SWAP by Maritz vs ORGATEC
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
SWAP by Maritz
This app facilitates sales lead retrieval for trade shows and events. It allows exhibitors to capture, manage, and export leads directly from their smartphones, even offline. The system also provides productivity insights for sales teams.
- Capture leads offline
- View leads per salesperson
- Take notes and answer qualifying questions
- Export leads in multiple formats
- Monitor booth traffic with Location Services/Bluetooth
- Aggregate lead data with Optium readers
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SWAP – the ultimate sales lead retrieval application for smartphones. Free to download, but you must receive an Activation Code for a trade show or event where Maritz Global Events has been contracted to provide lead retrieval services. To give SWAP a try, use Activation Code 0000-0000-0000-0000 and Badge ID #1 to enter the app’s “Demo Mode”. Press "Capture Leads" then enter Registrant ID (valid Registrant ID are from 1000 to 1010). Press "A" when prompt for "First Letter of Lead's Last Name?" If you have questions or would like to receive an Activation Code, please call 1-800-787-0475. Now exhibitors can capture leads anywhere during the tradeshow: sessions, meetings, events, in the hallway, on the bus, at dinner – onsite or off-site! • Capture leads per salesperson and in aggregate • Each salesperson can view their leads on their smartphone • DecisionPoint allows exhibitor management to measure productivity of each salesperson • Take notes within each lead and answer qualifying questions • Export a list of leads in multiple formats • Native app works in off-line mode: not dependent upon continuous cellular connectivity to work • DecisionPoint portal reports both SWAP and Optium reader lead data together for show organizer and exhibitors SWAP utilizes Location Services and Bluetooth to allow you to monitor traffic inside your booth and around product areas. Note that this feature may dramatically decrease battery life.
ORGATEC
This interactive event guide helps you prepare for and navigate a major trade fair focused on modern working environments. Discover exhibitors, products, and event programs, plan your visit with personalized schedules, and connect with other attendees.
- Exhibitor and product directory
- Interactive floor plan
- Personalized visit planning
- Program information and scheduling
- Networking suggestions
- Meeting scheduler
- Real-time notifications
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The Mobile Guide is Koelnmesse GmbH's interactive event guide to ORGATEC from 27 to 30 October 2026. As a global industry meeting point for modern working environments and professionally used spaces, ORGATEC brings together top brands, renowned experts and a world-class audience of professionals in Cologne every two years. The leading international trade fair unites workspace and contract solutions under one roof, creating a central platform for business and innovation. This functional and user-friendly app makes it easier for you to prepare for your visit and supports you on site at the trade fair in Cologne. EXHIBITOR | PRODUCTS | INFORMATIONS The app offers a detailed exhibitor and product directory as well as a floor plan with all exhibitors' stands. Find information about the program or for arrival and departure, as well as accommodation in Cologne. PLAN YOU VISIT Find exhibitors by name, country and product groups and plan your visits with favourites, contacts, appointments and notes. Get information about the program. Keep track of interesting program dates with favourites to program dates. NOTIFICATIONS Get notification for short-term program changes and other short-term organizational changes directly to your device. NETWORKING Get relevant networking suggestions based on your interests maintained in your profile and easily explore, expand and interact with your business network. To complete your profile you can upload an image as your profile picture. If you don’t want to be a participant anymore you can delete your profile via the deletion function in your profile editing page. MEETING-SCHEDULE Schedule meetings with other networking participants to get together on site. DATA PROTECTION The Mobile Guide requires appropriate permissions for "Add to address book" and "Add to Calendar" and will ask for that first time you use these functions. Contact data and appointments are stored at any time only local on your device. HELP & SUPPORT Send email for support to orgatec@visitor.koelnmesse.de IMPORTANT NOTICE BEFORE INSTALLATION After installation the app will once download compressed data for exhibitors, extract and import them. Please make sure you have an adequate Internet connection and have some patience during this first import. This procedure can take up to one minute for the first time and should not be interrupted.
Screenshots
Verdict
The clearest difference is review sentiment: SWAP by Maritz at 65% against ORGATEC's 14%. SWAP by Maritz also leads on iOS requirement (15.6 vs 17.7). ORGATEC's advantage is monetization model (free vs ad-supported) and update cadence (every 6 weeks vs every 3 months). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
SWAP by Maritz ships an update every 3 months, ORGATEC every 6 weeks. The most recent releases landed on October 23, 2026 and October 24, 2026 respectively.
| Parameter | SWAP by Maritz | ORGATEC |
|---|---|---|
| Price | Free | Free |
| Rating | 2.7 (31 ratings) — better | — |
| Positive reviews | 64.7% of reviews — better | 14.3% of reviews |
| Number of ratings | 31 — better | — |
| Update frequency | Every 3 months | Every 6 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Ad-supported | Free — better |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 15.6 — better | 17.7 |
| Further details — not scored | ||
| Size | 9 MB | 85 MB |
| Age rating | 4+ | 4+ |
| Developer | Maritz Global Events - AT&L Inc. | Koelnmesse GmbH |
Customer experience
SWAP by Maritz
ORGATEC
In-app purchases
SWAP by Maritz
No in-app purchases
ORGATEC
No in-app purchases









