Beachwaver Co. vs Simple Modern
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Beachwaver Co.
Discover award-winning haircare and the patented rotating curling iron. Access exclusive deals, create wishlists, and receive sale notifications. Shop easily with fast checkout and order history.
- Shop exclusive deals
- Create wishlists
- Sale and restock notifications
- Order history
- Fast checkout
- Award-winning haircare
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Shop for award winning haircare and the patented Beachwaver® rotating curling iron right here in the app! Get exclusive deals and promos not offered anywhere else! Founded by celebrity hair stylist, Sarah Potempa and her sisters Erin Potempa-Wall and Emily Potempa, The Beachwaver Co®. has grown from an idea to a globally distributed company with over 50 beauty awards. Beloved by stylists, influencers and people everywhere, our patented, award-winning rotating curling irons revolutionized an industry. Now offering a line of vegan, clean haircare that contains an active ingredient called HiX to repair your hair! With awards from Oprah Mag and Allure, this brand is worth checking out! * Shop Exclusive Deals * Create Wishlists * Sale and Restock Notifications * Order History * Easy and Fast Checkout * Log In for Simple Shopping Join the wave now and download The Beachwaver Co.® shopping App! Follow us on Instagram @thebeachwaver for tips and tutorials!
Simple Modern
Discover and shop a wide range of drinkware, bags, and more. Get exclusive discounts, early access to new collections, and enjoy a seamless shopping experience with quick checkout.
- Exclusive discounts
- Early access to launches
- Easy browsing of new arrivals
- First-to-know notifications
- Secure and fast checkout
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Download the Simple Modern app to access exclusive discounts, early access to collection launches. Everything you love, right at your fingertips. EASY BROWSING Shop the freshest new arrivals across our entire catalog. EXCLUSIVE ACCESS Be first to know about exclusive offers and launches through first-to-know notifications and app-user-only early access. SECURE CHECKOUT IN A FLASH Tap, swipe, shop and secure your new products in an instant with our super easy checkout.
Screenshots
Verdict
The clearest difference is ads: Simple Modern at none against Beachwaver Co.'s shown. Simple Modern also leads on monetization model (free vs free with in-app purchases). Beachwaver Co.'s advantage is iOS requirement (16.4 vs 18.0). On price, rating, review sentiment and ratings volume there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.8 for Beachwaver Co. against 4.9 for Simple Modern. Both are backed by a comparable volume of ratings — 1.6K and 1.3K respectively. Written reviews are what separate them: 68% of Beachwaver Co.'s written reviews are positive against 74% of Simple Modern's.
Both ship on a similar rhythm, roughly fortnightly. Both last shipped on November 7, 2026.
| Parameter | Beachwaver Co. | Simple Modern |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (1.6K ratings) | 4.9 (1.3K ratings) — better |
| Positive reviews | 68.4% of reviews | 73.7% of reviews — better |
| Number of ratings | 1.6K — better | 1.3K |
| Update frequency | Fortnightly | Fortnightly |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone | iPhone |
| Requires iOS | 16.4 — better | 18.0 |
| Further details — not scored | ||
| Size | 89 MB | 82 MB |
| Age rating | 4+ | 4+ |
| Developer | The Beachwaver Co. | Simple Modern |
Customer experience
Beachwaver Co.
Simple Modern
User reviews
Beachwaver Co.
From 1.6K App Store ratingsWhat we love
- 👍 Easy to use and navigate
- 🤩 Amazing products that work great
- 🎨 Variety of high-quality hair tools and products
- 💕 Excellent customer service and support
- 🤩 Effective hair care products that improve hair health
Room to improve
- 🤔 Issues with the purchase process and order tracking
- 🤔 Technical problems with the app, including crashes and freezing
- 💰 Concerns about high prices and lack of refunds/returns
- 🤔 Disappointment with certain products not meeting expectations
Simple Modern
From 1.3K App Store ratingsWhat we love
- 👍 Durable and high-quality cups
- 👍 Cute and modern designs
- 👍 Great for kids
- 🚀 Easy to use app
- 🚀 Convenient to shop through app
Room to improve
- 🐛 App login issues
- 🐛 App not loading products
- 🐛 App not compatible with iPad
- 💸 Discount issues
Bugs and requests
Beachwaver Co.
Reported bugs
3 issues- App crashes and freezes when scrolling or opening
- Inconsistent pricing and promotional offers
- Issues with applying discounts and accessing free shipping
Requested features
4 requests- Improve order confirmation and delivery tracking
- Enhance app stability and user experience
- Offer more flexible return and refund policies
- Expand product selection and restock popular items
Simple Modern
Reported bugs
3 issues- App login not working
- App not loading products
- App not compatible with iPad
Requested features
2 requests- More solid color and holiday ombre tumbler options
- Improved app stability and performance
In-app purchases
Beachwaver Co.
No in-app purchases
Simple Modern
No in-app purchases









