Comparison

Effie vs Shopaholic

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Effie

This app helps writers transform ideas into polished articles. It offers AI-powered mind mapping, content generation, and writing tools. Seamlessly sync across devices and export in various formats.

Highlights
  • AI-powered mind mapping
  • Generate articles from mind maps
  • Multi-device cloud synchronization
  • Offline writing support
  • Markup syntax for formatting
  • Outline to mind map conversion
  • Export to PDF, DOCX, Markdown
Features
Read full description

Effie: Tailored for writers, from casual notes to profound creations. * Effie AI features described below require the Effie AI plan, available via in-app purchase. # New Feature: Mind Map + AI From a simple spark of inspiration to a complete mind map, and then to a polished article, Effie helps you turn ideas into actual writing. [Extend Node by AI] Expand parent nodes into child nodes with one click. Improve the structure of your mind map. Explore ideas from new perspectives. Every extended node can offer broader and deeper inspiration. [Generate Article by AI] Generate an article from the content and structure of your mind map with one click. Turn your ideas into a clear, logical draft more efficiently. # Write whenever inspiration strikes No device or location can hold you back. Capture every creative spark. - Multi-device, multi-platform support enables automatic cloud synchronization on phones, computers, and tablets. - Supports offline writing, allowing creation anywhere and anytime, as you wish. - User-friendly design, no learning needed. If you can use a memo, you can use Effie. # Immerse in Creativity Enter a tranquil text-centric space, dedicated to pure writing. - No redundant buttons. Only essential features. - Simplify formatting with Markup syntax and handy shortcuts, without fumbling for the mouse. - Customize Effie's appearance with your preferred color modes, fonts and display settings. # Creating Logical Structure Clear Outline and intuitive mind maps help clarify logical relationships. - Input text, and convert from outline to mind map with one click, supporting image insertion in all modes. - Mix text in the outline, providing an overview of the whole without missing details to gather your thoughts. - Mind map mode supports editing, with multiple diagram styles such as classic, tree, fishbone, etc. # Effortless Output Applicable to various scenarios, share with one click,and experience a smooth and delightful journey from writing to sharing. - Supports exporting to PDF, DOCX, Markdown, EffieSheet, and other file formats. - Supports exporting long images for convenient mobile browsing, with various visual styles to choose from. # Effie AI: Your AI writing guide for enhanced efficiency,accuracy and enrichment. - Generate outlines: Extract information, and establish a clear article structure. - Summarize texts: Present themes and core points with ease. - Adjust the length: Condense, expand, continue writing, and easily modifying the text output length. - Polish: Switch styles flexibly from formal to humorous to self-media, suited for various scenarios. - Correct typos and grammar: Accurately identify and revise, no more worries about rhetoric and errors. - Translation: Multi-language translation, ensuring smooth and accurate language transition. - Ask AI: Call upon the AI think tank anytime during writing to ease confusion and receive suggestions. - Brainstorm: Generate diverse and innovative ideas, sparking your inspiration and creativity. # Unparalleled Performance Editing an article of 100,000 words? Lightning-fast response.. - Native development, prioritizing code efficiency, and minimizing system resource occupancy. - Built-in repository for convenient manuscript management. # We care deeply about your privacy and data security We respect and prioritize the privacy of creators. All your work in Effie is encrypted with your unique key. In other words, no one has access to what you write. So no targeted ads,no data training,no content analysis,no intelligent recommendation algorithms in it. Use it with the assurance of your data integrity. Using Effie for your creative work is a valuable trust we treasure. # Get in touch: You can go to our website effie.pro for more information. You can also send us an email to help@effie.pro if you have any questions, we'd be happy to help. -- Effie, your creative ally. EULA:https://www.effie.pro/eula Privacy Policy:https://www.effie.pro/privacy

About

Shopaholic

Features
Read full description

Stop wondering where your money went. Tap an emoji, type the amount — done. Five seconds per expense. Shopaholic is the expense tracker AND budget planner for people who hate expense trackers. No accounts, no forms, no bank connections, no category setup marathons. Open, tap, done — and on-device AI turns your habits into real insight, not generic tips. NO CATCH Free. No ads. No subscriptions. No trial. No account required. No bank login. Your data lives on your iPhone and syncs to iCloud with your partner if you invite one. That's it. TWO TAPS. DONE. Pick the emoji that matches your purchase and enter the amount on the built-in calculator — full math expressions like 12+8×3 just work. Your recently used categories line up first, so daily entries take two taps. YOUR MONTH AT A GLANCE A color-coded budget bar shows your month at a glance — every category is a slice. Tap a slice for its total, or long-press and drag the range selector to sum any group of slices, big or small. Budget left, overspending, trends — one look is enough. AI THAT ACTUALLY GETS IT Powered by Apple Intelligence, fully on-device. After every entry the app reacts to your habits: which category is growing fastest, what day you splurge, whether you're on track or drifting over budget. Real observations typed out in a sleek terminal-style animation — not generic finance advice. TRACK TOGETHER Money is a team sport. Invite your partner over iCloud — they tap the link and you're connected on every device, with roles that stay clear. Built for couples and families who budget together. YOUR MONTHLY STORY Tap any month for the full story: every transaction grouped by day, filterable by category. Share a beautiful monthly summary card or print an A4 PDF report. YOUR DATA STAYS YOURS Your financial data stays on your devices. iCloud sync, on-device AI, no servers, no tracking, no third-party access. Nobody sees your money but you — and the partner you invite. EVERYTHING YOU GET - Two-tap expense tracking with emoji categories - AI insights after every entry — on-device and private - Color-coded budget bar with tappable category slices - Range selector: long-press to total any group of slices - Partner sharing via iCloud - Built-in calculator with math expressions - Monthly archive with day-by-day breakdowns - Shareable summary cards and printable A4 PDF reports - iCloud sync across iPhone and iPad - Light and dark themes - 20 languages, hand-localized Start tracking. Stop overspending.

Screenshots

Effie4 screens
Shopaholic4 screens

Verdict

The call

The clearest difference is in-app purchases: Shopaholic at none against Effie's 8. Shopaholic also leads on update cadence (every 3 days vs every 2 weeks). Effie's advantage is device support (4 vs 1) and iOS requirement (14.0 vs 17.6). On price and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Effie sells 8 in-app purchases, starting at $6.00 per month. Shopaholic asks for nothing beyond the download.

UpkeepUpdate frequency

Effie ships an update every 2 weeks, Shopaholic every 3 days. The most recent releases landed on September 12, 2026 and September 19, 2026 respectively.

Scorecard4 real differences · 6 level
Effie versus Shopaholic: the parameters behind the verdict, then further details
ParameterEffieShopaholic
PriceFreeFree
Rating4.3 (36 ratings) — better—
Positive reviews75.0% of reviews—
Number of ratings36 — better—
Update frequencyEvery 2 weeksEvery 3 days — better
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchases—
DevicesiPhone, iPad, iPod, Mac — betteriPhone
Requires iOS14.0 — better17.6
Further details — not scored
Size53 MB13 MB
Age rating4+4+
Developer7S2P Inc.Ruslan Sabirov

In-app purchases

8 purchases

Effie

Subscriptions6
  • Effie Pro Monthly Plan$6.001 Month
  • Effie AI Month Plan$6.001 Month
  • Effie Pro AI Monthly Plan$9.001 Month
Show 3 more
  • Effie Yearly Plan$29.991 Year
  • Effie AI Yearly Plan$72.001 Year
  • Effie + AI Yearly Plan$107.991 Year
One-time2
  • Effie Monthly Plan$4.99
  • Effie Yearly Plan$48.00
None

Shopaholic

No in-app purchases

Questions

Is Effie free?
Effie is free to download, with in-app purchases available.
Is Shopaholic free?
Shopaholic is free to download, with no in-app purchases.
Do Effie or Shopaholic have ads?
Neither Effie nor Shopaholic shows ads.
Which is updated more often, Effie or Shopaholic?
Effie ships an update every 2 weeks, and Shopaholic every 3 days. Most recently, Effie was updated on September 12, 2026 and Shopaholic on September 19, 2026.

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