Ad Age vs Briefo
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Ad Age
Stay informed with breaking news, in-depth analysis, and insights on marketing, advertising, media, and creative trends. Receive real-time alerts to keep you ahead of industry changes. Access limited content for free, with subscription options for full features.
- Breaking news alerts
- In-depth analysis
- Industry insights
- Creative work showcases
- Podcasts and videos
- Exclusive data reports
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Ad Age delivers breaking news, in-depth analysis, and must-know insights on marketers, ad agencies, media, ad tech, creator trends, AI initiatives—and the best creative work from around the world. Get real-time alerts when news breaks, ensuring you're always informed and prepared for what’s next. The Ad Age app is free to download and provides limited access to articles. Subscribers unlock unlimited access to standard articles, podcasts, and videos. Ad Age All Access members gain even more, including Agency Review Tracker, exclusive data-driven reports, annual rankings and forecasts you won’t find anywhere else. Since 1930, Ad Age has been the industry’s go-to resource for news, insights, analysis, and events, helping marketing and advertising leaders navigate an ever-changing landscape. Download the Ad Age app today and stay at the forefront of the industry.
Briefo
This AI-powered app delivers a personalized news feed from trusted sources, summarizing articles and providing deep financial insights. Engage in meaningful discussions and cut through misinformation for a smarter way to stay informed.
- Personalized AI-powered news feed
- Deep company research reports
- Meaningful conversation threads
- Summaries powered by Perplexity AI
- Access to hundreds of trusted sources
- Chat with AI for insights
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Briefo, an AI-powered finance and news app that just won Best Finance Project at the Perplexity Hackathon, is rethinking how we stay informed. 54% of people now get their news from social media, but traditional platforms are overloaded with noise, repetition, and misinformation. Some articles flood your feed from 10 different sources, while many valuable insights often get buried beneath the surface. Briefo changes that. It’s a social media platform built for thinkers, powered by AI and driven by reliable sources. With a personalized feed, deep company research, and meaningful conversation threads, Briefo helps you cut through the noise and stay genuinely informed. Why use Briefo? One intelligent feed: Follow sectors and companies you care about. Briefo pulls from hundreds of trusted sources, summarizes with Perplexity, and links directly to the facts. Deeper financial insights: Generate full research reports with one tap, covering 12 criteria such as valuation, outlook, and competitors, as well as customer instructions. Built-in community: Join public or private threads to share ideas, debate earnings, or discuss breaking news with like-minded users. Powered by Perplexity Sonar: Chat with Perplexity about anything inside and outside of Briefo for AI summaries, company overviews, and more. Briefo is for anyone tired of fake content and shallow takes. Stay informed. Think deeper. Join the conversation. Download Briefo today and discover a smarter way to read, research, and engage. https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is in-app purchases: Ad Age at none against Briefo's 2. Ad Age also leads on ratings volume (328 vs 2). Briefo's advantage is rating (5.0 vs 4.8). On price, ads, monetization model and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Briefo sells 2 in-app purchases, starting at $4.99 per month. Ad Age asks for nothing beyond the download.
Briefo holds the better App Store score, 5.0 against 4.8. That said, the two scores are not equally well evidenced: Ad Age has 328 ratings behind it against 2, so its average is the more settled of the two.
| Parameter | Ad Age | Briefo |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (328 ratings) | 5.0 (2 ratings) — better |
| Positive reviews | 30.0% of reviews | — |
| Number of ratings | 328 — better | 2 |
| Update frequency | Every 8 months | — |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Freemium | Free with in-app purchases |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 — better | 15.1 |
| Further details — not scored | ||
| Size | 124 MB | 47 MB |
| Age rating | 12+ | 4+ |
| Developer | Crain Communications, Inc. | Adam Blackman |
Customer experience
Ad Age
Briefo
In-app purchases
Ad Age
No in-app purchases
Briefo
- Briefo Deep Dive Unlimited$4.991 Month
- Briefo Deep Dive Unlimited$49.991 Year









