SWAP by Maritz vs FSB
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
SWAP by Maritz
This app facilitates sales lead retrieval for trade shows and events. It allows exhibitors to capture, manage, and export leads directly from their smartphones, even offline. The system also provides productivity insights for sales teams.
- Capture leads offline
- View leads per salesperson
- Take notes and answer qualifying questions
- Export leads in multiple formats
- Monitor booth traffic with Location Services/Bluetooth
- Aggregate lead data with Optium readers
Read full descriptionHide full description
SWAP – the ultimate sales lead retrieval application for smartphones. Free to download, but you must receive an Activation Code for a trade show or event where Maritz Global Events has been contracted to provide lead retrieval services. To give SWAP a try, use Activation Code 0000-0000-0000-0000 and Badge ID #1 to enter the app’s “Demo Mode”. Press "Capture Leads" then enter Registrant ID (valid Registrant ID are from 1000 to 1010). Press "A" when prompt for "First Letter of Lead's Last Name?" If you have questions or would like to receive an Activation Code, please call 1-800-787-0475. Now exhibitors can capture leads anywhere during the tradeshow: sessions, meetings, events, in the hallway, on the bus, at dinner – onsite or off-site! • Capture leads per salesperson and in aggregate • Each salesperson can view their leads on their smartphone • DecisionPoint allows exhibitor management to measure productivity of each salesperson • Take notes within each lead and answer qualifying questions • Export a list of leads in multiple formats • Native app works in off-line mode: not dependent upon continuous cellular connectivity to work • DecisionPoint portal reports both SWAP and Optium reader lead data together for show organizer and exhibitors SWAP utilizes Location Services and Bluetooth to allow you to monitor traffic inside your booth and around product areas. Note that this feature may dramatically decrease battery life.
FSB
Read full descriptionHide full description
The Mobile Guide for FSB is the interactive event guide for the event from 28.-31.10.2025. Sustainable sports and leisure facilities support environmental responsibility, social justice and long-term financial viability in the sports sector. Discussing these forward-looking topics is now more important than ever, and FSB – International Trade Fair for Public Space, Sports and Leisure Facilities – is the ideal platform. After all, this is where the industry comes together to experience and present visions of tomorrow’s urban living environments. In 2025, attendance at this leading trade fair will once again be a must for industry professionals from all over the world. Decision makers from municipalities and associations, international buyers, investors, planning agencies, architects and operators of stadiums, event locations and arenas come to Cologne to discover the latest trends and innovations, exchange ideas with industry partners and find the right solutions for their current projects. This functional and user-friendly app makes it easier for you to prepare your visit to the trade fair and supports you on site at the trade fair in Cologne. EXHIBITOR | PRODUCTS | INFORMATIONS The app offers a detailed exhibitor and product directory as well as a floor plan with all exhibitors' stands. Find information about the program or for arrival and departure, as well as accommodation in Cologne. PLAN YOU VISIT Find exhibitors by name, country and product groups and plan your visits with favourites, contacts, appointments and notes. Get information about the program. Keep track of interesting program dates with favourites to program dates. NOTIFICATIONS Get notification for short-term program changes and other short-term organizational changes directly to your device. NETWORKING Networking allows exhibitors and visitors to exchange contact information in the app before, during and after the event. LEADTRACKING Leadtracking allows the convenient export of their contacts made during the event. DATA PROTECTION The Mobile Guide requires appropriate permissions for "Add to address book" and "Add to Calendar" and will ask for that first time you use these functions. Contact data and appointments are stored at any time only local on your device. HELP & SUPPORT Send email for support to fsb@visitor.koelnmesse.de IMPORTANT NOTICE BEFORE INSTALLATION After installation the app will once download compressed data for exhibitors, extract and import them. Please make sure you have an adequate Internet connection and have some patience during this first import. This procedure can take up to one minute for the first time and should not be interrupted.
Screenshots
Verdict
The clearest difference is update cadence: FSB at monthly against SWAP by Maritz's every 3 months. SWAP by Maritz's advantage is chart position (#203 vs unranked). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
SWAP by Maritz ships an update every 3 months, FSB monthly. The most recent releases landed on October 27, 2026 and October 24, 2026 respectively.
| Parameter | SWAP by Maritz | FSB |
|---|---|---|
| Price | Free | Free |
| Rating | 2.7 (31 ratings) — better | — |
| Positive reviews | 64.7% of reviews | — |
| Number of ratings | 31 — better | — |
| Update frequency | Every 3 months | Monthly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Ad-supported | — |
| Best chart rank | #203 — better | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.6 | 15.5 — better |
| Further details — not scored | ||
| Size | 9 MB | 79 MB |
| Age rating | 4+ | 4+ |
| Developer | Maritz Global Events - AT&L Inc. | Koelnmesse GmbH |
In-app purchases
SWAP by Maritz
No in-app purchases
FSB
No in-app purchases









