or Beginning Boutique US?
Other comparisons
