Comparison

Bookmarks vs SmartMark

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Bookmarks

Organize your web links with this powerful bookmark manager. Save URLs, categorize them with folders and tags, and customize their appearance. Seamlessly sync across Apple devices and choose your preferred app for opening links.

Highlights
  • Save and import bookmarks
  • Organize with folders and tags
  • Customize bookmark appearance
  • Open links with third-party apps
  • iCloud sync across Apple devices
  • Nested folders and hashtags (Pro)
Features
Read full description

Bookmarks is a simple url manager app. Create and manage bookmarks the way you like - Save unlimited links Copy a url and tap + and easily save to the app. I you use safari’s bookmarks, you can long press and tap “Copy Content” to move multiple bookmarks. On browsers with support for exporting bookmarks, this app has support for importing using HTML. - Organize with folders Create folders using preset or your own colors, and match with icons Purchase Bookmarks Pro to add nested folders - Tags Easily filter bookmarks from multiple folders using tags. Tags can be added by long pressing a bookmark and tapping “edit” -Customize appearance Open settings and tap customize. This will allow you to pick gradients or icons for bookmarks that do not contain any images. By settings “Use for all bookmarks” will apply this to all. - Open With Select which third party app to open your links with. Bookmarks supports, major browsers, twitter, reddit, mastodon, and etc. - iCloud Sync Sync data between iPhone, iPad, Mac, and Apple Vision - AI Use Apple Intelligence to get suggestions for title, folder and hashtag. When creating a folder get icon suggestion. - Bookmarks Pro Unlock nested folders, hashtags, pinning, and custom icons. Purchase by a one time purchase, and share the purchase within family sharing. -And more! Search, widgets, customizing Home Screen icons, and more -Like the app? Support the app by tipping in the settings screen Give @BookmarkApp_ or follow the developer @yidev0 on Twitter Terms: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

SmartMark

This app uses AI to automatically organize your saved links by generating titles, descriptions, and tags. Easily search and share collections of resources across devices with a clean, intuitive interface. It offers both light and dark modes for a personalized experience.

Highlights
  • AI-generated titles, descriptions, and tags
  • Tag-based organization and search
  • Shareable link collections
  • Cross-browser and cross-device saving
  • Dark and light mode support
  • Secure data management
Features
Read full description

Paste a URL. AI organises the rest. Tired of messy bookmarks you can never find again? SmartMark uses AI to automatically generate titles, descriptions and tags for every link you save. No more manual sorting. --- AI-Powered Organisation --- Just paste a URL. SmartMark's AI assistant analyses the page and suggests a title, description and relevant tags. One tap to save a perfectly organised bookmark. --- Tag-Based Search --- Forget folders. Use tags like #Tech, #Design or #Travel to categorise your bookmarks. Search by tag to find any link in seconds, no matter how many you have saved. --- Share Your Collections --- Found a great set of resources? Share your bookmarked links with friends and teammates using a simple link. No sign-up required for recipients. --- Save From Any Browser --- Use Safari's Share menu to save pages directly to SmartMark, or save from your desktop with the SmartMark Chrome extension. Everything syncs instantly across all your devices. --- More Features --- - Dark and light mode - Works on iPhone and iPad - Clean, intuitive interface - Secure data management Free to use. Terms: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

Bookmarks4 screens
SmartMark4 screens

Verdict

The call

The clearest difference is rating: SmartMark at 5.0 against Bookmarks's 4.5. SmartMark also leads on update cadence (every 9 days vs every 4 weeks). Bookmarks's advantage is ads (none vs shown) and ratings volume (63 vs 1). On price, in-app purchases, monetization model and iOS requirement there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Bookmarks sells 5 in-app purchases, starting at $1.99 per 2 months and SmartMark sells 2 in-app purchases, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

SmartMark holds the better App Store score, 5.0 against 4.5. That said, the two scores are not equally well evidenced: Bookmarks has 63 ratings behind it against 1, so its average is the more settled of the two.

UpkeepUpdate frequency

Bookmarks ships an update every 4 weeks, SmartMark every 9 days. The most recent releases landed on September 23, 2026 and July 5, 2026 respectively.

Scorecard5 real differences · 5 level
Bookmarks versus SmartMark: the parameters behind the verdict, then further details
ParameterBookmarksSmartMark
PriceFreeFree
Rating4.5 (63 ratings)5.0 (1 ratings) — better
Positive reviews58.7% of reviews
Number of ratings63 — better1
Update frequencyEvery 4 weeksEvery 9 days — better
AdsNo — betterYes
In-app purchasesYesYes
MonetizationFree with in-app purchasesFree with in-app purchases
DevicesiPhone, iPad, Mac, Vision Pro — betteriPhone, iPad
Requires iOS18.018.0
Further details — not scored
Size38 MB22 MB
Age rating4+4+
DeveloperYuto IwakamiShuhei Fujimi

In-app purchases

5 purchases

Bookmarks

Subscriptions1
  • Supporter$1.992 Months
One-time4
  • Small Tip$0.99
  • Medium Tip$2.99
  • Bookmarks Pro$4.99
Show 1 more
  • Large Tip$5.99
2 purchases

SmartMark

Subscriptions2
  • Pro plan - Monthly$2.991 Month
  • Pro plan - Yearly$29.991 Year

Questions

Is Bookmarks free?
Bookmarks is free to download, with in-app purchases available.
Is SmartMark free?
SmartMark is free to download, with in-app purchases available.
Which has better reviews, Bookmarks or SmartMark?
SmartMark is rated higher. Bookmarks averages 4.5 out of 5 from 63 ratings, while SmartMark averages 5.0 from 1 ratings.
Do Bookmarks or SmartMark have ads?
SmartMark shows ads; Bookmarks does not.
Which is updated more often, Bookmarks or SmartMark?
Bookmarks ships an update every 4 weeks, and SmartMark every 9 days. Most recently, Bookmarks was updated on September 23, 2026 and SmartMark on July 5, 2026.

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