IKEA vs Rowen Homes
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
IKEA
Discover and shop for home furnishings and decor. Browse thousands of products and ideas to personalize your space. Use in-store features like Shop & Go to skip checkout lines and track home deliveries.
- Browse products and ideas
- Shop online or in-store
- Scan products with Shop & Go
- Save favorites to lists
- Order home delivery
- Track orders
- Access IKEA Family benefits
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Get inspired and make the most of your home. Discover new products, visualize your dream space and enjoy easier shopping — from anywhere. Find more than you'd imagine in the IKEA app: • Discover offers, new product launches and personalized recommendations • Save your favorite items to lists, so you can find everything in one place • Find your way through the store with easy-to-follow navigation • Collect points to unlock and enjoy rewards • Scan as you shop in-store and enjoy a faster checkout • Design your dream kitchen with interactive planners • Scan your room and add products to visualise them in your space • Enjoy speedy and secure payments when you shop in the app • Track and manage your order from anywhere • Check availability and get notified when an item is back in stock • Find digital receipts and purchase history in one place • Check busy store times and prepare for your next visit • Watch IKEA Live and get tips from our interior design experts Some features may not be available in every country, but they are planned for release. We recommend keeping the IKEA app updated so you can experience new features when they're available. We value your data privacy and believe in ethical use of customer data. That's why you're in control of your data at all times.
Rowen Homes
Discover and shop a curated collection of luxury homeware and interior design inspiration. Elevate your living space with neutral-toned room collections, from furniture to accessories, all available for purchase. Get exclusive offers and early access to new drops.
- Luxury homeware collections
- Neutral interior design inspiration
- Furniture and accessories
- Exclusive offers and early access
- New product launches weekly
- Customer service support
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Have a world of luxury, glam interiors at your fingertips with the Rowen Homes app! Rowen Homes is a luxury interiors brand based in the UK, creating neutral interior designed room collections with everything available to buy, so you can elevate your entire scheme and get your dream home, without the cost of hiring an interior designer. Our homeware collections cover everything from furniture to accessories, with new products launching every week. With the Rowen Homes app you’ll have exclusive access to amazing offers, early launches and the latest homeware drops in your pocket! We pride ourselves on our amazing customer service and we hope you enjoy shopping with us. If you need anything, we’re available over the phone, by email and on our socials to help you. We’re a small, friendly team, one of our amazing customer experience team members will be on hand to help!
Screenshots
Verdict
IKEA and Rowen Homes both sit at 4.8 stars, but that hides the real split: 88% of Rowen Homes's written reviews are positive against 53% of IKEA's. Rowen Homes also leads on iOS requirement (14.0 vs 16.0). IKEA's advantage is update cadence (every 2 weeks vs every 3 months) and ratings volume (148K vs 76). On price, rating, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.8 for IKEA against 4.9 for Rowen Homes. That said, the two scores are not equally well evidenced: IKEA has 148K ratings behind it against 76, so its average is the more settled of the two. Written reviews are what separate them: 53% of IKEA's written reviews are positive against 88% of Rowen Homes's.
IKEA ships an update every 2 weeks, Rowen Homes every 3 months. The most recent releases landed on September 26, 2026 and June 11, 2026 respectively.
| Parameter | IKEA | Rowen Homes |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (148K ratings) | 4.9 (76 ratings) — better |
| Positive reviews | 53.4% of reviews | 88.2% of reviews — better |
| Number of ratings | 148K — better | 76 |
| Update frequency | Every 2 weeks — better | Every 3 months |
| Ads | Yes | Yes |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Best chart rank | #61 — better | — |
| Devices | iPhone, iPad | iPhone, iPod |
| Requires iOS | 16.0 | 14.0 — better |
| Further details — not scored | ||
| Size | 233 MB | 60 MB |
| Age rating | 4+ | 4+ |
| Developer | Inter IKEA Systems B.V. | Rowen Interior Design Limited |
Customer experience
IKEA
Rowen Homes
Bugs and requests
IKEA
Reported bugs
4 issues- Frequent crashes and errors
- Items disappearing from cart
- Incorrect pickup location information
- Unresponsive or laggy performance
Requested features
5 requests- Ability to filter by in-stock items
- Option to save and retrieve shopping lists
- Landscape mode support for tablets
- Improved search with category browsing
- Integration with digital wallets
Rowen Homes
Not enough reviews yet to summarise bugs or requests.
In-app purchases
IKEA
No in-app purchases
Rowen Homes
No in-app purchases
