Comparison

GUCCI vs VBIC

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

GUCCI

Explore fashion, entertainment, and more with this app. Discover collection inspirations, virtually try on accessories, and decorate your space with augmented reality. Enjoy exclusive content like fashion shows, games, and unique digital experiences.

Highlights
  • Virtual accessory try-on
  • Augmented reality decoration
  • Downloadable wallpapers
  • Interactive games
  • Fashion show streaming
  • Personalization options
Read full description

Revealing the inspirations behind the House's collections, the Gucci App presents ready-to-wear and accessories through engaging narrative and innovative features. With the app, users can download wallpapers, take pictures with stickers and motifs, use Augmented Reality to decorate spaces, virtually try-on accessories and scan select item's authenticity certificates. Watch Gucci fashion shows, play Gucci Arcade games, personalize products in the Gucci DIY section and, through an immersive 3D experience, discover the House's signature bags. Enter special sections, such as Gucci Places, to explore curious corners of the world, and Gucci Garden, designed with the creative spirit of the exhibit space in Florence.

About

VBIC

Explore the world with immersive 3D/8K virtual guided tours. Access a vast library of documentary, scientific, educational, and artistic content through various subscription levels. Enjoy continuous updates and a 24/7 stream of curated broadcasts.

Highlights
  • 3D/8K virtual guided tours
  • Global content library
  • Documentary, scientific, educational, artistic content
  • Tiered subscription access
  • 24/7 streaming
  • Continuous content updates
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The VBIC App provides VBIC HTTP Live Streamed (HLS) broadcastings featuring VBIC Editorial moderated virtual guided tours, e.g. HLS virtual guided tours in Egypt, in Europe, and in The Americas. VBIC HLS content creation is dynamic, continuous and serves the VBIC App subscriber with continuous updated access to a huge repository of VBIC HLS documentary, scientific, educational or artistic content. When you download the free VBIC App from the App Store you will be able to access VBIC's HLS content according to the purchased subscription level from your Library, browse the available VBIC HLS broadcastings scheduled for the current subscription term and view rotating featured VBIC HLS shows; a 24/7 stream from VBIC's extensive archive of VBIC HLS broadcastings. A subscription to the VBIC App gives you access to VBIC HTTP Live Streamed (HLS) broadcastings featuring VBIC Editorial moderated virtual guided tours. Subscribers get access to exclusive archived HLS content. - The Bronze Subscription provides access to VBIC HLS broadcastings marked 'Subscription: Bronze' in the Video Library. The Bronze Subscription is an Auto-Renewable Subscription allowing users who purchased the Bronze Subscription the access to VBIC HLS broadcastings marked 'Subscription: Bronze' in the Video Library description as dynamic content for the set period defined by the Bronze Subscription. The Bronze Subscription set of period is 1 month for $5.99. - The Silver Subscription provides access to VBIC HLS broadcastings marked 'Subscription: Silver' and marked 'Subscription: Bronze' the Video Library. The Silver Subscription is an Auto-Renewable Subscription allowing users who purchased the Silver Subscription the access to VBIC HLS broadcastings marked 'Subscription: Silver' and marked 'Subscription: Bronze' in the Video Library description as dynamic content for the set period defined by the Silver Subscription. The Silver Subscription set of period is 1 month for $6.99 - The Gold Subscription provides access to VBIC HLS broadcastings marked 'Subscription: Gold', and marked 'Subscription: Silver', and marked 'Subscription: Bronze' in the Video Library. The Silver Subscription is an Auto-Renewable Subscription allowing users who purchased the Gold Subscription the access to VBIC HLS broadcastings marked 'Subscription: Gold', and marked 'Subscription: Silver', and marked 'Subscription: Bronze' in the Video Library description as dynamic content for the set period defined by the Gold Subscription. The Gold Subscription set of period is 1 month for $8.99 - The Annual Gold Subscription provides access to VBIC HLS broadcastings marked 'Subscription: Gold', and marked 'Subscription: Silver', and marked 'Subscription: Bronze' in the Video Library for a limited duration. The Annual Gold Subscription is a Non-Renewing Subscription allowing users who purchased the Annual Gold Subscription the access to VBIC HLS broadcastings marked 'Subscription: Gold', and marked 'Subscription: Silver', and marked 'Subscription: Bronze' in the Video Library description as dynamic content for the limited duration as defined by the Annual Gold Subscription. The Annual Gold Subscription duration is 1 year at $99.99, once it concludes it must be re-purchased to further access. - In-App Purchases: -- VBIC Germany. Travel advisory: In-depth reports of Germany (Gold Subscription is required). Updates monthly. ( $1.99 one-time charge) -- Upgrade to 8K HLS Streams. In-VBIC Library content enlisted with the "8K" marker in the Video description. VBIC Library content enlisted with "8K" marker in the Video description are upgradeable from 4K (standard) to 8K. ($2.99 one-time charge to upgrade all ) -- Re-stream. You missed a Live Stream? - We re-stream for you . ( $1.99 one-time charge to add previous HLS events to your Library) Privacy Policy: https://www.vbic.net/privacy-policy EULA: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

GUCCI4 screens
VBIC4 screens

Verdict

The call

The clearest difference is rating: VBIC at 5.0 against GUCCI's 4.0. VBIC also leads on update cadence (every 10 days vs monthly). GUCCI's advantage is monetization model (free with in-app purchases vs subscription) and ratings volume (476 vs 1). On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. GUCCI sells 3 one-off in-app purchases and VBIC sells 9 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

VBIC holds the better App Store score, 5.0 against 4.0. That said, the two scores are not equally well evidenced: GUCCI has 476 ratings behind it against 1, so its average is the more settled of the two.

UpkeepUpdate frequency

GUCCI ships an update monthly, VBIC every 10 days. The most recent releases landed on October 14, 2026 and October 7, 2026 respectively.

Scorecard5 real differences · 5 level
GUCCI versus VBIC: the parameters behind the verdict, then further details
ParameterGUCCIVBIC
PriceFreeFree
Rating4.0 (476 ratings)5.0 (1 ratings) — better
Positive reviews62.0% of reviews—
Number of ratings476 — better1
Update frequencyMonthlyEvery 10 days — better
AdsNoNo
In-app purchasesYesYes
MonetizationFree with in-app purchases — betterSubscription
DevicesiPhone, iPad, Vision ProiPhone, iPad, Apple TV, Vision Pro — better
Requires iOS16.0 — better18.0
Further details — not scored
Size126 MB1.1 GB
Age rating12+4+
DeveloperGuccio Gucci S.p.A.Virtual Broadcasting Information Center VBIC LLC

Customer experience

GUCCI

All ratings476 ratings
Positive73.1%
Neutral5.5%
Negative21.4%
Written reviews184 reviews
Positive62.0%
Neutral7.1%
Negative31.0%

VBIC

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

GUCCI

Reported bugs

4 issues
  • App crashes on launch or during use
  • Downloading assets takes too long
  • Scrolling and navigation issues
  • Incompatibility with certain devices

Requested features

4 requests
  • Bring back the immersive Sabato De Sarno video
  • Add more content updates and exclusive features
  • Improve in-app shopping experience and integration
  • Optimize app performance and stability

VBIC

Not enough reviews yet to summarise bugs or requests.

In-app purchases

3 purchases

GUCCI

One-time3
  • Gucci Arcade: Gucci Camp Game$0.99
  • Gucci Arcade: Gucci Grove Game$0.99
  • Virtual Sneaker Special Pack$11.99
9 purchases

VBIC

Subscriptions4
  • Bronze$0.991 Month
  • Silver$1.991 Month
  • VBIC Documentary Channel 3D/8K$5.991 Month
Show 1 more
  • Gold$6.991 Month
One-time5
  • Upgrade to 8K HLS Streams$0.99
  • VBIC Germany$0.99
  • Re-stream$0.99
Show 2 more
  • VBIC Documentary Channel$99.99
  • Annual$99.99

Questions

Is GUCCI free?
GUCCI is free to download, with in-app purchases available.
Is VBIC free?
VBIC is free to download, with in-app purchases available.
Which has better reviews, GUCCI or VBIC?
VBIC is rated higher. GUCCI averages 4.0 out of 5 from 476 ratings, while VBIC averages 5.0 from 1 ratings.
Do GUCCI or VBIC have ads?
Neither GUCCI nor VBIC shows ads.
Which is updated more often, GUCCI or VBIC?
GUCCI ships an update monthly, and VBIC every 10 days. Most recently, GUCCI was updated on October 14, 2026 and VBIC on October 7, 2026.

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