Baseus vs NIIM
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Baseus
Manage all your electronic devices from a single platform. Easily connect your devices for a smarter, more convenient life. Discover and purchase premium quality products directly through the integrated e-commerce store.
- Device management
- Easy setup
- Device sharing
- E-commerce platform
- Premium product selection
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Baseus App is a platform for managing all your Baseus electronic devices. You can link your Baseus devices to your phone through simple set-ups, making your life more convenient and enjoying the fun of human-computer interaction. Also, it is the self-operated Baseus e-commerce platform, where you purchase top quality Baseus products. | Convenient Set-up, Easy to Use The set-up is very clear and straightforward even for first-time users. Connect your devices to the app and start enjoying a smart and convenient life with all the functionalities. | Device Sharing for the Whole Family Share your devices with your families, and experience the fun and convenience technology brings you. | Baseus Products, a Fine Selection of Premium Quality Offers countless top quality products and interactive fun activities, enriching your smart life. Keep on being the first-choice brand of new lifestyle。 Official Baseus Website: www.baseus.com
NIIM
This app helps you organize your home with creative labeling. Design custom labels with various fonts, symbols, and images, then print them using a compatible smart printer. It also offers features for managing your collections and finding inspiration.
- Home assortment inspiration
- Label editing and printing
- Bluetooth connectivity to smart printers
- Customizable fonts, symbols, and images
- User plaza for inspiration
- Assortment management
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NIIM is an APP that provides home assortment inspirations and label editing and printing services. Connect NIIM with NIIMBOT smart label printers via Bluetooth and you can choose fonts, symbols, borders, icons, pictures, doodles, and other editing tools to get all those interesting and neat labels, and it also comes with useful functions like user plaza and assortment management, bringing you a more orderly and comfortable life.
Screenshots
Verdict
The clearest difference is rating: NIIM at 4.8 against Baseus's 4.3. NIIM also leads on monetization model (free vs free with in-app purchases) and review sentiment (47% vs 25%). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Baseus sells 7 one-off in-app purchases and NIIM sells 19 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.
NIIM holds the better App Store score, 4.8 against 4.3. That said, the two scores are not equally well evidenced: NIIM has 1.9K ratings behind it against 319, so its average is the more settled of the two. Written reviews point the same way: 25% of Baseus's written reviews are positive against 47% of NIIM's.
Baseus ships an update fortnightly, NIIM every 3 weeks. Both last shipped on September 24, 2026.
| Parameter | Baseus | NIIM |
|---|---|---|
| Price | Free | Free |
| Rating | 4.3 (319 ratings) | 4.8 (1.9K ratings) — better |
| Positive reviews | 24.5% of reviews | 47.3% of reviews — better |
| Number of ratings | 319 | 1.9K — better |
| Update frequency | Fortnightly — better | Every 3 weeks |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad, iPod — better | iPhone, iPod |
| Requires iOS | 15.0 | 12.0 — better |
| Further details — not scored | ||
| Size | 288 MB | 173 MB |
| Age rating | 4+ | 4+ |
| Developer | 深圳市倍思科技有限公司 | WUHAN JINGCHEN INTELLIGENT IDENTIFICATION TECHNOLOGY CO., LTD |
Customer experience
Baseus
NIIM
User reviews
Baseus
From 319 App Store ratingsWhat we love
- 👍 User-friendly interface and easy to operate
- 🔒 Privacy-conscious with guest mode option
- 🎵 Customizable equalizer settings
- 🔍 Helpful find/locate feature for lost earbuds
- 📱 Seamless device switching capability
Room to improve
- 🐛 Persistent Bluetooth connection issues
- 🐛 App fails to recognize connected devices
- 📦 Bulky case design not pocket-friendly
- 🔋 Battery status not displayed for case
- 💾 Dash cam connectivity problems
NIIM
From 1.9K App Store ratingsWhat we love
- 👍 Easy to use
- 🚀 Convenient operation
- 💡 Customizable labels
- 🔒 Secure printing
Room to improve
- 🐛 Connectivity issues
- 🔒 Region-locked device
- 💸 Expensive subscription model
- 🐛 Buggy software updates
- 🤔 Limited formatting options
Bugs and requests
Baseus
Reported bugs
15 issues- App stuck on 'recovering videos' screen for dash cams
- Bluetooth pairing loop on iPhone with iOS 17
- Firmware update fails to install (0% on iPhone, crashes on Android)
- Email verification not received during signup
- App doesn't recognize paired devices in search
Show 10 moreShow fewer
- Sound quality degradation after app updates
- Battery status not displaying for individual buds
- App loses Bluetooth connection repeatedly
- Schedule tasks feature non-functional
- Dash cam connection spinning wheel indefinitely
- App not compatible with iPhone 16 Pro for dash cam
- Device status not visible after app updates
- Intermittent sound and connectivity issues
- One earbud losing sound
- Piercing ring notification before battery dies
Requested features
13 requests- Support for Bowie E17 headphones
- Support for Bowie E19 headphones
- Support for Simu S2 airbuds
- Support for Simu S1 airbuds
- Support for Baseus Encock WM 04
Show 8 moreShow fewer
- Support for BA03 model
- Battery percentage display for charging case
- Timestamp information for saved dash cam videos
- Volume control for U2 Pro headphones
- Improved equalizer algorithm
- Better IoT device interconnectivity
- Restore Baseus Control app functionality
- Direct volume control on earbuds
NIIM
Reported bugs
4 issues- Unable to login or register
- Printer not recognized in app
- Labels printing off-center
- App crashes on launch
Requested features
4 requests- More free design templates
- Ability to save custom designs
- Multilingual support
- Improved label alignment
In-app purchases
Baseus
- 30 minutes2 variants$1.99
- 60 minutes2 variants$1.99
- 100 minutes2 variants$2.99
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- Monthly plan$2.99
- Quarterly plan$5.99
- 300 minutes$6.99
- Annual plan$24.99
NIIM
- NIIM Monthly VIP$4.991 Month
- NIIM Monthly VIP1 Month trial2 variants$4.991 Month
- 臣小印会员连续包季$9.903 Months
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- NIIM Yearly VIP$34.991 Year
- NIIM Yearly VIP1 Year trial$34.991 Year
- Gift$0.29
- To you goodluck$0.49
- Love eating$0.49
Show 11 moreShow fewer
- Cute$0.69
- 努力干饭$0.99
- 陪伴即治愈$0.99
- 软萌星球$0.99
- marry christmas$1.29
- happy new year$1.29
- school season$1.29
- happy easter icon$1.89
- 1 Month VIP$6.99
- old friend special offer$6.99
- 1 Year VIP$49.99
