Asia Miles vs INITIAL
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Asia Miles
Earn and spend loyalty points with over 800 lifestyle partners. Convert everyday activities like shopping, dining, and wellness into exciting rewards, including flights and curated products. Track your balance and transaction history easily.
- Earn miles on flights, hotels, shopping, dining, and wellness
- Spend miles on travel and curated products
- Use Miles Plus Cash for dining options
- Track miles balance and transaction history
- Partner with over 800 lifestyle brands
Read full descriptionHide full description
Elevate your life with Asia Miles. Enjoy exciting rewards and elevate your everyday by earning and spending your Asia Miles with over 800 lifestyle partners. EARN ASIA MILES ANYTIME, ANYWHERE Turn your everyday activities into exciting experiences. Earn Asia Miles on flights, hotels, shopping, dining, payment and wellness. Unlock rewards when you shop with us, dine with our partner restaurants or achieve your daily goals on your wellness journey with us. SPEND ASIA MILES WHEN YOU TRAVEL AND IN YOUR EVERYDAY Treat yourself using miles to book your next holiday or shopping from a curated selection of products. Discover a range of dining options using Miles Plus Cash. YOUR ACCOUNT AT A GLANCE It's never been easier to check your miles balance and transaction history.
INITIAL
Discover a unique shopping journey with this application. It offers an unusual and engaging way to explore products and find what you're looking for.
- Unique shopping experience
- Product exploration
- Engaging interface
- Fashion discovery
Read full descriptionHide full description
Latest initial Mobile App: Explore unusual shopping experience
Screenshots
Verdict
The clearest difference is review sentiment: INITIAL at 100% against Asia Miles's 54%. INITIAL also leads on rating (5.0 vs 4.5) and monetization model (free vs ad-supported). Asia Miles's advantage is ratings volume (119 vs 2) and update cadence (monthly vs every 2 months). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
INITIAL holds the better App Store score, 5.0 against 4.5. That said, the two scores are not equally well evidenced: Asia Miles has 119 ratings behind it against 2, so its average is the more settled of the two. Written reviews point the same way: 54% of Asia Miles's written reviews are positive against 100% of INITIAL's.
Asia Miles ships an update monthly, INITIAL every 2 months. The most recent releases landed on October 12, 2026 and September 29, 2026 respectively.
| Parameter | Asia Miles | INITIAL |
|---|---|---|
| Price | Free | Free |
| Rating | 4.5 (119 ratings) | 5.0 (2 ratings) — better |
| Positive reviews | 53.9% of reviews | 100.0% of reviews — better |
| Number of ratings | 119 — better | 2 |
| Update frequency | Monthly — better | Every 2 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Ad-supported | Free — better |
| Devices | iPhone, iPad, iPod — better | iPhone, iPod |
| Requires iOS | 15.0 | 9.0 — better |
| Further details — not scored | ||
| Size | 212 MB | 45 MB |
| Age rating | 4+ | 4+ |
| Developer | Asia Miles Limited | INITIAL FASHION CO., LIMITED |
Customer experience
Asia Miles
INITIAL
Bugs and requests
Asia Miles
Reported bugs
33 issues- Flight delays and cancellations
- Poor design and errors
- Name duplication
- Customer support issues
- App hangs frequently
Show 28 moreShow fewer
- Daily goals activities are missing
- Wellness journey section is missing
- Data synchronization issues
- Password entry problems
- Wellness data cannot be updated
- Reward flight search is difficult
- App constantly hangs
- iPad cannot rotate
- Requires frequent re-login
- Stuck on loading screen
- Default location is always Hong Kong
- Wellness journey section does not load
- Keyboard obstructs text entry during login/registration
- App crashes during various operations (e.g., closing fare class selection, claiming missing miles)
- App crashes on iPhone X
- App crashes on launch
- App crashes when trying to log in
- App crashes when checking balance
- App hangs when tapping Settings
- App is not stable
- App is not functional
- Cannot put card into Apple Wallet
- Login process is broken
- Password reset is cumbersome
- App is buggy with continual error messages
- App crashes on start
- App crashes during login
- App crashes on iOS 9
Requested features
22 requests- Add other options for exercising instead of Yoga
- Manage multiple accounts in one app
- Improve award flight search process
- Support for Apple Wallet with balance display and automatic selection
- Dark mode
Show 17 moreShow fewer
- Advanced analytics dashboard
- Fix iPad landscape mode
- Add dropdown option for location selection
- Allow copy-paste for password field
- Relax password requirements
- Bring back 4-digit PIN
- Support Passbook
- Check mileage balance
- Display account information (balance, recent statement)
- Track bookings, upgrades/waitlists
- Add Touch ID support
- Add Passbook support
- Add Wallet support
- Improve login process
- Allow users to check their balance
- Add basic functionality to check mileage balance
- Display account information (balance, recent statement)
INITIAL
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Asia Miles
No in-app purchases
INITIAL
No in-app purchases









