Comparison

RouteOneApp vs FordDirect CRM Pro Mobile

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

RouteOneApp

Manage automotive deals and leads from any location. Create, view, and update deal information, request credit scores, and get payoff quotes on your mobile device. Securely communicate with finance sources.

Highlights
  • Create, view, and manage deals and leads
  • Request and view credit scores
  • Forward apps to finance sources
  • Get Payoff Quotes
  • Secure messaging with finance sources
Features
Read full description

Work a deal from ANY location in or out of the dealership using the RouteOne app! RouteOne's app provides RouteOne dealer users the ability to view and manage all deals and leads, whether in the F&I office, on the showroom floor, or outside the dealership. Using the app, you can: * Create, view and manage deals and leads on the go * Request and view credit scores * Forward sent apps to a new finance source (where no additional data are required) * Get Payoff Quotes on your phone and saved in the RouteOne CAMS * Securely message with your finance source And don't forget...RouteOne.net is compatible with your Safari Mobile browser. Enjoy the full functionality of RouteOne - wherever you are! The app is suitable for use on the iPhone®, iPad™, and iPod® Touch. At this time, the app is free of charge to dealers. Further questions can be directed to RouteOne Customer Support at 1-877-556-0003 or R1Support@routeone.com. We’re always looking for your feedback. Let us know what you like or you don’t like or what we might be missing in the comments below! FOR USERS IN CANADA: RouteOne LLC, on behalf of RouteOne Canada Corp, seeks your consent to install the RouteOne mobile application, and to automatically install future upgrades or updates of the RouteOne mobile application on your computing device. By downloading the RouteOne mobile application, you consent to the installation the RouteOne mobile application and any future upgrades or updates. RouteOne LLC is located at 31500 Northwestern Hwy, Suite 200, Farmington Hills MI 48334, USA and on the web at www.routeone.com. RouteOne Canada Corp is located at 1540 Cornwall Road, Suite 206, Oakville Ontario, L6J 7W5, Canada, and on the web at www.routeone.com/canada. You may withdraw your consent by uninstalling the RouteOne mobile application from your computing device.

About

FordDirect CRM Pro Mobile

Manage dealership sales opportunities, customer profiles, and daily activities on the go. This app allows quick responses to leads, inventory searches, and direct customer communication tools.

Highlights
  • Manage sales opportunities
  • Add and manage customer profiles
  • Inventory search
  • VIN scanner
  • Video capture and editing
  • Texting and click-to-call
Features
Read full description

The FordDirect CRM Pro Mobile App provides dealer access to FordDirect’s CRM platform to manage their dealership's key daily activities 24/7. The FordDirect CRM Pro Mobile App extends the capabilities of the CRM to dealership employees in a mobile experience. Features and Capabilities include: - Access to sales opportunities and daily work plans - Ability to add prospects and manage customer profiles - Ability to quickly respond to sales opportunities anytime & anywhere - Inventory Search - VIN scanner - Video capture, edit, send - Desklog Dashboard - Texting - Click-to-call Please call your FordDirect Digital Performance Manager for more information.

Screenshots

RouteOneApp2 screens
FordDirect CRM Pro Mobile4 screens

Verdict

The call

The clearest difference is review sentiment: FordDirect CRM Pro Mobile at 60% against RouteOneApp's 15%. FordDirect CRM Pro Mobile also leads on rating (4.3 vs 1.6) and update cadence (monthly vs every 17 months). On price, ratings volume, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

FordDirect CRM Pro Mobile holds the better App Store score, 4.3 against 1.6. Both are backed by a comparable volume of ratings — 20 and 11 respectively. Written reviews point the same way: 15% of RouteOneApp's written reviews are positive against 60% of FordDirect CRM Pro Mobile's.

UpkeepUpdate frequency

RouteOneApp ships an update every 17 months, FordDirect CRM Pro Mobile monthly. The most recent releases landed on November 1, 2026 and November 2, 2026 respectively.

Scorecard4 real differences · 6 level
RouteOneApp versus FordDirect CRM Pro Mobile: the parameters behind the verdict, then further details
ParameterRouteOneAppFordDirect CRM Pro Mobile
PriceFreeFree
Rating1.6 (20 ratings)4.3 (11 ratings) — better
Positive reviews15.0% of reviews60.0% of reviews — better
Number of ratings20 — better11
Update frequencyEvery 17 monthsMonthly — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS17.012.0 — better
Further details — not scored
Size1 MB105 MB
Age rating4+4+
DeveloperRouteOne LLCDealerDirect of Michigan LLC

Customer experience

RouteOneApp

All ratings20 ratings
Positive10.0%
Neutral5.0%
Negative85.0%
Written reviews20 reviews
Positive15.0%
Neutral15.0%
Negative70.0%

FordDirect CRM Pro Mobile

All ratings9 ratings
Positive88.9%
Neutral0.0%
Negative11.1%
Written reviews5 reviews
Positive60.0%
Neutral0.0%
Negative40.0%

In-app purchases

None

RouteOneApp

No in-app purchases

None

FordDirect CRM Pro Mobile

No in-app purchases

Questions

Is RouteOneApp free?
RouteOneApp is free to download, with no in-app purchases.
Is FordDirect CRM Pro Mobile free?
FordDirect CRM Pro Mobile is free to download, with no in-app purchases.
Which has better reviews, RouteOneApp or FordDirect CRM Pro Mobile?
FordDirect CRM Pro Mobile is rated higher. RouteOneApp averages 1.6 out of 5 from 20 ratings, while FordDirect CRM Pro Mobile averages 4.3 from 11 ratings.
Do RouteOneApp or FordDirect CRM Pro Mobile have ads?
Neither RouteOneApp nor FordDirect CRM Pro Mobile shows ads.
Which is updated more often, RouteOneApp or FordDirect CRM Pro Mobile?
RouteOneApp ships an update every 17 months, and FordDirect CRM Pro Mobile monthly. Most recently, RouteOneApp was updated on November 1, 2026 and FordDirect CRM Pro Mobile on November 2, 2026.

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