Comparison

SOB TV vs E3 Firearms Association

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

SOB TV

This platform offers exclusive content on military, law enforcement, and civilian interests including leadership, gear reviews, and firearms training. Access expert insights from a decorated Special Operations veteran.

Highlights
  • Leadership training
  • Gear reviews
  • Mindset development
  • Firearms training
  • Home defense strategies
  • Military history content
Features
Read full description

Created by John "Shrek" McPhee AKA Sheriff of Baghdad, SOB TV is the number one online platform for military, law enforcement, and civilians interested in leadership, gear reviews, mindset, firearms training, home defense, and military history. Sergeant Major (ret) John McPhee AKA “The Sheriff of Baghdad” served a distinguished career in U.S. Army Special Operations for over 20 years, retiring in 2011. Better known for his call sign “SHREK”, John created the Sheriff of Baghdad brand to provide his knowledge to civilians, law-enforcement, and militaries around the world. John has spent his adult life in Special Operations and Special Mission Units. He has trained countless U.S. Special Operations forces, thousands of International Tier 1 Operators and Special Forces around the world. He is one of the handful of operators with over a decade of combat having served in multiple theaters from Bosnia and South America to recent war efforts in Iraq and Afghanistan. He is a Master Instructor in all aspects of special activities, missions and operations. With over 10 years of private special activities consulting John is a Subject Matter Expert (SME) in: Special Activities, Operational Preparations, Limited Signature Operations, Reconnaissance, Singleton Operations, High Threat Dignitary Protective Services, Extreme Long Range, Designated Marksman, Advanced Precision Rifle Marksmanship, Combat Marksmanship, Live Fire CQB/CQC, Advanced Pistol Marksmanship, Advanced Carbine Marksmanship, Aerial Gunnery (Rifles, Shotguns, Aerial Personnel, and Vehicle Interdictions), Mechanical, Ballistic, and Explosive Breaching, Freefall Instructor Programs, Infiltration/Exfiltration Techniques, Ground Mobility, Unit Pre-Deployment Training, and Research and Development of: Soldier Systems, Weapons, Ammunition, Thermal and Night Optics. To access all features and content you can subscribe to SOB TV on a monthly or yearly basis with an auto-renewing subscription right inside the app.* Pricing can vary by region and will be confirmed before purchase in the app. In app subscriptions will automatically renew at the end of their cycle. * All payments will be paid through your iTunes Account and may be managed under Account Settings after the initial payment. Subscription payments will automatically renew unless deactivated at least 24-hours before the end of the current cycle. Your account will be charged for renewal at least 24-hours prior to the end of the current cycle. Any unused portion of your free trial will be forfeited upon payment. Cancellations are incurred by disabling auto-renewal. Terms of Service: https://watch.sobtactical.com/tos Privacy Policy: https://watch.sobtactical.com/privacy

About

E3 Firearms Association

This app offers a comprehensive firearms education and training program, combining online and offline resources. It serves as a community hub for enthusiasts and learners alike.

Highlights
  • Online firearms training
  • Offline firearms training
  • Community features
  • Comprehensive program
  • Educational resources
Features
Read full description

E3 Firearms Association is the most complete and comprehensive online and offline firearms training program and community.

Screenshots

SOB TV4 screens
E3 Firearms Association4 screens

Verdict

The call

The clearest difference is in-app purchases: E3 Firearms Association at none against SOB TV's 2. SOB TV's advantage is ratings volume (344 vs 1). On price, rating, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. SOB TV sells 2 in-app purchases, starting at $14.99 per month. E3 Firearms Association asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 5.0 for SOB TV against 5.0 for E3 Firearms Association. That said, the two scores are not equally well evidenced: SOB TV has 344 ratings behind it against 1, so its average is the more settled of the two.

UpkeepUpdate frequency

SOB TV ships an update every 3 months, E3 Firearms Association every 5 months. The most recent releases landed on November 7, 2026 and November 3, 2026 respectively.

Scorecard3 real differences · 7 level
SOB TV versus E3 Firearms Association: the parameters behind the verdict, then further details
ParameterSOB TVE3 Firearms Association
PriceFreeFree
Rating5.0 (344 ratings)5.0 (1 ratings) — better
Positive reviews99.3% of reviews—
Number of ratings344 — better1
Update frequencyEvery 3 months — betterEvery 5 months
AdsNoNo
In-app purchasesYesNo — better
MonetizationSubscriptionFree — better
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS16.615.5 — better
Further details — not scored
Size107 MB104 MB
Age rating12+4+
DeveloperG.R.O.M. IncorporatedENTERPRISES LLC

Customer experience

SOB TV

All ratings341 ratings
Positive99.7%
Neutral0.3%
Negative0.0%
Written reviews147 reviews
Positive99.3%
Neutral0.7%
Negative0.0%

E3 Firearms Association

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

2 purchases

SOB TV

Subscriptions2
  • SOB TV Subscription$14.991 Month
  • SOB TV Subscription$149.991 Year
None

E3 Firearms Association

No in-app purchases

Questions

Is SOB TV free?
SOB TV is free to download, with in-app purchases available.
Is E3 Firearms Association free?
E3 Firearms Association is free to download, with no in-app purchases.
Which has better reviews, SOB TV or E3 Firearms Association?
E3 Firearms Association is rated higher. SOB TV averages 5.0 out of 5 from 344 ratings, while E3 Firearms Association averages 5.0 from 1 ratings.
Do SOB TV or E3 Firearms Association have ads?
Neither SOB TV nor E3 Firearms Association shows ads.
Which is updated more often, SOB TV or E3 Firearms Association?
SOB TV ships an update every 3 months, and E3 Firearms Association every 5 months. Most recently, SOB TV was updated on November 7, 2026 and E3 Firearms Association on November 3, 2026.

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