Comparison

Waffle vs Couples

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Waffle

This app facilitates shared journaling for couples, families, and friends to deepen connections. Users can share daily updates, photos, and videos, and answer prompts to get to know each other better. It offers a private space to document memories and strengthen relationships.

Highlights
  • Shared journaling for groups
  • Photo and video sharing
  • Daily prompts to foster connection
  • Customizable journal covers
  • Private and secure entries
  • Relationship strengthening tool
Features
Read full description

Waffle is the #1 shared journal app for staying connected and getting to know your partner, family, friends, or anyone you care about better. By journaling together on Waffle, you and your journal members will feel seen, heard, and loved. THE BEST SHARED JOURNAL APP Waffle lets you practice self-care together with your favorite people. Journaling consistently can be hard on your own, but it's easier and more fun together, like sharing a warm, fluffy waffle. Share photos and videos to tell them about your day, record memories, and capture the little things that might otherwise be forgotten—all in one journal. STAY UPDATED LIFE UPDATES "Documenting our married life together -- the highs, lows, and little things in between" - Amber "I love when I get notifications" - Karla No matter how far apart you are or how busy your day is, Waffle lets you take intentional moments to connect. Open the Waffle app at the end of the day, unwind, and share your story. If you thought about them during the day, let them know in your journal entry! WAFFLE TIME "When my friend says "Waffle time, people!" at the end of the day, my face lights up" - Lucy "Especially helped my girlfriend to recenter at the end of the day and see the many good parts of life that are easily drowned out." - Herman WAFFLE OF THE DAY QUESTIONS "Get to know each other better even though we've been married for 20 years" - Faith "It's a form of therapy. Brought me and my sister closer than ever." - Rita Waffle of the Day questions are designed to strengthen your relationships. By answering them each day, you and your journal members will get to know each other better. It helps you understand what's on their mind and lets them know what's on yours. Waffle makes sharing easy, with no pressure, in a relaxed and non-confrontational way. AESTHETIC JOURNAL COVERS "Allowed me and my mom to connect on a deeper level" - Cecilia "Allows me to vent in a constructive way" - Isabella Your everyday tool should be pretty and aesthetically pleasing. Choose the cover that lifts your spirits the most. Waffle can help you if you are: • A long-distance couple • A military family staying connected during deployment • Looking to make therapy sessions more effective by sharing your day-to-day events and feelings with your therapist • A mother and daughter communicating better in a non-confrontational way • Reuniting and staying connected with your childhood friends • Trying to stay off social media and focus on the relationships that matter most • Strengthening your faith through a prayer journal • Reconnecting after a long marriage • An engaged couple getting ready for married life • Offering emotional support to your best friend • Making parenting or co-parenting easier • Sharing your baby photos with context • Practicing gratitude in a group • Dealing with an eating disorder • Increasing sexual intimacy in your relationship • In a long-distance relationship, struggling with time differences • Looking to improve couple therapy • Looking to connect with your children A NEW FORM OF THERAPY "It's a therapy for us" - Mariah "Extra helpful for my therapy sessions" - Isabella "Honestly this app is helping us more than our marriage counseling did" - Holly We believe that shared journaling is a new form of therapy that can restore meaningful human connections—connections that are essential to our emotional health and well-being but are rapidly disappearing in our society. With Waffle Plus, you’ll be able to: • Add photos and videos to any entry • Record and attach voice memos • Unlock unlimited premium daily question decks • Choose from our entire collection of premium covers • Export your journal as a printable PDF Say hi at support@journal.com or visit wafflejournal.com. Terms: https://www.wafflejournal.com/terms Privacy policy: https://www.wafflejournal.com/privacy-policy

About

Couples

This app offers a shared and private journaling experience for couples, featuring guided prompts, mood tracking, and AI-powered conversations. It helps partners reflect on their relationship, improve communication, and foster deeper understanding through personalized suggestions and daily reflection sessions.

Highlights
  • Guided daily journaling prompts
  • AI chat that remembers journal entries
  • Mood tracking and pattern analysis
  • Personalized suggestions for growth
  • Private and shared journaling options
  • Structured reflection sessions
Features
Read full description

Couples is a shared and private journaling app for couples, that remembers your journal entries, guided daily prompts, mood tracking, and structured reflection sessions on trust, communication, and intimacy. Free to start. Used by newlyweds building good habits, partners navigating conflict, long-distance couples staying connected, and individuals in therapy wanting to track emotional patterns in their relationship. Every relationship grows stronger when you take time to reflect. Couples is your guided relationship journal - a private space to write, share, and grow closer with your partner. Whether you want a personal diary, a shared couples journal, or a daily reflection habit, Couples turns everyday thoughts into deeper understanding. Guided Daily Journaling Take a few minutes each day to write in your relationship journal. Couples provides guided prompts that help you reflect on emotions, insecurities, and worries — making it easier to uncover what's really happening between you and your partner. Think of it as a couples diary you actually look forward to opening. AI Chat That Remembers Your Journal This isn't just another chatbot. Couples remembers your personal and shared journal entries, turning past reflections into meaningful conversations. It helps you process challenges, guides you toward healthier communication, and keeps your relationship growth journey deeply personal. Like having a therapist-informed companion that knows your story. Mood Tracking & Daily Reflection Relationships are shaped by emotions. Couples makes it easy to track moods and reflect on patterns over time — stress during the week, low moods on weekends, or high points worth celebrating. These insights help couples stay connected and prevent conflict before it starts. Personalized Suggestions Sometimes you don't know the next step. Couples bridges the gap with simple, personalized actions based on your journal entries and mood data. From small check-ins to fun couples activities, these nudges make relationship growth feel natural and achievable. Whether you're starting your first free relationship journal, building a shared couples diary, exploring the app solo for personal reflection, or using it alongside therapy — Couples gives you the tools to write, reflect, and grow. Frequently Asked Questions Is Couples free to use? - Yes. Couples is free to start. You can begin journaling, tracking moods, and using the AI chat at no cost, with optional premium features available. Do both partners need to use the app? - No. Many people use Couples as a private personal journal or relationship diary on their own. Shared features unlock when both partners connect, but the app is fully valuable solo. Is my journal private and secure? - Yes. Your journal entries are private by default. You control what is shared with your partner and what stays personal. How is Couples different from a regular journal app? - Couples is built specifically for relationship reflection. Our app remembers your journal history, prompts are designed around relationship themes, and the mood tracking is built to surface patterns that affect your connection — not just your personal productivity Can I use Couples if I'm in therapy or couples counseling? Absolutely. Many users journal in Couples alongside therapy sessions. It's a great way to track emotional patterns, reflect between sessions, and bring more awareness to your relationship dynamics. Couples is not a replacement for professional therapy. What topics do the Deep Dive reflection sessions cover? Sessions cover trust, communication, intimacy, conflict resolution, and more. Each Deep Dive is a structured journaling experience designed to help couples (or individuals) go beyond surface-level reflection. Privacy Policy: https://couplesapp.io/privacy-policy Terms of Use (EULA) https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

Waffle4 screens
Couples4 screens

Verdict

The call

The clearest difference is update cadence: Waffle at every 4 days against Couples's every 10 days. Waffle also leads on chart position (#133 vs unranked). On price, review sentiment, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Waffle sells 17 in-app purchases, starting at $9.99 per 7 days and Couples sells 9 in-app purchases, starting at $4.99 per 7 days. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

Waffle ships an update every 4 days, Couples every 10 days. The most recent releases landed on October 22, 2026 and October 9, 2026 respectively.

Scorecard2 real differences · 9 level
Waffle versus Couples: the parameters behind the verdict, then further details
ParameterWaffleCouples
PriceFreeFree
Rating4.6 (11K ratings) — better—
Positive reviews46.2% of reviews50.0% of reviews — better
Number of ratings11K — better—
Update frequencyEvery 4 days — betterEvery 10 days
AdsNoNo
In-app purchasesYesYes
MonetizationFree with in-app purchasesFree with in-app purchases
Best chart rank#133 — better—
DevicesiPhone, iPodiPhone, iPod
Requires iOS15.115.1
Further details — not scored
Size143 MB96 MB
Age rating4+17+
DeveloperPoppy AI, Inc.Garvit Sharma

Customer experience

Waffle

All ratings10,418 ratings
Positive89.2%
Neutral6.1%
Negative4.7%
Written reviews312 reviews
Positive46.2%
Neutral11.5%
Negative42.3%

Couples

Written reviews2 reviews
Positive50.0%
Neutral0.0%
Negative50.0%

Bugs and requests

Waffle

Reported bugs

3 issues
  • App crashes when trying to open old journal entries
  • Issues with uploading and viewing photos/videos
  • Inability to create new journals or add collaborators

Requested features

5 requests
  • Add ability to comment on journal entries
  • Implement a more flexible pricing structure (e.g., monthly option)
  • Allow customization of journal covers and layouts
  • Improve stability and fix reported bugs
  • Add time zone support for shared journals

Couples

Not enough reviews yet to summarise bugs or requests.

In-app purchases

17 purchases

Waffle

Subscriptions16
  • Waffle Weekly$9.997 Days
  • Waffle Monthly Plus$14.991 Month
  • Waffle Monthly Plus$19.991 Month
Show 13 more
  • Waffle Unlimited$39.991 Year
  • 1 Plus Journal7 Days trial$39.991 Year
  • Waffle Unlimited7 Days trial$39.991 Year
  • Waffle Unlimited Plus7 Days trial$49.991 Year
  • 1 Plus Journal7 Days trial$49.991 Year
  • Waffle Unlimited7 Days trial$59.991 Year
  • 1 Plus Journal7 Days trial$74.991 Year
  • Waffle Unlimited$74.991 Year
  • Waffle Unlimited7 Days trial$89.991 Year
  • 2 Plus Journals7 Days trial$89.991 Year
  • Unlimited Plus Journals7 Days trial$129.001 Year
  • 2 Plus Journals7 Days trial$129.991 Year
  • Unlimited Plus7 Days trial$199.991 Year
One-time1
  • Lifetime Unlimited$199.99
9 purchases

Couples

Subscriptions5
  • Couples Plus Weekly$4.997 Days
  • Couples Plus Monthly3 Days trial$19.991 Month
  • One Time Offer$34.991 Year
Show 2 more
  • Couples Plus Yearly3 Days trial$49.991 Year
  • Couples Plus Monthly Offer1 Month trial$49.991 Year
One-time4
  • Small Sparkle Pack$1.99
  • Glimmering Gemstone Pack$5.99
  • Radiant Treasure Chest$9.99
Show 1 more
  • Infinite Cosmos Vault$19.99

Questions

Is Waffle free?
Waffle is free to download, with in-app purchases available.
Is Couples free?
Couples is free to download, with in-app purchases available.
Do Waffle or Couples have ads?
Neither Waffle nor Couples shows ads.
Which is updated more often, Waffle or Couples?
Waffle ships an update every 4 days, and Couples every 10 days. Most recently, Waffle was updated on October 22, 2026 and Couples on October 9, 2026.

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