Comparison

Wholeheartedly Spend Ethically vs ethicalShopping

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Wholeheartedly Spend Ethically

Discover businesses that align with your values, scoring them on sustainability, racial justice, and human rights. Track your spending to see your impact and find local, ethical alternatives.

Highlights
  • Discover ethical businesses
  • Score businesses on values
  • Find local and small businesses
  • Scan product barcodes
  • Track spending impact
  • Link bank/credit cards
  • Merchant score alerts
Features
Read full description

FEEL GOOD ABOUT WHERE YOU SHOP Explore and discover ‣ Learn how businesses score on sustainability, racial justice, Palestinian human rights, and more. ‣ Discover small businesses leading the way to a more sustainable and equitable future. ‣ Find local, small businesses — from LGBTQ-owned bookstores to Black-owned restaurants to Palestinian-owned food brands ‣ Scan product barcodes for insights on brands as you shop. Track your spend ‣ Link your bank or credit card to track your spending and see how the businesses you shop at score. ‣ See what percentage of your spending was at low-scoring businesses or large corporations. ‣ Get merchant score alerts anytime you swipe your card at a scored business. How does it work? Advocacy groups publish data quantifying how businesses perform on various environmental and social justice issues annually. Wholeheartedly makes this information accessible and easy to understand. By avoiding low-scoring companies, we send a powerful message that sustainability and equality are important for the bottom line. Terms of Use: apple.com/legal/internet-services/itunes/dev/stdeula/

About

ethicalShopping

This app helps you make informed purchasing decisions by scanning product images to reveal company ethical scores and summarized insights. It provides context on controversies and public issues, empowering you to shop consciously based on your values.

Highlights
  • Computer vision scanning for brand detection
  • Personalized ethical scores
  • Summarized company insights and controversies
  • Latest news headlines for brands
  • Privacy-focused design
  • AI-powered image recognition
Features
Read full description

Ethical helps you make more informed purchasing decisions by revealing the broader impact behind the products you buy. Using advanced computer vision, Ethical can scan or analyze an image of a product to detect brands and logos automatically. The app then surfaces an ethical score and summarized insights about the company behind the product — including notable controversies, ethical concerns, and recent public issues gathered from reporting and news sources. Instead of searching through articles yourself, Ethical brings relevant context together in one clear, easy-to-understand view. Key Features • Advanced Computer Vision Scanning – Upload or take a photo of a product to automatically detect brands and logos using AI-powered image recognition • Personalized Ethical Scores – See company scores tailored to the values you care about most • Ethical Insights – View summaries of company controversies and public issues • Latest Headlines – Stay updated with recent news related to consumer brands • Clean & Simple Design – Built for fast, distraction-free use • Privacy-Focused – No unnecessary tracking or data selling Ethical does not tell you what to buy — it provides the information so you can decide what aligns with your values. Whether you care about sustainability, labor practices, corporate responsibility, or transparency, Ethical makes it easier to shop consciously in a fast-moving world. Terms of Use: https://www.ethicalshopping.app/terms

Screenshots

Wholeheartedly Spend Ethically4 screens
ethicalShopping4 screens

Verdict

The call

The clearest difference is ratings volume: Wholeheartedly Spend Ethically at 23 against ethicalShopping's 3. On price, rating, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Wholeheartedly Spend Ethically sells 1 in-app purchase, starting at $4.99 per month and ethicalShopping sells 1 in-app purchase, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 5.0 for Wholeheartedly Spend Ethically against 5.0 for ethicalShopping. That said, the two scores are not equally well evidenced: Wholeheartedly Spend Ethically has 23 ratings behind it against 3, so its average is the more settled of the two.

Scorecard1 real difference · 9 level
Wholeheartedly Spend Ethically versus ethicalShopping: the parameters behind the verdict, then further details
ParameterWholeheartedly Spend EthicallyethicalShopping
PriceFreeFree
Rating5.0 (23 ratings)5.0 (3 ratings)
Positive reviews85.7% of reviews—
Number of ratings23 — better3
Update frequencyEvery 3 months—
AdsNoNo
In-app purchasesYesYes
MonetizationFree with in-app purchasesFree with in-app purchases
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.115.1
Further details — not scored
Size46 MB45 MB
Age rating12+9+
DeveloperAshay ShethRAZEEN SAMIR

Customer experience

Wholeheartedly Spend Ethically

All ratings23 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews7 reviews
Positive85.7%
Neutral0.0%
Negative14.3%

ethicalShopping

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

1 purchases

Wholeheartedly Spend Ethically

Subscriptions1
  • Spend Wholeheartedly1 Month trial$4.991 Month
1 purchases

ethicalShopping

Subscriptions1
  • Premium Subscription$4.991 Month

Questions

Is Wholeheartedly Spend Ethically free?
Wholeheartedly Spend Ethically is free to download, with in-app purchases available.
Is ethicalShopping free?
ethicalShopping is free to download, with in-app purchases available.
Which has better reviews, Wholeheartedly Spend Ethically or ethicalShopping?
Wholeheartedly Spend Ethically and ethicalShopping are both rated 5.0 out of 5 on the App Store, from 23 and 3 ratings respectively.
Do Wholeheartedly Spend Ethically or ethicalShopping have ads?
Neither Wholeheartedly Spend Ethically nor ethicalShopping shows ads.

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