SimpleMind vs AYOA
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
SimpleMind
Organize thoughts, capture ideas, and generate new concepts with a powerful mind mapping tool. Its intuitive interface allows for free-form or auto-layout creation, with options to add media, documents, and synchronize across devices. Share your mind maps in various formats or present them as slideshows.
- Free-form and auto layout options
- Add images, notes, icons, and links
- Voice memos and video integration
- Cloud synchronization across devices
- Export to PDF, Image, Reminders, Calendar
- Customizable styling and themes
- Collapse/expand branches for overview
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Mind mapping helps you organize your thoughts, remember information and generate new ideas. We've created a beautiful, intuitive app, so you can mind map wherever you are and whenever you want. Free Functionality • Everything you need to get started with mind mapping. • No ads. • No data collection. • No need to sign up for an account. • Upgrade to full functionality is a one-time single purchase. Highlights • Easy to use. • Continuously fine-tuned based on customer feedback. • Trustworthy and reliable: 15+ years of updates and improvements. • Used in a wide range of applications: business, education, legal and medical. • Tools to help you maintain overview. Create ○ place topics anywhere you want in the free-form layout ○ or use auto layout - great for brainstorming ○ reorganize and restructure using drag, rotate, re-arrange or reconnect ○ use checkboxes, progress bars, auto-numbering ○ connect any two topics with a crosslink ○ label relations ○ virtually unlimited page size and number of elements ○ supports multiple Mind Maps on one page Add media and documents ○ images and photos ○ notes ○ icons (stock, emojis or custom) ○ link to a topic, mind map, contact, file or webpage ○ voice memos ○ videos Seamless synchronization using clouds ○ sync mind maps with your iPads and iPhones ○ sync mind maps across platforms. For example with Mac - as a separate purchase ○ sync using iCloud, Dropbox, OneDrive, 坚果云 - Nutstore and Nextcloud Share your Mind Map ○ for example as PDF or Image ○ outline, can be imported in word processors ○ create a slideshow to present your Mind Map (Tablet only) ○ print ○ export to Reminders or Calendar Style your mind map ○ change the appearance by selecting one of the 15+ style sheets ○ create your own style sheets ○ style every detail, exactly how you want it ○ change borders, lines, colors, background color, the checkbox color, and much more Maintain overview ○ collapse and expand branches ○ hide or show branches or topics ○ block out distractions with autofocus ○ highlight branches by displaying branch borders ○ visually group topics with group borders ○ organize your Mind Maps in folders ○ outline view ○ search
AYOA
This app offers a unified workspace for thinking, planning, and achieving goals. It integrates mind mapping, task management, AI assistance, and collaborative whiteboards to support diverse thinking styles. Ideal for brainstorming, project planning, and team collaboration.
- Mind mapping for visual thinking
- Task planning and scheduling
- AI-powered idea generation
- Collaborative whiteboards
- Neuro-inclusive design
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AYOA is the inclusive productivity tool that helps you think, plan & achieve your way. Combine mind mapping, task management, AI, and whiteboards in one beautiful workspace. Whether you’re brainstorming, planning projects, or collaborating with your team, AYOA adapts to every thinking style, perfect for creatives, professionals, students, and neurodivergent users. Why AYOA? • Mind maps for visual thinking • Task planning, scheduling & prioritisation • AI-powered prompts & idea generation • Collaborative whiteboards for teams or solo • Neuro-inclusive features for all brains Join thousands who use AYOA to capture ideas, organise projects, and get more done. Stop imagining productivity. Experience it. Terms and Conditions: https://ayoa.com/terms-and-conditions
Screenshots
Verdict
The clearest difference is update cadence: AYOA at every 2 weeks against SimpleMind's every 2 months. SimpleMind's advantage is review sentiment (77% vs 62%). On price, rating, ratings volume and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. SimpleMind sells 1 one-off in-app purchase and AYOA sells 5 in-app purchases, starting at $17.00 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 4.5 for SimpleMind against 4.6 for AYOA. Both are backed by a comparable volume of ratings — 981 and 1K respectively. Written reviews are what separate them: 77% of SimpleMind's written reviews are positive against 62% of AYOA's.
SimpleMind ships an update every 2 months, AYOA every 2 weeks. The most recent releases landed on October 13, 2026 and October 11, 2026 respectively.
| Parameter | SimpleMind | AYOA |
|---|---|---|
| Price | Free | Free |
| Rating | 4.5 (981 ratings) | 4.6 (1K ratings) — better |
| Positive reviews | 77.2% of reviews — better | 62.4% of reviews |
| Number of ratings | 981 | 1K — better |
| Update frequency | Every 2 months | Every 2 weeks — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 — better | 15.1 |
| Further details — not scored | ||
| Size | 36 MB | 73 MB |
| Age rating | 4+ | 4+ |
| Developer | xpt Software & Consulting B.V. | OpenGenius Limited |
Customer experience
SimpleMind
AYOA
User reviews
SimpleMind
From 981 App Store ratingsWhat we love
- 👍 Intuitive and easy to use
- 🚀 Smooth and responsive
- 💡 Versatile for various use cases
- 🔒 Secure with no data collection
- 💰 Good value for one-time purchase
Room to improve
- 🐛 Occasional crashes or freezing
- 🔗 Issues with syncing/sharing across devices
- 🔒 Confusing in-app purchase model
- 🎨 Limited customization options
AYOA
From 1K App Store ratingsWhat we love
- 🚀 Central part of productivity system
- 👍 Unique product with visual approach
- 🤩 Fantastic app that transforms work
- 🧠 Helps organize thoughts and ideas
- 🎨 Visually appealing and intuitive
Room to improve
- 🐛 Inconsistent behavior across platforms
- 🤔 Limited functionality compared to web version
- 💰 Expensive subscription model
- 🤯 Confusing setup and learning curve
- 🤖 Lack of integration with common tools
Bugs and requests
SimpleMind
Reported bugs
2 issues- Maps disappearing after device resets
- Inability to import/export certain file formats
Requested features
4 requests- Improved syncing and cloud integration
- More customization options for appearance and layout
- Keyboard shortcuts and power user features
- Better support for Apple Pencil and handwriting
AYOA
Reported bugs
4 issues- Login issues
- Crashes and freezes
- Disappearing data and lost work
- Compatibility problems with older devices
Requested features
5 requests- Apple Pencil support on iOS
- Improved printing capabilities
- Automatic task archiving
- Dual verification for task completion
- Better integration with calendars and task managers
In-app purchases
SimpleMind
- Unlock Pro Functionality$10.99
AYOA
- AYOA Monthly$17.001 Month
- AYOA Annual$155.991 Year
- Ayoa Task 1 Year$119.99
- Ayoa Mind Map 1 Year$119.99
- Ayoa 12 Months Ultimate$155.99









