Exif Wizard vs Metapho
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Exif Wizard
This app allows photographers to view, edit, and manage EXIF data for their digital images. It supports native screen resolution, swipe gestures for navigation, and options to email photos while retaining EXIF data. Users can also upload images via FTP and create modified copies of photos with updated EXIF tags.
- View and edit EXIF data
- Email photos with retained EXIF
- FTP image upload
- Modify EXIF tags (Artist, Copyright, GPS)
- Native screen resolution support
- Swipe gestures for navigation
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Exif Wizard-Pro is an Exif reader for photographers who are serious about their digital images. - Work in native screen resolution, portrait & landscape, on your iPad. - Move through an album using left or right finger "swipe" gestures on the preview or zoomed-out full-size images - Ability to e-mail photos from within the app which retain their Exif data - Upload images via FTP (passive mode, which virtually every recent server supports) and select your upload directory via a graphical user interface. Send one image at a time, or let Exif Wizard-Pro upload an entire album for you with the touch of a button. - Create a copy of an existing photo with the option to add, modify, or delete some Exif tags (Artist, Copyright, ImageDescription, Software, and GPS Location). Copies are placed at the end of your Recents album (Camera Roll). (JPEG images only) ***iCloud Photo Library Users - In the event a photo you believe is in your iCloud Photo Library fails to load, please open Apple's built-in "Photos" app to verify its presence, then try Exif Wizard-Pro again. Note that it may take several seconds or more to download a photo. ***If you edit a photo in Apple's built-in Photos app, it may become inaccessible to Exif Wizard-Pro. Reverting to original should restore access. FTP security: Exif Wizard-Pro sends FTP data (including your password) unencrypted and, if you choose to store your password, saves it on your mobile device unencrypted. Therefore, you should NOT enter your main server password into Exif Wizard-Pro. If you have not done so already, set up an FTP account with limited access permissions. Consult your sources of technical support for further information. Expectations Management: The process of importing photos from your desktop, laptop, or stand-alone digital camera to your mobile device is controlled by Apple. Some image editing programs, social media sites, and image upload/storage services remove Exif data from photos. Thank you for your understanding. Notes: - Web photos can be stored in your Recents album (Camera Roll) with Exif information by touching and holding the photo, and then touching "Add to Photos" on the action sheet which will appear. - If you experience slow loading of photos for a selected album, go to the "Settings" app (from your home screen) and, in Exif Wizard-Pro's settings, scroll down and turn ON the "Fast Load" switch. *** If Exif Wizard-Pro is not displaying GPS/mapping information for photos you have taken with your iOS device, it may be because you did not enable geotagging when you first used the built-in Camera app. To grant permission now, from your home screen, touch Settings -> Privacy -> Location Services. Make sure the "Location Services" switch at the top of the screen is ON, then scroll down and turn on the switch next to "Camera." Keep in mind that if you enable geotagging, people you transmit your photos to may be able to determine the locations where those photos were taken using any number of mobile and desktop Exif applications.
Metapho
This app allows users to view and edit EXIF metadata for their photos. It offers features like removing geotags, changing dates, and batch editing, with support for various file formats and cloud storage.
- View EXIF data
- Edit photo metadata
- Remove geotags
- Change date/time
- Batch editing
- Supports HEIC, DNG, CR2, NEF, Live Photos, videos
- Files app integration
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Metapho is a powerful tool for photo enthusiasts who want to take care of their photo metadata. • Viewing Metadata • - Browse all your photos in iCloud Photo Library - See essential EXIF data of a photo - Get photo location and lens direction on the map - View raw metadata in dictionary format, which can be copied to the clipboard - Apply filters to your library, such as favorites, location-ness, and creation dates • Editing Metadata • - Safe Share: Remove geotag and personal data before sharing - Remove Metadata: Erase/Restore metadata without duplication - Date Edit: Change the date and time of a photo - Location Edit: Add or change geolocation data of a photo - Batch Operation: Edit multiple items' metadata at once - Multiple Exporting Options: Save as a new copy or replace the original with a new version • Files Support • - Open photo files or folder in Files app, with open in-place feature - Remove or change image metadata of files directly with editing in-place - Read and write items in folders shared by the Files app, such as iCloud Drive, external storage, SMB server, and more Metapho also supports HEIC, DNG, CR2, NEF, 3FR, Live Photos, and videos. • Pricing • Metapho requires a subscription or one-time purchase. Yearly subscription comes with a free trial. An active subscription or one-time unlock lets you use the app on Mac, iPhone, and iPad. Metapho Action app extension lets you check the metadata of a photo and export the file without metadata, from anywhere iOS share sheet is available, such as Messages, Files, and Photos. Read more about our terms and conditions here: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Read more about our privacy policy here: https://zininworks.com/privacy
Screenshots
Verdict
The clearest difference is price: Metapho at Free against Exif Wizard's $1.99. Metapho also leads on rating (4.6 vs 3.7) and ratings volume (2.1K vs 7). Exif Wizard's advantage is in-app purchases (none vs 3) and iOS requirement (17.0 vs 26.0). On review sentiment and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Metapho is free to download; Exif Wizard costs $1.99 up front. Metapho sells 3 in-app purchases, starting at $19.99 per year. Exif Wizard asks for nothing beyond the download.
Metapho holds the better App Store score, 4.6 against 3.7. That said, the two scores are not equally well evidenced: Metapho has 2.1K ratings behind it against 7, so its average is the more settled of the two. Written reviews point the same way: 56% of Exif Wizard's written reviews are positive against 61% of Metapho's.
Exif Wizard ships an update every 3 months, Metapho every 2 months. The most recent releases landed on October 15, 2026 and October 19, 2026 respectively.
| Parameter | Exif Wizard | Metapho |
|---|---|---|
| Price | $1.99 | Free — better |
| Rating | 3.7 (7 ratings) | 4.6 (2.1K ratings) — better |
| Positive reviews | 56.3% of reviews | 61.2% of reviews — better |
| Number of ratings | 7 | 2.1K — better |
| Update frequency | Every 3 months | Every 2 months — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Paid | Free with in-app purchases — better |
| Devices | iPhone, iPad | iPhone, iPad, Mac, Vision Pro — better |
| Requires iOS | 17.0 — better | 26.0 |
| Further details — not scored | ||
| Size | 2 MB | 15 MB |
| Age rating | 4+ | 4+ |
| Developer | homedatasheet.com, Inc. | Zininworks Inc. |
Customer experience
Exif Wizard
Metapho
Bugs and requests
Exif Wizard
Not enough reviews yet to summarise bugs or requests.
Metapho
Reported bugs
3 issues- Inconsistent behavior when editing dates and locations
- Issues with batch processing of photos
- Crashes when trying to edit metadata for certain file types
Requested features
5 requests- Batch editing of metadata (title, description, keywords)
- Support for RAW file formats
- Integration with Google Maps
- Advanced search and filtering options
- Ability to copy/paste metadata between photos
In-app purchases
Exif Wizard
No in-app purchases
Metapho
- Yearly7 Days trial$19.991 Year
- One-Time Purchase$59.99
- One-Time Purchase$99.99
Questions
Is Exif Wizard free?
Is Metapho free?
Which has better reviews, Exif Wizard or Metapho?
Do Exif Wizard or Metapho have ads?
Which is updated more often, Exif Wizard or Metapho?
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