Comparison

Mimito vs baseline

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Mimito

This private and encrypted journal app helps users with mental wellness through daily reflection, gratitude, and emotion tracking. It offers voice notes, custom templates, guided AI prompts, and beautiful themes for a personalized self-discovery journey.

Highlights
  • Private and encrypted entries
  • Voice note recording
  • Customizable templates
  • AI-guided reflection prompts
  • Daily affirmations
  • PDF export
  • Multiple themes
Features
Read full description

Mimito is a private, encrypted journal for gratitude, emotions, and daily reflection. Elegant, simple, and built for your mental wellness journey — with voice notes, custom templates, and guided prompts. Why Choose Mimito? • Private & Secure: Your entries protected with encryption and optional PIN lock. No ads • Effortlessly Simple: Clean, intuitive design that gets out of your way so you can focus on writing • Custom Templates: Save time with reusable templates for daily reflections, gratitude, goals, and more • Voice Notes: Speak your thoughts naturally with seamless audio recording • Insights: Your streak and writing rhythm at a glance, plus a short reflection on your last 30 days with Pro • Guided Reflection: With Pro, AI writes a question for each entry. Choose a topic such as gratitude, joy or emotions Everything You Need: • Rich Journaling: Capture thoughts, photos, and voice notes in one secure place • Daily Affirmations: Build positive habits with customizable affirmations • PDF Export: Easily save and share your entries when you want to • Beautiful Themes: Choose from 6 calming color themes to match your mood • Multilingual: Express yourself in your preferred language • Pro App Icons: Personalize your experience with exclusive icon designs Perfect For: • Personal Growth: Track your journey and celebrate progress • Mental Wellness: Monitor and improve your emotional well-being • Daily Reflection: Build a consistent mindfulness practice • Goal Setting: Define and track personal objectives • Stress Relief: Find clarity and inner peace through writing Privacy You Can Trust: Mimito is built on a foundation of security and respect for your privacy. Your journal entries are encrypted and protected with optional PIN access, and the app has no ads. With Pro, the AI features send your entry text to a third-party AI provider to write your questions and reflections. What you write stays yours—always. Join thousands who have made Mimito their trusted daily companion for self-discovery and growth. Start your private journaling journey today. Pro features need Mimito Pro, an optional auto-renewing subscription. Terms of use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

baseline

This app offers a distraction-free journaling experience to help you understand your feelings and mood patterns. It provides mental health surveys, visualizations, and secure, encrypted storage for your personal reflections. Start tracking your mood and gain self-awareness with this easy-to-use tool.

Highlights
  • Distraction-free journaling
  • Mood tracking with two scales
  • Upload pictures and screenshots
  • Journaling and mental health reminders
  • Visualizations of mood changes
  • Mental health surveys (anxiety, depression, stress)
  • Data encryption and passphrase lock
  • Free Gap Fund for financial support
Features
Read full description

Understanding what you’re feeling and why is often way harder than it should be. baseline is here to help. By giving you a distraction-free, easy way to journal and track your mood, baseline gives you easy opportunities to write and reflect on what you’re feeling throughout the day. With time, you’ll start to understand yourself and your brain better. baseline is designed not just to help you write and reflect more often, but also to help you understand more about yourself and your mood over time. You’ll get mental health surveys and reviews each week, and we have beautiful visualizations across our app that are designed to help you better see what you’re going through and when you’re struggling. We know we’re dealing with really sensitive information here, so we’re committed to keeping your personal information 100% secure. Everything you write and upload to baseline is encrypted, so we can’t even see what you’ve written. You can also protect your data in-app against people who might have access to your device. Start journaling and mood tracking today with baseline. Features: - Write about how you’re feeling whenever you want, and rate your mood with two different scales - Upload pictures and screenshots to remember important moments - Set reminders to keep yourself accountable to your journaling and mental health goals - View all of your mood logs at a glance, and see how your mood changes over time - Take mental health surveys to track things like anxiety, depression, and stress over time - Lock your data with a passphrase to stop people who might have access to your device from reading it - Find mental health support, including financially with the baseline Gap Fund, which can help users cover “gaps” in their finances - 100% free, forever.

Screenshots

Mimito4 screens
baseline4 screens

Verdict

The call

The clearest difference is in-app purchases: baseline at none against Mimito's 2. baseline also leads on iOS requirement (15.0 vs 17). Mimito's advantage is update cadence (weekly vs monthly) and rating (4.9 vs 4.7). On price, ratings volume, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Mimito sells 2 in-app purchases, starting at $2.99 per month. baseline asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Mimito holds the better App Store score, 4.9 against 4.7. Both are backed by a comparable volume of ratings — 128 and 115 respectively. Written reviews point the same way: 100% of Mimito's written reviews are positive against 86% of baseline's.

UpkeepUpdate frequency

Mimito ships an update weekly, baseline monthly. The most recent releases landed on November 11, 2026 and November 7, 2026 respectively.

Scorecard6 real differences · 4 level
Mimito versus baseline: the parameters behind the verdict, then further details
ParameterMimitobaseline
PriceFreeFree
Rating4.9 (128 ratings) — better4.7 (115 ratings)
Positive reviews100.0% of reviews — better86.5% of reviews
Number of ratings128 — better115
Update frequencyWeekly — betterMonthly
AdsNoNo
In-app purchasesYesNo — better
MonetizationFreemiumFree — better
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS1715.0 — better
Further details — not scored
Size55 MB33 MB
Age rating4+4+
DeveloperMarco Calderabaseline health

Customer experience

Mimito

All ratings128 ratings
Positive96.9%
Neutral3.1%
Negative0.0%
Written reviews8 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

baseline

All ratings115 ratings
Positive93.0%
Neutral1.7%
Negative5.2%
Written reviews37 reviews
Positive86.5%
Neutral0.0%
Negative13.5%

Bugs and requests

Mimito

Not enough reviews yet to summarise bugs or requests.

baseline

Reported bugs

5 issues
  • Hourly logging reminders delete old ones after the 11th
  • App tells user they are not connected to the internet when they are
  • Audio recordings are erased instead of saved when internet connection fails
  • Blank white screen after opening app through notification and writing an entry
  • Entries deleted without warning

Requested features

9 requests
  • AI short summary of rants with generalized headlines
  • Sort notes by topic/category and tags
  • Aesthetic themes for personalization
  • Ability to edit recent logs
  • More interactive features like emoticons or affirmations
Show 4 more
  • Randomize notification time
  • Option to go back and log a skipped day
  • Allow Apple Silicon Macs to download the app
  • More advanced weekly recap features for healthcare team reporting

In-app purchases

2 purchases

Mimito

Subscriptions2
  • Monthly14 Days trial$2.991 Month
  • Annual14 Days trial$19.991 Year
None

baseline

No in-app purchases

Questions

Is Mimito free?
Mimito is free to download, with in-app purchases available.
Is baseline free?
baseline is free to download, with no in-app purchases.
Which has better reviews, Mimito or baseline?
Mimito is rated higher. Mimito averages 4.9 out of 5 from 128 ratings, while baseline averages 4.7 from 115 ratings.
Do Mimito or baseline have ads?
Neither Mimito nor baseline shows ads.
Which is updated more often, Mimito or baseline?
Mimito ships an update weekly, and baseline monthly. Most recently, Mimito was updated on November 11, 2026 and baseline on November 7, 2026.

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