Masters vs Couples
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Masters
Easily book and manage beauty appointments online 24/7. Cancel or reschedule without calls, receive reminders, and track your appointment history. Connect directly with your stylist or salon through the app.
- 24/7 online booking
- Cancel and reschedule appointments
- Appointment reminders and notifications
- Full appointment history
- Direct chat with stylist/salon
- Connects clients with beauty professionals
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Book your beauty appointments in seconds! Cancel and reschedule appointments 24/7 without calls and texting. MASTERS is the easy way to book and manage your beauty appointments on the go. ONLINE BOOKING 24/7 Book your appointments wherever you like and within seconds. CANCEL OR RESCHEDULE Manage your bookings. Reschedule or Cancel your beauty appointments without calls or texting. REMINDERS & NOTIFICATIONS You’ll never miss your beauty appointments with our Reminders and Notifications. FULL APPOINTMENT HISTORY We save full Appointment History, so you can easily find information from previous appointments. CONNECTION WITH YOUR STYLIST OR SALON Book & communicate via one App. Use MASTERS Chat to connect with your stylist. MASTERS is a global platform that brings together beauty professionals and their clients. Our service allows you to ease communication and simplify the process of booking appointments, saving both the stylist and the client from hours of calls and texting. If you are a stylist, download "MASTERS - for solo beauty professionals." If you are a salon, download "MASTERS - for salons." You can use the app to make an appointment with any stylist or salon who has joined the MASTERS platform.
Couples
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Couples — one shared space for two. Everything the two of you keep in your heads separately lives in one place, where you can both see it. A CALENDAR FOR TWO Dates, birthdays and anniversaries. An event one of you adds appears on the other's phone at once, in the colour you chose yourselves. It can mirror into your iPhone calendar too, if you want it to. WISHES AND PLANS A link to a thing becomes a card with its name, price and picture. Your partner can quietly reserve a gift, and you will never know. DATE IDEAS Eighty ready-made ideas, filtered by budget — from free to once-a-year. Add your own as well. MEMORY MAP The places you have been: where you met, where you kissed in the rain, where that holiday was. With photos and captions. TIME CAPSULES A letter or a video that opens on a day you choose. Until that day nobody can read it — that rule lives on the server, not in the interface. INTERESTS QUIZ Eighteen questions, and your partner finally learns what you actually like. The app starts suggesting gifts, and places to take you. MOOD OF THE DAY One tap, and your other half sees how the day went. GAMES A hundred questions that never come up over dinner — from chores and money to feelings. Plus a separate 18+ section with a roulette: a random position and place at the heat you pick. It stays closed until you confirm your age yourself, and it closes again from settings. MORE Tasks with who-does-what, shared and private lists, documents behind Face ID, loyalty cards with barcodes, secret votes, a “Soon” section for plans with no date yet, your year in numbers, and eight widgets. NOTHING EXTRA No ads, no analytics, no tracking, no third-party SDKs. Sign in with Apple is optional: without it the app runs entirely on your device.
Screenshots
Verdict
The clearest difference is update cadence: Couples at every 3 weeks against Masters's every 2 months. Masters's advantage is iOS requirement (15.0 vs 26.0). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Masters ships an update every 2 months, Couples every 3 weeks. The most recent releases landed on November 11, 2026 and November 10, 2026 respectively.
| Parameter | Masters | Couples |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (129 ratings) — better | — |
| Positive reviews | 73.3% of reviews | — |
| Number of ratings | 129 — better | — |
| Update frequency | Every 2 months | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | — |
| Devices | iPhone, iPod | iPhone, iPad |
| Requires iOS | 15.0 — better | 26.0 |
| Further details — not scored | ||
| Size | 89 MB | 11 MB |
| Age rating | 4+ | 17+ |
| Developer | Jam Soft LLC | Nikita Kulikov |
In-app purchases
Masters
No in-app purchases
Couples
No in-app purchases









