MSCHF vs ITM ID
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MSCHF
This app serves as the exclusive channel to discover upcoming releases from a conceptual collective known for its elaborate interventions. It exposes the absurdity of cultural, political, and monetary systems through unique projects.
- Hear about future releases
- Discover conceptual interventions
- Explore cultural critiques
- Understand monetary system critiques
- Stay updated on projects
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MSCHF is a conceptual collective developing elaborate interventions that expose the absurdity of our cultural, political, and monetary systems. This app is the only way to hear about our future releases.
ITM ID
This app provides exclusive access to events and digital content. Users can purchase tickets to "Moments," check in using their digital ID, and receive "Echoes" – exclusive content from creators and brands. Tickets can also be gifted to friends.
- Event ticket purchase
- Digital ID check-in
- Exclusive creator content (Echoes)
- Save and replay content
- Gift tickets to friends
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ITM ID is more than an events app – ITM immerses you in the world of Moments and Echoes. Why ITM? Get access to a Moment in your city, and around the world. Buy a ticket to a Moment, download the app, scan your ID in your app or from your Apple Wallet to check in. Get access to exclusive content from your favorite creators and brands on ITM in the form of Echoes after you purchase your ticket. Save and replay your favorite Echoes over and over. Send tickets to a friend if you have a spare, can’t make it or as a gift. If you have any questions or concerns, or just want to say hi – send an email to support@itm.studio.
Screenshots
Verdict
The clearest difference is ads: ITM ID at none against MSCHF's shown. ITM ID also leads on monetization model (free vs ad-supported) and review sentiment (67% vs 59%). MSCHF's advantage is ratings volume (409 vs 13). On price, rating, update cadence and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 3.6 for MSCHF against 3.7 for ITM ID. That said, the two scores are not equally well evidenced: MSCHF has 409 ratings behind it against 13, so its average is the more settled of the two. Written reviews are what separate them: 59% of MSCHF's written reviews are positive against 67% of ITM ID's.
MSCHF ships an update every 3 weeks, ITM ID fortnightly. The most recent releases landed on September 30, 2026 and September 23, 2026 respectively.
| Parameter | MSCHF | ITM ID |
|---|---|---|
| Price | Free | Free |
| Rating | 3.6 (409 ratings) | 3.7 (13 ratings) — better |
| Positive reviews | 58.6% of reviews | 66.7% of reviews — better |
| Number of ratings | 409 — better | 13 |
| Update frequency | Every 3 weeks | Fortnightly — better |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Ad-supported | Free — better |
| Devices | iPhone, iPod | iPhone, iPod |
| Requires iOS | 14.0 — better | 15.1 |
| Further details — not scored | ||
| Size | 23 MB | 124 MB |
| Age rating | 4+ | 17+ |
| Developer | MSCHF Product Studio Inc. | ITM Studio |
Customer experience
MSCHF
ITM ID
Bugs and requests
MSCHF
Reported bugs
4 issues- App crashes during drops
- Verification process not working
- Screen time tracking issues
- Compatibility problems with older devices
Requested features
4 requests- Bring back chat feature
- Add more transparency around product availability
- Improve accessibility for photosensitive users
- Offer international shipping and availability
ITM ID
Not enough reviews yet to summarise bugs or requests.
In-app purchases
MSCHF
No in-app purchases
ITM ID
No in-app purchases









